Goop (company) explained

Goop, Inc.
Trade Name:goop
Type:Private
Industry:Publishing
Internet retail
Founder:Gwyneth Paltrow
Location:Santa Monica, California, U.S.[1]
Num Employees:80 (2017)
Key People:Gwyneth Paltrow (CEO)

Goop is a wellness and lifestyle brand and company founded by the American actress Gwyneth Paltrow. It was launched in September 2008 as a weekly e-mail newsletter providing new age advice, such as "police your thoughts" and "eliminate white foods", and the slogan "Nourish the Inner Aspect".[2] Goop expanded into e-commerce, collaborating with fashion brands, launching pop-up shops,[3] holding a "wellness summit", launching a print magazine,[4] a podcast,[5] and a docuseries for Netflix.[6]

Goop has faced criticism for marketing products and treatments that are harmful, described as "snake oil",[7] [8] based on pseudoscience, and lack of efficacy. California officials from the Consumer Protection Office have sued Goop for false advertising, asserting that Goop has made unfounded health claims about a variety of products. Goop settled the lawsuit out of court.[9] Class-action lawsuits have been brought against Goop for unsafe products.[10]

History

Goop was founded in Paltrow's home in London,[11] beginning as a newsletter in 2008,[12] with an editor's note in each email from Paltrow offering insight into her daily life.[13] Goop was incorporated in 2011.[14] According to Paltrow, the company's name came from Peter Arnell telling her that successful internet companies have double Os in their name,[15] and she "wanted it to be a word that means nothing and could mean anything".[16] Adding the double "O" between her initials thus resulted in the company name. Goop, of course, does have a meaning in English.

Seb Bishop was CEO of Goop from 2011 to 2014.[17] Several other celebrities were inspired by Goop to launch their own similar lifestyle websites.[18] In 2014, Goop hired Oxygen Media founder and former CEO of Martha Stewart Living Omnimedia, Lisa Gersh, as CEO.[19] From 2014 onwards, Goop's wellness content became increasingly radical, to the point where doctors would begin to call it pseudoscience and media outlets would describe Goop's content as "no longer ludicrousno, now it was dangerous".[20]

In 2015, Paltrow stated that she wanted Goop to "be its own stand-alone brand".[21] At that time around two dozen people worked for Goop. In 2016 the company's roster had increased to 60 employees. That year, Goop's most searched topic was the term "detox". Later in 2016, Paltrow moved the company's operations to the US from the UK following her separation from Chris Martin[22] and Gersh left the position of CEO. The position remained vacant until early 2017, when the board named Paltrow, who had previously announced in 2016 that she would be stepping away from Goop,[23] to fill the post.[24]

In 2016, Goop moved its headquarters to Santa Monica, California, from New York. The Santa Monica location was previously a chicken coop. The interior warehouse space was designed by Restoration Hardware.[25] [26]

By 2017, Goop had 90 employees, and was attracting criticism, including a lawsuit filed by Truth In Advertising.[27] In an April 2017 Jezebel article, Stassa Edwards criticized Goop's marketing and retail strategy, claiming that the company profits "from endless illness". Jill Avery, a brand analyst, has noted how Goop's response to this criticism seems designed to "strengthen their brand and draw their customers closer", noting Goop's use of feminism, traditional Asian medicines and Eastern philosophies, and anti-establishment politics to do so. Paltrow characterizes criticisms as "cultural firestorms" which cause an influx of website traffic, stating that she can "monetize those eyeballs".

In 2018, Goop began assembling an internal science and regulatory team.[28] Goop, in partnership with Google, also began selling Google Home smart speakers and accessories in the Goop Lab stores and holiday pop-up shops,[29] [30] and opened its first permanent East Coast Goop store called Goop Lab at 25 Bond Street (Manhattan). This follows the establishment of a permanent location in Brentwood, California in September 2017.[31] As of March 2018, Goop had 150 employees.[32]

In January 2020, Goop began selling a $75 candle called "This Smells Like My Vagina", based upon a joke with perfumer Douglas Little. Paltrow and Little were testing out various new fragrances, when she found one she loved and said, “Uhh, this smells like a vagina”. The candle quickly sold out and can be found selling on eBay for as much as $250.[33]

In late July 2020 Goop moved to their new corporate headquarters in a larger location, also in Santa Monica, whose interior was designed by the multidisciplinary firm Rapt Studio.[34] The company signed a 10-year lease for 57,000 square feet in the newly built Santa Monica Gateway commercial development.

