Metaio Explained

Metaio GmbH
Foundation:, in Munich, Germany
Key People:Thomas Alt (CEO), Peter Meier (CTO)
Parent:Apple Inc.
Area Served:Worldwide
Homepage:
Fate:Acquired by Apple Inc.
Location City:Munich, Germany
Type:Private
Industry:Technology, software, developer platforms

Metaio GmbH was a privately held augmented reality (AR) company that was acquired by Apple Inc. in May 2015. Headquartered in Munich, Germany, with subsidiaries in San Francisco, California, New York City, New York, and Dallas, Texas,[1] [2] Metaio provided a software development kit (SDK) for programming PC, web, mobile applications, and custom offline augmented reality applications.[3] Additionally, Metaio was the creator of Junaio, a free mobile AR browser available for Android and iOS devices.[4] [5]

History

Metaio was founded in 2003 in Munich, Germany, by Thomas Alt and Peter Meier.[6] The company grew out of an internal project within Volkswagen that received a German grant.[7] [8] In 2005 Metaio released the first end-consumer AR application called KPS Click & Design in Germany, which allowed the user to put virtual furniture into an image of their living room.[9] Metaio also released the Unifeye Platform, which enabled third-party developers to create their own commercial AR products. In 2006, Metaio released the first browser plug-in for web-based AR applications.Shortly thereafter, Metaio launched the first fully integrated AR application for mobile devices, Junaio.[10] From 2010 to 2012, Metaio presented the first commercial 2-D Markerless Feature tracking application for print and television on a consumer mobile device and as a result, won the ISMAR Tracking Contest in 2011.[11] [12] [13]

Since 2006, Metaio has organized insideAR, an annual event solely dedicated to augmented reality developers, researchers, and businesses.[14] In 2013 insideAR was the world's largest Augmented Reality Conference.[15]

In May 2015, Metaio cancelled its upcoming conference and discontinued all sales of its products. On May 28, 2015, media outlets reported that Apple Inc. had bought the company, and finalized the purchase on May 21 or 22.[16] [17]

Products

Metaio offered products focused on product design, engineering, operations, marketing, sales, and customer support.[18]

Metaio SDK - The Metaio SDK allows developers to use content without prior encryption. No offline tools or server-side encryption is needed when generating and deploying 3D assets and tracking patterns. The SDK is currently supported on Android, iOS and Windows with an additional plugin for development in Unity for Android, iOS, Windows, and OS X platforms.[19]

Metaio Creator - The Metaio Creator is an augmented reality software that allows users to create a complete AR scenario without specialized programming knowledge.

Metaio CVS - Metaio Continuous Visual Search (CVS) manages marker searching online for image recognition.

Metaio Cloud - Allows developers to upload, download, store, and manage content online.

Junaio – Junaio is an augmented reality browser for mobile devices.

Metaio Engineer - Provides services from the visualization of future facilities, within a current production environment, illustrating working instructions on a component to deviate measurement between virtuality and reality.

Press

In 2011, Reuters wrote an article about Metaio in collaboration with ST-Ericsson, announcing the company as "The World-Wide Leader in Augmented Reality Technology."[20] In 2012, The Next Web announced: "…While there are a slew of apps that tap GPS, image recognition, visual search and other elements of augmented reality, Junaio does a good job of merging them all."[21]

Awards

External links

Notes and References

  1. http://www.linkedin.com/company/metaio-gmbh metaio LinkedIn company profile
  2. http://www.metaio.com/press/press-release/2013/metaio-opens-new-office-to-ramp-augmented-reality-hardware-rd/ Metaio Opens New Office
  3. http://www.metaio.com/products/sdk/ Metaio SDK Information Page
  4. http://www.metaio.com/press/press-release/2010/junaio-20-now-in-the-app-store-next-generation-ar-browser/ Metaio releases junaio 2.0 for App Store
  5. http://www.metaio.com/press/press-release/2010/junaio-for-android-mobile-ar-browser-with-natural-feature-tracking/ Metaio releases junaio for Android
  6. http://www.metaio.com/company/ metaio private company information
  7. Harro Ten Wolde, Tarmo Virki, "Look, no hands! Augmented reality gets a grip", Reuters, 2012/06/21
  8. http://www.industrieanzeiger.de/home/-/article/12503/26512035/---/art_co_INSTANCE_0000/ Abgleich zwischen realer und digitaler Welt
  9. http://www.computerwoche.de/mittelstand/1847537/ metaio gewinnt Deutschen Internet-Preis
  10. https://www.youtube.com/watch?v=tkcHs_LIGvo junaio short Movie
  11. http://www.metaio.com/press/press-release/2011/metaio-to-showcase-its-core-technologies-for-an-augmented-world-at-ismar-2011/ Metaio Presents at ISMAR 2011
  12. http://junaio.wordpress.com/2011/10/28/junaio-3d-tracking-for-the-win-ismar/ junaio 3D Tracking For the Win at ISMAR
  13. http://augmentedrealityevent.com/are-2012-schedule/the-auggies-2012/ The Auggies 2012
  14. http://www.metaio.com/insidear/ insideAR - Augmented Reality conference
  15. http://www.metaio.com/press/press-release/2013/insidear-2013-metaio-hosts-worlds-largest-augmented-reality-event/ Metaio hosts world's largest augmented reality event
  16. Web site: Apple Acquires Augmented Reality Company Metaio. techcrunch. 28 May 2015. 28 May 2015 .
  17. News: Apple Buys German Augmented-Reality Firm Metaio. Wall Street Journal. 28 May 2015. 28 May 2015. Wakabayashi. Daisuke.
  18. http://www.metaio.com/services/enterprise/ Metaio Enterprise Page
  19. http://www.dailydealmedia.com/653metaio-at-mobile-world-congress-2012-unleashes-augmented-city-platform/ metaio at Mobile World Congress 2012: Unleashes Augmented City Platform
  20. https://web.archive.org/web/20140107034333/http://www.reuters.com/article/2011/09/28/idUS159488+28-Sep-2011+HUG20110928 ST-Ericsson and metaio to extend collaboration in mobile augmented reality
  21. https://thenextweb.com/apps/2012/06/20/ar-browser-junaio-relaunches-with-a-new-look-feel-and-api-supporting-html5-and-javascript/ AR browser junaio relaunches with a new look, feel and API, supporting HTML5 and JavaScript
  22. http://augmentedworldexpo.com/auggies/ The Auggie Awards™ - Winners Announced!
  23. http://tracking-challenge.de/content/tc/content/de/tracking_challenge/results.html Volkswage Augmented Reality Tracking Challenge Results
  24. http://ismar.vgtc.org/ismar/2013/info/overview/awards ISMAR 2013 Awards
  25. http://augmentedrealityevent.com/are-2012-schedule/the-auggies-2012/ The Auggies 2012
  26. http://www.augmentedplanet.com/2011/12/readers-choice-awards-2011-results/ Augmented Planet Reader's Choice Awards 2011 Results
  27. http://bestappever.com/awards/2011/winner/arap Best App Ever
  28. http://www.augmentedplanet.com/2011/01/readers-choice-awards-2010-winners/ Readers Choice Awards 2010 Winners
  29. http://www.shopbetreiber-blog.de/2010/10/05/deutscher-versandhandels-kongress-2010-branchen-oscars/ Deutscher Versandhandels Kongress 2010: Branchen-Oscars vergeben
  30. http://www.ibc.org/page.cfm/Action=Library/libID=2/listID=4/libEntryID=46 Innovation seekers
  31. http://www.computerwoche.de/mittelstand/1847537/ metaio gewinnt Deutschen Internet-Preis

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