Tuko.co.ke explained

TUKO
Location City:Nairobi
Location Country:Kenya
Industry:Online newspaper
Num Employees:20+
Website Type:News, entertainment and political website
Language:English, Swahili
Registration:None
Current Status:Active

TUKO.co.ke is a Kenyan news website owned by Legit. Established in 2015, Tuko covers celebrity, entertainment, and political news "with a light touch" in both English and Swahili. According to data from Semrush, it was the 44th most-visited website in Kenya in February 2024; it is one of the most popular dedicated to news.

History

Tuko was established by Genesis Media Emerging Markets (GMEM) in 2015.[1] It is headquartered in Nairobi, Kenya.[2] The Reuters Institute for the Study of Journalism described Tuko's content as a "mix of celebrity, entertainment, and political news with a light touch", which has proven successful,[3] whileGMEM, which was renamed Legit in April 2023, also owns news websites such as Legit.ng in Nigeria, Yen.com.gh in Ghana, and Briefly News in South Africa.

In January 2017, Tuko was the third-most visited website in Kenya, according to Alexa. As of October 2017, Tuko has more than 1.7 million website users.[4] [5] A May 2023 survey of millennial and Generation Z Kenyans ranked Tuko as the most popular news website.[6] According to data from Semrush, it was the 44th most-visited website in Kenya in February 2024.[7]

External links

Notes and References

  1. Web site: Legit’s timeline . 6 April 2024 . Legit.
  2. Web site: About TUKO.co.ke . 6 April 2024 . TUKO.co.ke.
  3. Web site: Gicheru . Catherine . Nyabuga . George . 14 June 2024 . Kenya . 12 February 2024 . . en.
  4. Web site: 16 January 2017 . Tuko.co.ke #1 in Kenya . 2017-10-18 . businesstoday.co.ke.
  5. Web site: Tuko.co.ke beats Nation and Standard . 2017-11-15 . COFEK.
  6. Web site: AKU-Youth-Survey-Kenya-Final . 2024-01-10.
  7. Web site: February 2024 . Top websites in Kenya (All Industries) . 6 April 2024 . Semrush.