By early 2020 it was reported that the company was valued at about $250 million.[35] [36]

In early October 2020 Elise Loehnen announced she was stepping down as chief content officer to take a sabbatical to write a book. She will continue as Goop’s editor at large.[37] [38]

In October 2021, it was reported that over 140 Goop employees had left the company since 2019.[39]

Funding and revenue

In 2011, Goop generated £81,000 in sales, and the year after it generated £1.1 million in sales, with a loss of £23,000. As of 2013, Goop had net liabilities of £540,086.[40] Goop doubled its revenues from 2014 to 2015, and again from 2015 to 2016.[41] In 2018 the company tripled its year-over-year revenue from 2017.

In 2016, Goop received $15 million USD in Series B funding from venture capital firms NEA, Felix Capital and 14W Venture Partners.[42] [43] This corresponded with Goop centralizing their operations in the Los Angeles area, where Paltrow is based, and away from New York, where Gersh lives.[44]

In 2018, Goop raised $50 million in Series C funding from firms including NEA, Lightspeed and Felix Capital,[45] bringing total investment in the company to $82 million. The company's valuation rose to $250 million.[46]

Among Goop's financial backers is Greycroft Partners, a venture capital firm which has also backed other businesses including Klout, Huffington Post, Venmo and Ireland-based cosmetic treatment/beauty clinic chain Sisu.[47] [48]

Products and distribution

Goop launched an online shop in 2012, and it earned $1.5 million for Goop during its first year of operation.[49] By 2014, the Goop newsletter had an estimated 700,000 subscribers.[50]

In 2015, Goop launched a publishing imprint, Goop Press, with Grand Central Publishing, and planned to release one title per year.[51]

In 2016, additional funds also led to an increase in staffing for Goop, as well as the launch of new products, including a fashion label[52] with a focus on practical, tailored clothing.[53]

In 2017, Goop entered the vitamin and supplements market. Paltrow first had the idea to market supplements after receiving a Myers' cocktail from Alejandro Junger in 2007.[54] The supplement products sold over $100,000 worth of product on the launch day. In April, Goop announced that they had entered into an agreement with Condé Nast to launch a new print magazine under the name Goop.[4] The quarterly magazine was launched in September,[55] but only ran for two issues, with Nast replacing pieces that failed their fact-checking process by travel articles,[56] and a disagreement over the use of the magazine to promote Goop products. In December 2017, Goop announced the launch of a digital shop in Canada, following its first physical store in the country in partnership with Nordstrom.[57]

Goop generates revenue from advertising and also sells a Goop-branded clothing line, a perfume, and books. As of 2017 Goop newsletter readers have an average age of 34 and household income of $100k+ per year.

Goop launched a podcast on March 8, 2018, using Cadence13 as its digital platform. Its first guest was Oprah Winfrey.[58] The podcast reached number one in the Apple Podcast charts the same day it aired- on March 8.[59] It is largely hosted by Goop CCO Elise Loehnen and has a weekly audience of 100,000 to 650,000. The company also partnered with Westin Hotels & Resorts to offer a range of fitness programs called "G. Sport Sessions" later that summer.[60] Goop began streaming their podcast on 600 Delta planes in February 2019.[61] [62] In September 2019, they partnered with Banana Republic for an eight-part podcast series entitled Women on Top.[63] In February 2020 Goop launched a spring clothing line called "Goop Edit" for Banana Republic on the Goop website. The partnership also released its second eight-part series of Women on Top.[64]

Goop expanded its fashion offerings in 2018, hiring Danielle Pergament of Allure to be Goop's editor in chief, directly under CCO Elise Loehnen. Ali Pew of InStyle was hired as Goop's fashion director and Anne Keane, formerly of Lucky magazine, was hired as Goop's fashion strategy director. In 2018 they attended New York Fashion Week as representatives of the company.[65] In June 2018, Goop launched a capsule collection (a smaller version of a designer's larger collection that includes only the most essential or influential pieces from that collection)[66] with fashion designer Lilly Pulitzer.[67] In December 2018, Goop partnered with Universal Standard to add a collection of plus-size clothing to its clothing line.[68] The plus-size collection features US sizes 00-40, (UK sizes 2-44).[69]

