| Franklin Mint | |
| Type: | Subsidiary |
| Founder: | Joseph Segel |
| Foundation: | 1964 |
| Location: | Exton, Pennsylvania, U.S. New York City, U.S. |
| Products: | Collectibles |
| Parent: | Retail ECommerce Ventures |
The Franklin Mint is a private mint founded by Joseph Segel in 1964 in Wawa, Pennsylvania.[1] The building is in Middletown Township.[2]
The brand name was previously owned by Sequential Brands Group headquartered in New York City.[3] It is currently owned by Retail Ecommerce Ventures (REV).[4] The Franklin Mint sells coins, medals, jewelry, die-cast vehicles, dolls, sculpture and other collectibles.
For five decades The Franklin Mint produced and mass-marketed collectibles. Its product line began with manufacturing and marketing privately minted gold and silver commemorative rounds and medallions.[5]
In the 1970s and 1980s, Franklin Mint expanded operations to legal tender coins, producing a combination of bullion and non-bullion proof and uncirculated coin sets of both small and large denominations for a number of countries, particularly Panama and various island states. One of its best numismatic sellers was the "Coin Sets of all Nations" series which included stamps and postmarks of the respective nation on each set.
Besides coins, other offerings included dolls, plates, knives, LP record sets, and die-cast vehicles. Often emphasized in these media were influential historical figures or famous actors. Wildlife scenes were also a common feature. Many of these items were sold through magazine and television advertisements over the years.
The Franklin Library produced public domain classic books from its founding in 1973 until its closing in 2000. Its books were designed and bound by The Sloves Organization, Ltd. The Franklin Library published several book series including The Great Books of the Western World[6] and The Hundred Greatest Books of All Time.[7]
In 1983, after Warner Communications had purchased The Franklin Mint, the company entered the diecast vehicle market, starting with the 1935 Mercedes Benz 500K Roadster. Usually the cars were labeled as Franklin Mint Precision Models. In the following years, Franklin Mint produced more than 600 different issues of motorcycles, trucks, and tractors besides automobiles.[8] [9] In 1998, the mint started producing models of Duesenberg Coupé Simone, a fictitious luxury car allegedly made by Duesenberg in the late 1930s.[10]
Additionally The Franklin Mint began manufacturing diecast aircraft. They produced a large number of World War II 1:48 scale planes including the B-17 Flying Fortress, PBY Catalina, P-51 Mustang, and Focke-Wulf Fw 190.
The Franklin Mint has undergone several changes in ownership over the years:
1980: Warner Communications acquired The Franklin Mint for approximately $225 million. Warner retained the Mint's headquarters and Eastern Mountain Sports, a retailer acquired by the Mint during the 1970s, while leasing the headquarters back to subsequent owners.[11]
1985: Warner sold The Franklin Mint to American Protection Industries Inc. (API) for $167.5 million. In 1993, API was renamed Roll International, a company led by Stewart Resnick and Lynda Resnick.[12]
2006: On August 31, 2006, Roll International sold The Franklin Mint to a group of private investors led by M. Moshe Malamud, David Salzman, and Steven J. Sisskind, associated with The Morgan Mint.[13]
2009: In May 2009, JSSI Capital Enterprises, LLC formed a limited liability company, The New Franklin Mint, as an acquisition vehicle. On June 9, 2009, JSSI Capital acquired The Franklin Mint's assets for over $12 million, also assuming approximately $4 million in subordinated debt.[14]
2013: On November 1, 2013, Sequential Brands Group, Inc. acquired The Franklin Mint, LLC, including its brand, intellectual property, and certain other assets.[15]
2020: In July 2020, Retail Ecommerce Ventures (REV) acquired The Franklin Mint.[16]
2023: At the end of 2023, OMNI Retail Enterprises acquired The Franklin Mint from Retail Ecommerce Ventures.[17]
Following the death of Diana, Princess of Wales, the Diana, Princess of Wales Memorial Fund was granted intellectual property rights over her image.[18] In 1998, after refusing the Franklin Mint an official license to produce Diana merchandise, the fund sued the company, accusing it of illegally selling Diana dolls, plates and jewelry.[19] In California, where the initial case was tried, a suit to preserve the right of publicity may be filed on behalf of a dead person, but only if that person is a Californian. The Memorial Fund therefore filed the lawsuit on behalf of the estate, and upon losing the case, was countersued by Franklin Mint in 2003. In November 2004, the case was settled out of court with the Diana Memorial Fund agreeing to pay £13.5 million to charitable causes on which both sides agreed.[20] In addition to this, the Diana, Princess of Wales Memorial Fund had spent a total of close to £4 million in costs and fees relating to this litigation, and as a result froze grants allocated to a number of charities.
In the Ben Folds Five song "Battle of Who Could Care Less", singer Ben Folds proposes taking an idea of "pewter portraits of General Apathy and Major Boredom" "to the Franklin fucking Mint".
In the John Waters dark comedy, Serial Mom, Mary Jo Catlett has a Franklin Mint Fabergé egg collection.