Sensemaking or sense-making is the process by which people give meaning to their collective experiences. It has been defined as "the ongoing retrospective development of plausible images that rationalize what people are doing" (Weick, Sutcliffe, & Obstfeld, 2005, p. 409). The concept was introduced to organizational studies by Karl E. Weick in the late 1960's and has affected both theory and practice. Weick intended to encourage a shift away from the traditional focus of organization theorists on decision-making and towards the processes that constitute the meaning of the decisions that are enacted in behavior.
There is no single agreed upon definition of sensemaking, but there is consensus that it is a process that allows people to understand ambiguous, equivocal or confusing issues or events.[1] Disagreements about the meaning of sensemaking exist around whether sensemaking is a mental process within the individual, a social process or a process that occurs as part of discussion; whether it is an ongoing daily process or only occurs in response to rare events; and whether sensemaking describes past events or considers the future. Sensemaking further refers not only to a process, be it mental or social, that occurs in organizations but also a broader perspective on what organization is and what it means for people to be organized. Overall five distinct schools of sensemaking/sense-making have been identified.[2]
In 1966, Daniel Katz and Robert L. Kahn published The Social Psychology of Organizations (Katz & Kahn, 1966). In 1969, Karl Weick played on this title in his book The Social Psychology of Organizing, shifting the focus from organizations as entities to organizing as an activity. It was especially the second edition, published ten years later (Weick, 1979) that established Weick's approach in organization studies.
Weick identified seven properties of sensemaking (Weick, 1995):
Each of these seven aspects interact and intertwine as individuals interpret events. Their interpretations become evident through narratives – written and spoken – which convey the sense they have made of events (Currie & Brown, 2003), as well as through diagrammatic reasoning and associated material practices (Huff, 1990; Stigliani & Ravasi, 2012).
The rise of the sensemaking perspective marks a shift of focus in organization studies from how decisions shape organizations to how meaning drives organizing (Weick, 1993). The aim was to focus attention on the largely cognitive activity of framing experienced situations as meaningful. It is a collaborative process of creating shared awareness and understanding out of different individuals' perspectives and varied interests. Weick described the social and historical context in the late 1960s as being important in this shift from decision-making to sensemaking: "These ideas coincided with a growing societal realization that administrators in Washington were trying to justify committing more resources to a war in Vietnam that the United States was clearly losing. One could not escape the feeling that rationality had a demonstrable retrospective core, that people looked forward with anxiety and put the best face on it after the fact, and that the vaunted prospective skills of McNamara’s “whiz kids” in the Pentagon were a chimera. It was easy to put words to this mess. People create their own fate. Organizations enact their own environments. The point seemed obvious."[3]
Sensemaking scholars are less interested in the intricacies of planning than in the details of action (Weick, 1995, p. 55).
The sensemaking approach is often used to provide insight into factors that surface as organizations address either uncertain or ambiguous situations (Weick 1988, 1993; Weick et al., 2005), including deep uncertainty.[4] Beginning in the 1980s with an influential re-analysis of the Bhopal disaster, Weick's name has come to be associated with the study of the situated sensemaking that influences the outcomes of disasters (Weick 1993).
A 2014 review of the literature on sensemaking in organizations identified a dozen different categories of sensemaking and a half-dozen sensemaking related concepts (Maitlis & Christianson, 2014). The categories of sensemaking included: constituent-minded, cultural, ecological, environmental, future-oriented, intercultural, interpersonal, market, political, prosocial, prospective, and resourceful. The sensemaking-related concepts included: sensebreaking, sensedemanding, sense-exchanging, sensegiving, sensehiding, and sense specification.
Sensemaking is central to the conceptual framework for military network-centric operations (NCO) espoused by the United States Department of Defense (Garstka and Alberts, 2004). In a joint/coalition military environment, sensemaking is complicated by numerous technical, social, organizational, cultural, and operational factors. A central hypothesis of NCO is that the quality of shared sensemaking and collaboration will be better in a "robustly networked" force than in a platform-centric force, empowering people to make better decisions. According to NCO theory, there is a mutually-reinforcing relationship among and between individual sensemaking, shared sensemaking, and collaboration.
In defense applications, sensemaking theorists have primarily focused on how shared awareness and understanding are developed within command and control organizations at the operational level. At the tactical level, individuals monitor and assess their immediate physical environment in order to predict where different elements will be in the next moment. At the operational level, where the situation is far broader, more complex and more uncertain, and evolves over hours and days, the organization must collectively make sense of enemy dispositions, intentions and capabilities, as well as anticipate the (often unintended) effects of own-force actions on a complex system of systems.
Sensemaking has been studied in the patient safety literature (Battles, et al. 2006). It has been used as a conceptual framework for identifying and detecting high risk patient situations. For example, Rhodes, et al. (2015) examined sensemaking and the co-production of safety of primary medical care patients.