Harvard Business Review Explained

Harvard Business Review
Image Alt:border
Editor:Adi Ignatius[1]
Editor Title:Editor-in-Chief
Previous Editor:Thomas A. Stewart
Frequency:6 times per year
Circulation:263,645[2]
Circulation Year:December 2012
Category:Business
Company:Harvard Business Publishing
Publisher:Sarah McConville
Country:United States
Based:Brighton, Massachusetts
Language:English
Issn:0017-8012

Harvard Business Review (HBR)[3] [4] is a general management magazine[5] [6] published by Harvard Business Publishing, a not-for-profit, independent corporation that is an affiliate of Harvard Business School. HBR is published six times a year[3] and is headquartered in Brighton, Massachusetts.

HBR covers a wide range of topics that are relevant to various industries, management functions, and geographic locations. These include leadership, negotiation, strategy, operations, marketing, and finance.[7]

Harvard Business Review has published articles by Clayton Christensen, Peter F. Drucker, Justin Fox, Michael E. Porter, Rosabeth Moss Kanter, John Hagel III, Thomas H. Davenport, Gary Hamel, C. K. Prahalad, Vijay Govindarajan, Robert S. Kaplan, Rita Gunther McGrath and others.[8] [9] Several management concepts and business terms were first given prominence in HBR.

Harvard Business Reviews worldwide English-language circulation is 250,000. HBR licenses its content for publication in nine international editions.[10]

Background

Early days

Harvard Business Review began in 1922 as a magazine for Harvard Business School. Founded under the auspices of Dean Wallace Donham, HBR was meant to be more than just a typical school publication. "The paper [''HBR''] is intended to be the highest type of business journal that we can make it, and for use by the student and the business man. It is not a school paper," Donham wrote. Initially, HBRs focus was on macroeconomic trends, as well as on important developments within specific industries.

Following World War II, HBR emphasized the cutting-edge management techniques that were developed in large corporations, like General Motors, during that time period. Over the next three decades, the magazine continued to refine its focus on general management issues that affect business leaders, billing itself as the "magazine for decision makers". Prominent articles published during this period include "Marketing Myopia" by Theodore Levitt and "Barriers and Gateways to Communication" by Carl R. Rogers and Fritz J. Roethlisberger.

1980s through 2009

In the 1980s, Theodore Levitt became the editor of Harvard Business Review and changed the magazine to make it more accessible to general audiences. Articles were shortened and the scope of the magazine was expanded to include a wider range of topics. In 1994, Harvard Business School formed Harvard Business Publishing (HBP) as an independent entity.

In 2002, a management and editorial staff shakeup occurred at the publication after the revelation of an affair between editor-in-chief Suzy Wetlaufer and former General Electric CEO Jack Welch. The two met while Wetlaufer was interviewing Welch while researching an article for the research-based magazine.[11] Two senior Harvard Business Review editors left complaining the affair initiated during Wetlaufer's work with Welch for an article had broken ethical standards and cited an unfair office climate. Shortly after the resignations, Wetlaufer resigned on March 8, 2002 amid further rebuke by remaining staff.[12] Three months later, the publisher, Penelope Muse Abernathy, was also forced out.[13]

Between 2006 and 2008, HBP went through several reorganizations but finally settled into the three market-facing groups that exist today: Higher Education, which distributes cases, articles, and book chapters for business education materials; Corporate Learning, which provides standardized on-line and tailored off-line leadership development courses; and Harvard Business Review Group, which publishes Harvard Business Review magazine and its web counterpart (HBR.org), and publishes books (Harvard Business Review Press).

Redesign

In 2009, HBR brought on Adi Ignatius, the former deputy managing editor of Time magazine, to be its editor-in-chief.[14] Ignatius oversees all editorial operations for Harvard Business Review Group. At the time that Ignatius was hired, the United States was going through an economic recession, but HBR was not covering the topic. "The world was desperate for new approaches. Business-as-usual was not a credible response," Ignatius has recalled. During this period the frequency of HBR switched from ten times per year to six times per year.[15]

As a result, Ignatius realigned HBRs focus and goals to make sure that it "delivers information in the zeitgeist that our readers are living in." HBR continues to emphasize research-based, academic pieces that would help readers improve their companies and further their careers, but it broadened its audience and improved reach and impact by including more contemporary topics.

As part of the redesigned magazine, Ignatius also led the charge to integrate the print and digital divisions more closely, and gave each edition of HBR a distinct theme and personality, as opposed to being a collection of academically superlative, yet mostly unrelated articles.

HBR won the 2020 Webby Award for Business Blog/Website in the category Web.[16]

McKinsey Awards

See also: Financial Times and McKinsey Business Book of the Year Award. Since 1959, the magazine's annual McKinsey Award[17] has recognized the two most significant Harvard Business Review articles published each year, as determined by a group of highly independent judges. Past winners have included Peter F. Drucker,[8] who was honored seven times; Clayton M. Christensen; Theodore Levitt; Michael Porter; Rosabeth Moss Kanter; John Hagel III; and C. K. Prahalad.

External links

Notes and References

  1. http://www.hbs.edu/news/releases/harvardbusinessreview.html Harvard Business Review Names Adi Ignatius as Editor-in-Chief
  2. Web site: eCirc for Consumer Magazines . December 31, 2012 . . April 7, 2015 . https://archive.today/20170123200306/http://abcas3.auditedmedia.com/ecirc/magtitlesearch.asp . January 23, 2017 . dead .
  3. News: . Harvard Business Review Revamps . December 10, 2009.
  4. News: The New York Times. Reviewing Harvard's Business Review. March 15, 2002.
  5. Harvard Business Review Announces New Podcast Network, HBR Presents. April 3, 2019.
  6. Web site: Harvard Business Review (HBR) PreventionWeb.net. 2021-07-08. preventionweb.net. July 9, 2021. https://web.archive.org/web/20210709190505/https://www.preventionweb.net/organizations/23297. dead.
  7. Web site: Harvard Business Review Guidelines . Hbr.org . 2012-12-31 . 2013-09-10.
  8. News: . Private Sector; Seeing the Corporation's Demise . November 14, 1999.
  9. Web site: Justin Fox. CUNY TV.
  10. Web site: HBR Global Editions . Hbr.org . 2023-07-20.
  11. Web site: Jennings . Marianne M. . Affair Takes Shine Off 2 Adulterers . Deseret News . April 18, 2002 . January 4, 2021.
  12. Web site: DePaulo . Lisa . If You Knew Suzy… . May 6, 2002 . New York Magazine.
  13. News: Armstrong . David . Harvard Business Review Publisher Is Forced to Resign Amid Overhaul . Wall Street Journal . July 9, 2002 . January 4, 2021.
  14. Web site: The 8 Best Business Magazines of 2020. Delbridge. Emily. November 21, 2019. The Balance Small Business. Dotdash. New York City. Best for Professionals:Harvard Business Review. 8 Feb 2020.
  15. News: Faisal Kalim . "Magazines are alive and well": Publishers refresh their strategies for the print format . 1 June 2020. WNIP. 13 August 2019.
  16. Web site: Kastrenakes . Jacob . Here are all the winners of the 2020 Webby Awards . The Verge . 22 May 2020 . en . 20 May 2020.
  17. News: . Management: How a Boss Works in Calculated Chaos . Frederick Andrews . October 29, 1976.