In June 2018, Goop opened its first international pop-up shop in London. In January 2019, the shop became a permanent Goop store.[70] The company also hired its first chief marketing officer, Andres Sosa, to work on further expansion in the UK.[71] In August 2018, Goop launched a furniture and home decor line with Crate and Barrel's CB2 brand.[72] [73]

In January 2020 the company’s private label brand, Goop Beauty, began a partnership with Sephora.[74] Distribution began in Sephora stores in January in the US, and then in February, the GoopGlow collection of cosmetics became available in Canada.[75] [76]

In September 2020 Goop joined with French clothing company A.P.C. to launch a clothing collection promoting the two companies' focus on conscious consumption.[77] [78]

In November 2020 the Goop lifestyle brand joined with Los Angeles-based bed manufacturer Avocado, to introduce a “climate-neutral” and “ethically sourced” bed.[79] [80] [81]

Goop's first "Fair Trade Specialty Coffee" was released at the end of 2020. The beans are grown in Colombia by Astrid Medina, who runs a "sustainable and ethical" farm.[82] [83]

Beginning in November 2020 JetBlue Mint business class overhauled customer amenities to include several products from Goop’s cosmetic line.[84]

Thirteen Lune announced in April 2021 its decision to make Goop its first "ally brand", listing some Goop products on its e-commerce website.[85]

As of April 1, 2021, Jenna Lyons listed her DTC eyelash brand LoveSeen on Goop.com. It is LoveSeen's first retail partnership and Goop.com's first time offering fake eyelashes for sale.[86]

In November 2022, Goop signed a deal with Audible for a set of original audio projects.[87]

Brands and product lines

Since Goop's inception in 2008, it has launched several brands and product lines. The "Beauty" section of the website works in tandem with the products sold in the shop. Goop brands and product lines are sold online, at the Goop Lab in Brentwood Country Mart in Los Angeles,[88] [89] and at pop-up shops in Los Angeles,[90] New York,[91] Chicago, the Hamptons,[92] Dallas[93] and Aspen,[94] and in collaboration with Nordstrom stores.[95] Goop-branded products quadrupled in value in 2017. These brands include:

Response to COVID-19 pandemic

During late 2020, instead of featuring travel resources on its website, Goop highlighted “stay-at-home” experiences such as joining a global virtual wine-tasting group and gifts such as sets of hand cream and wash.[109]

Brick and mortar stores

Goop opened its first permanent brick and mortar store in Los Angeles in September 2017.[110] On June 20, 2019, Goop opened a store inside the luxury retailer Harvey Nichols’ flagship store in London.[111] In November 2020 Goop opened a 1,012 square-foot shop at the Mauna Lani, Auberge Resorts Hotel on the Island of Hawaii. The shop was designed in collaboration with interior designers Kate McCollugh and Max Zinser. In February 2020 Goop opened a permanent retail store, Goop’s Sundries Shop, at the Rosewood Miramar Beach hotel in Montecito, California. There is also a Goop Lab store in Brentwood, California and a Goop MRKT in Sag Harbor, New York.[112] Goop opened a pop-up shop in September 2018 in the Notting Hill area of London. Due to close in January 2019,[113] it instead stayed open until November 2020 when it finally closed.[114] On March 8, 2021, Goop opened a "ghost kitchen", a restaurant set up for delivery-only, in Los Angeles. Chef Kim Floresca, who worked at restaurants Per Se, Bulli, and The Restaurant at Meadowood, is the chief chef. The menu offers gluten-free and vegan choices.[115] [116] [117]

The Goop Lab

See main article: The Goop Lab. The Goop Lab is a documentary series promoting the Goop company, which premiered on January 24, 2020, on Netflix. It prominently features Gwyneth Paltrow and Elise Loehnen interviewing experts in different fields.[118] [119] [120] In 2020 The Goop Lab was nominated for two Critics Choice Real TV Awards. The series was nominated for Best Lifestyle Show:Fashion/Beauty; and Gwyneth Paltrow was nominated for the Best Female Star of the Year.[121] However, critics called the series a "win for pseudoscience".[122] [123] In a Skeptical Inquirer interview, Bob Nygaard said, “I wouldn’t presume to know whether or not Gwyneth Paltrow understands the gravity of promoting self-proclaimed psychics … but I, like you, fear that Paltrow’s The Goop Lab episode ‘Are You Intuit?’ will increase the likelihood of more vulnerable people being defrauded.”[124]

Wellness summits

Goop held its first wellness summit in June 2017. The event had over 600 attendees.[125] The company's second In Goop Health summit was held in New York City in January 2018.[126] [127] Panelists included Kelly Brogan, who has disputed the effectiveness of both vaccinations and HIV medications. The invitation of Brogan has been criticized by Jezebel.[128] The third summit was held in Culver City, California in June 2018. Guests included Meg Ryan and Janet Mock.[129] Paltrow is considering ways to take the wellness summit "on the road", so that it can access a wider audience.[20] In October 2018, Goop held its fourth summit at the Stanley Park pavilion in Vancouver.[130] [131] In March 2019, Goop held its fifth summit at Pier 17 in New York City.[132] In May 2019, Goop held an In goop Health summit at the Rolling Greens Nursery in Los Angeles.[133] Democratic presidential candidate Marianne Willamson attended Goop's eighth wellness summit in Richmond, California.[134]

Due to the coronavirus pandemic of 2020 Goop canceled a planned inaugural “Goop at Sea” cruise that had been scheduled to begin in late August. Registrants received 100 percent reimbursement or 125 percent credit for a future cruise.[135] In late April 2021, Paltrow announced that she expected to launch her Celebrity Cruises partnership in 2022.[136] [137]

Beginning in April 2020, in response to the COVID-19 lockdown, Goop began to host, virtual “In Goop Health” summits in partnership with YouTube with no cost to participants. The digital summits were simplified versions of the live events Goop had held in the past in cities such as Los Angeles, London, and New York.[138]

The ninth In Goop Health wellness summit "The At-Home Summit"[139] was live-streamed on September 12, 2020.[140]

Convention and summit participation

In late October 2020 Goop participated in the Philippine Digital Convention 2020. Paltrow, representing Goop, spoke at the plenary session held on the first day.[141]

Philanthropy

Goop supports the non-profit organizations Pencils of Promise (PoP) and The David Lynch Foundation. Goop and PoP partner to support educational programs in countries such as Laos and Nicaragua. They joined with The David Lynch Foundation to bring peace through mediation for homeless families in cities.[142]

In April 2018 Goop partnered with Stephen Colbert’s satirical Covetton House to sell products whose sales proceeds benefitted US public schools via the non-profit organization Donors Choose.[143]

Goop sponsors an annual closet sale in which it sells celebrity’s pre-owned clothing including donated clothes from Kate Hudson, Miranda Kerr and Beyoncé to benefit Donors Choose, and organization that supports public schools.[144] [145] [146]

Awards and recognition

Juan Paul Ramirez, CTO of Goop, was one of two winners of the Lucidworks Connector Awards.[147] Gwyneth Paltrow was invited to be the headlining celebrity guest at the Philippine Digital Convention (PH Digicon 2020). The event was held virtually for the first time in its 6-year history.[148]

At the CFDA Fashion Awards 2023, Goop won the 'Innovation Award'.[149]

Criticism

Goop has been criticized for showcasing expensive products and making "out of touch" recommendations that many readers cannot afford,[150] which Paltrow has responded to by stating that such products and recommendations are "aspirational,"[151] furthermore arguing that the items available cannot be made for a lower price point, and that the content of Goop is free. Dana Logan argues that Goop is an example of asceticism as part of consumer culture. Goop has also drawn criticism for selling cosmetics containing the same ostensibly harmful chemicals which the site tells people to avoid.[152]

In April 2015, Paltrow and the Goop staff participated in a food stamp challenge in an attempt to raise awareness for the Food Bank for New York City.[153] Paltrow gave up on the challenge after four days, writing that she had expected she would not be able to abide by the budget for the full week.[154] Critics suggested that Paltrow's groceries did not accurately reflect what SNAP recipients usually buy,[155] though Aubrey Gordon notes that the point of the challenge was to show that SNAP benefits are not sufficient, even for privileged people such as celebrities.[156]

A number of products sold by Goop, as well as ideas promoted in its blog posts, have been criticized as "snake oil" for having no scientific basis, not producing the desired results, having no medical benefit, or potentially even being harmful. In January 2015, Paltrow advocated for a spa treatment referred to as vaginal steaming, described as "snake oil,"[157] a process she reportedly underwent at the Tikkun Spa in the Los Angeles area, wherein "you sit on what is essentially a mini-throne, and a combination of infrared and mugwort steam cleanses your uterus, [{{em|[[sic]]}}]."[158] Paltrow admitted that she thought that the process was "insane" but did not disavow it, instead suggesting that it has "real healing properties."[159] Gynecologists were critical, with Draion Burch, an obstetrics and gynaecology specialist, indicating that "there's no scientific evidence that shows it works."[160] An article published on July 18, 2017, in TheStar.com documented the ongoing battle over this issue between Paltrow and Jennifer Gunter, an OB/GYN for Kaiser Permanente in San Francisco, whom the Toronto Star dubbed an expert in "vaginal health."[161]

Also in 2015, Timothy Caulfield wrote a book on the negative impact of celebrity endorsement called Is Gwyneth Paltrow Wrong About Everything? in which he described the lack of evidence for several products sold by Goop and endorsed by Paltrow, as well as health claims made by other celebrities.[162] [163] [164] [165] In October 2015, in a blog post in Goop, Habib Sadeghi revisited the disproven claim that breast cancer might be linked to wearing underwire bras. The claim was swiftly criticized,[166] with Gunter stating "it’s breast size that increases the risk of breast cancer and not because larger breasts need more manhandling by underwires, but because larger breasts are harder to screen and are associated with obesity, a known risk for breast cancer."[167] In January 2017, Goop marketed the "Jade Egg" for US$66 as a form of vaginal weightlifting which, according to their website, is "used by women to increase sexual energy, health, and pleasure."[168] Gynecologists were critical of this product,[169] with Gunter calling it a "load of garbage."[170] In 2018, this post was tagged as an "Ancient Modality."[171] In September 2018 the Goop company agreed to pay $145,000 to settle a lawsuit alleging that Goop has posted claims about the eggs and about an herbal remedy, both without scientific basis.[172]

In June 2017, Goop marketed "Body Vibes," wearable stickers that were claimed to "re-balance the energy frequency in our bodies."[173] Originally, the advertisement claimed that the stickers were "made with the same conductive carbon material NASA uses to line space suits so they can monitor an astronaut’s vitals during wear," but NASA denied that they had "any conductive carbon material lining" in their spacesuits, with Mark Shelhamer, former chief scientist at NASA's human research division, going so far as to call the claim a "load of BS." The reference to NASA was subsequently removed from the advertisement, with the manufacturer of the stickers issuing a statement to Gizmodo saying "We apologize to NASA, Goop, our customers and our fans for this communication error. We never intended to mislead anyone. We have learned that our engineer was misinformed by a distributor about the material in question, which was purchased for its unique specifications."[174]

In October 2017, The Skeptic awarded Goop the Rusty Razor award "for the most audacious pseudo-science." The award was decided by readers’ votes, and Goop was the winner "by a landslide."[175] Also in 2017, Goop promoted a coffee enema device from Implant O'Rama LLC, despite a lack of scientific evidence to their efficacy and in spite of evidence of coffee enemas' potentially fatal side effects.[176] [177]

In January 2018, Goop was criticized for posting articles by "medical medium" Anthony William who claims to use paranormal abilities to give advice.[178] Goop has said of William, that he:In October 2018, the Good Thinking Society reported the company to the National Trading Standards and the Advertising Standards Authority, claiming that Goop had breached over 113 advertising laws of the UK. Laura Thomason, project manager at the Good Thinking Society told The Independent:[179]

On January 20, 2020, speaking at the Sheldonian Theatre in Oxford,[180] the head of the UK's National Health Service, Simon Stevens spoke about misinformation which harms patients, exemplified by Goop's claim that "chemical sunscreen is a bad idea," and Goop's promotion of colonic irrigation, which Stevens said are "carrying considerable risk to health."

Legal settlements

Goop has faced criticism for marketing products and treatments that are based on pseudoscience, lack efficacy, and are recognized by the medical community as harmful. In 2017, Truth in Advertising filed a complaint with California regulators regarding over 50 health claims made by Goop, which resulted in a $125,000 settlement and a five-year injunction prohibiting the company from making unsubstantiated claims about the characteristics or health benefits of its products.[181]

In 2016, Goop said it would voluntarily, permanently discontinue claims for Moon Juice "Brain Dust" and "Action Dust" following an inquiry from the National Advertising Division of the Council of Better Business Bureaus.[182]

In August 2017, the consumer advocacy group Truth in Advertising filed a complaint with district attorneys in the state of California regarding "deceptive" health claims made by Goop regarding 51 products, including Jade vaginal eggs among others. The company settled the suit in September 2018, agreeing to pay $145,000, issue refunds, and be subject to a five-year injunction under which it may not suggest that its products have "sponsorship, approval, characteristics, ingredients, uses, or benefits which they do not have."[183] [184] [185] [186] [187] At the time of the settlement, Goop had sold around 3,000 vaginal eggs.[188]

Disclaimers

Despite routinely posting articles which purport to give health and nutrition advice on a wide range of topics, authors typically end with this disclaimer:[189]

In early 2018, Goop started labeling articles with disclaimers indicating whether their content is "For Your Enjoyment" or "Supported by Science."[190]

In response, on June 29, 2018, the watchdog group Truth in Advertising sent a letter to the California Food, Drug and Medical Device Task Force, saying that:[191]

Labels and website descriptions of dietary supplement products are required to include the standard wording for the US Food and Drug Administration disclaimer:

Printing this disclaimer on labels and website does not permit health claims beyond the very basic Structure:Function vocabulary regardless of how strong any clinical trial evidence is.[192]

In 2021, Goop was sued over a claim that the "this smells like my vagina" candle "exploded" after having been burnt for three hours. A disclaimer has been added to the candles' pages instructing users to not burn the candles for more than two hours at a time.[193]

Parodies

In December 2016, a book parodying Goop called Glop: Nontoxic Ideas That Will Make You Look Ridiculous and Feel Pretentious was published and included advice such as: "Our modern lifestyles are absolutely full of toxins—nearly everything we come into daily contact with, from Egyptian cotton sheets to 8-carat diamonds to yacht paint, is dangerously noxious."[194] [195]

By June 2017, the New York Times reported that parodying Goop had "become a national pastime".[196]

In September 2015, The Late Show host Stephen Colbert began a recurring sketch about his spoof lifestyle brand Covetton House, which promotes everyday products with fancy names and jacked-up prices. Paltrow appeared on an episode in January 2018 announcing a collaboration between Goop and Covetton House, featuring a sponge which cost $900. In April 2018, Colbert and Paltrow collaborated on a line of goods to raise money for education in the United States.[197]

In March 2018, Botnik Studios created a newsletter called "goob" parodying Goop, which generated text using predictive text; headlines included "Listen to Your Body: Your Migraines are Podcasts Trying to be Produced."[198]

In October 2018, Heidi Gardner appeared on the Weekend Update segment of Saturday Night Live as "Baskin Johns," a Goop employee, parodying the company as a new employee who knows little about the products she is promoting. The character reappeared in a March 2019 episode of the show, this time with a surprise appearance of Paltrow as "Fifer James," Baskin's manager.

A performance artist sold "Hot Dog Water" outside the fourth In Goop Health summit, a bottle of water with a hotdog inside, which parodied a product sold on Goop with a crystal inside a bottle of water.

In the ninth season of Modern Family, Mira Sorvino plays the recurring character Nicole Rosemary Page, a parody of Paltrow, with the character also being a founder of Nerp, a company similar to Goop.

Toni Collette's character "Joni" in Knives Out (2019) runs a similar wellness "lifestyle brand" company called Flam.[199]

In Rick and Morty Season 6, Episode 5, the character Jennith Padrow-Chunt sells fortune cookies, which resembles the unscientific, yet highly profitable approach of Goop.

On Season 12, Episode 8 of RuPaul’s Drag Race (air date April 17, 2020), drag queen contestants were challenged to "create and market ridiculously extravagant products for the new drag queen lifestyle brand, Droop".

Season three of Goliath features a new-age wellness and lifestyle brand called Soop.

During Clarkson's Farm, Jeremy Clarkson opened a shop selling products produced from materials made on his farm, including candles named "This Smells Like My Bollocks" and "This Smells Like My Burning Log".

Goop was satirized as a lifestyle company called "Poop" in the parody musical.

Notes and References

  1. Web site: Contact . Goop . January 26, 2019.
  2. News: Martha, Oprah ... Gwyneth?. Morris. Bob. February 22, 2009. The New York Times. July 7, 2017.
  3. News: Inside Goop, Gwyneth Paltrow's Growing Empire. Lieber. Chavie. July 21, 2015. Racked. Vox Media.
  4. News: Goop and Condé Nast Team Up on a Magazine. Safronova. Valeriya. April 28, 2017. The New York Times. July 21, 2017.
  5. Web site: Goop expands media empire with Gwyneth-hosted podcast. February 23, 2018.
  6. News: Miller . Daniel . Gwyneth Paltrow and her controversial health claims are coming to Netflix . February 5, 2019 . . February 5, 2019.
  7. News: Berman . Michele R. . Boguski . Mark S. . Gwyneth Paltrow's Snake Oil . June 15, 2021 . www.medpagetoday.com . January 31, 2019.
  8. News: Belluz . Julia . NASA just debunked Gwyneth Paltrow's latest snake oil . June 15, 2021 . Vox . June 23, 2017.
  9. News: Gwyneth Paltrow's Goop Agrees To Pay $145,000 To Settle False Advertising Lawsuit. NPR.org. November 3, 2021.
  10. Web site: May 19, 2021. Gwyneth Paltrow's Goop sued as man claims vagina-scented candle 'exploded'. November 3, 2021. the Guardian.
  11. Web site: Hoberman. Natalie. August 28, 2018. Gwyneth Paltrow's Goop inks space in Santa Monica Gateway. August 16, 2020. The Real Deal Los Angeles.
  12. News: Gwyneth Paltrow's lifestyle business Goop is moving to Los Angeles. August 17, 2016. Los Angeles Times. August 27, 2017. 0458-3035.
  13. Logan . Dana W. . The Lean Closet: Asceticism in Postindustrial Consumer Culture . . September 2017 . 85 . 3 . 600–628 . 10.1093/jaarel/lfw091.
  14. Web site: Goop Inc. Limited: Private Company Information . Bloomberg. August 27, 2017.
  15. Web site: June 24, 2016. Russ. Martin. Cannes 2016: Gwyneth Paltrow preps Goop for growth. October 26, 2021.
  16. Web site: GOOP: It's a portal into Gwyneth Paltrow's life. USA Today. July 29, 2017.
  17. Web site: Gwyneth Paltrow's GOOP CEO Abruptly Quits and People Are Worried . .
  18. News: Stein. Joshua David. Gwyneth Paltrow's Goop Inspires Famous Imitators. August 12, 2017. The New York Times. November 13, 2013.
  19. News: Gwyneth Paltrow hires ex-Martha Stewart chief as Goop CEO. Sellers. Patricia. October 5, 2014. Fortune. July 7, 2017.
  20. News: How Goop's Haters Made Gwyneth Paltrow's Company Worth $250 Million. Brodesser-Akner. Taffy. July 25, 2018. The New York Times. July 26, 2018.
  21. Web site: Gwyneth Paltrow: I Questioned Being Hired as a Face . March 6, 2015 . Bloomberg.
  22. News: Gwyneth Paltrow Goes To Market. August 3, 2015. Fast Company. August 12, 2017.
  23. News: Gwyneth Paltrow plans separation from Goop. Shoard. Catherine. July 29, 2016. The Guardian. July 7, 2017.
  24. News: Gwyneth Paltrow Says She's Now CEO of Her Lifestyle Brand Goop. Zillman. Claire. March 23, 2017. Fortune. July 7, 2017.
  25. Web site: Barragan. Bianca. May 3, 2017. Inside the Santa Monica warehouse where Gwyneth Paltrow's Goop is headquartered. August 16, 2020. Curbed LA.
  26. Web site: Tour Goop's California-Cool Headquarters. August 16, 2020. Architectural Digest. May 3, 2017.
  27. News: Gwyneth Paltrow Speaks Out About All That Goop Controversy. Girlboss Media: Redefining success for ourselves.. December 17, 2017. January 8, 2018. https://web.archive.org/web/20180108191415/https://www.girlboss.com/girlboss/gwyneth-paltrow-interview-girlboss-radio. dead.
  28. Web site: The Science & Regulatory Wellness Portal . Goop . December 1, 2018.
  29. News: Why Google wants to sell its gadgets in Goop stores. Vox. October 18, 2018.
  30. News: New ways to experience Made by Google products. October 9, 2018. Google. October 18, 2018.
  31. News: Gwyneth Paltrow's Goop opens insanely chic permanent store in New York City. November 1, 2018. Newsweek. November 5, 2018.
  32. News: Berg . Madeline . Exclusive: Gwyneth Paltrow's Lifestyle Company Goop Raises $50 Million Series C . . March 28, 2018.
  33. News: Settembre . Jeanette . Gwyneth Paltrow 'vagina-scented' candle woos Elton John . . January 25, 2020 . January 29, 2020 .
  34. Web site: Rus. Mayer. Look Inside Goop's Airy Santa Monica Office. August 16, 2020. Architectural Digest. August 3, 2020.
  35. St. Félix. Doreen. The Magical Thinking of "The Goop Lab". September 14, 2020. The New Yorker. January 24, 2020.
  36. Web site: August 26, 2020. How Goop Is Empowering Women From Home. September 14, 2020. Worth.
  37. Web site: Stych. Anne. October 7, 2020. Goop chief content officer Elise Loehnen steps down. October 11, 2020. www.bizjournals.com.
  38. Web site: Moore. Booth. October 6, 2020. Goop Chief Content Officer Elise Loehnen Stepping Down. October 11, 2020. WWD.
  39. News: Dellatto . Marisa . Gwyneth Paltrow's Goop Accused Of Underpaying, Overworking Employees . Forbes . October 1, 2021.
  40. News: Celebrity lifestyles for sale. Wiseman. Eva. August 2, 2015. The Guardian. August 11, 2017.
  41. News: Why Brands Are Clamoring to Work With Gwyneth Paltrow's Goop. September 24, 2017. AdWeek.
  42. News: Gwyneth Paltrow Wants To Put Her Goop Inside You. March 27, 2017. Fast Company. August 24, 2017.
  43. Web site: Novellino. Teresa. August 17, 2016. NEW YORK: Gwyneth Paltrow's Goop grabs $10M; plans move west. June 17, 2020. www.bizjournals.com.
  44. News: Gwyneth Paltrow Takes Her Lifestyle Website 'Goop' To The West Coast. Farber. Madeline . August 17, 2016. Fortune. July 7, 2017.
  45. News: Exclusive: Gwyneth Paltrow's Lifestyle Company Goop Raises $50 Million Series C. Berg. Madeline. Forbes. March 29, 2018.
  46. News: Gwyneth Paltrow's Company Goop Is Now Valued at $250 Million. Fortune. April 9, 2018.
  47. News: Taylor. Charlie. Pat Phelan's Sisu chain raises additional funds as it eyes US launch. October 27, 2020. The Irish Times.
  48. Web site: Burroughs. Callum. Here's the pitch deck that persuaded Goop backer Greycroft to fund beauty clinic startup Sisu for its US expansion. October 27, 2020. Business Insider.
  49. News: Is Gwyneth Paltrow's GOOP $1.6M In Debt?. International Business Times. November 3, 2014.
  50. News: Gwyneth Paltrow's Contextual Commerce Play. May 29, 2015. The Business of Fashion. August 27, 2017.
  51. News: GCP to Launch Paltrow's Goop Press. Deahl. Rachel. November 11, 2015. Publishers Weekly. February 15, 2018.
  52. News: Gwyneth Paltrow's Goop Staffs Up, Adds Editorial Director. Steigrad. Alexandra. September 26, 2016. Women's Wear Daily. July 21, 2017.
  53. News: Gwyneth Paltrow's Goop Clothing Line Has Finally Arrived. Duboff. Josh. Vanities. August 27, 2017.
  54. News: Gwyneth Paltrow's Goop Expands Into Vitamins. Marikar. Sheila. March 27, 2017. The New Yorker. July 7, 2017.
  55. News: Goop's First Magazine Cover Star Is . . . Gwyneth Paltrow!. Bryant. Kenzie. Vanities. October 23, 2017.
  56. News: Gwyneth Paltrow didn't want Condé Nast to fact-check Goop articles. Wolfson. Sam. July 25, 2018. The Guardian. July 26, 2018. https://web.archive.org/web/20180726111546/https://www.theguardian.com/film/2018/jul/25/gwyneth-paltrow-didnt-want-conde-nast-to-fact-check-goop-articles?CMP=fb_gu. July 26, 2018.
  57. News: Gwyneth Paltrow to launch Goop in Canada Fashion.ie Fashion news Celebrity Entertainment News. December 16, 2017. Fashion - Irish Fashion News. December 18, 2017.
  58. News: Goop Has a Podcast—And Oprah Is Its First Guest. Vogue. March 15, 2018.
  59. Web site: iTunesCharts.net: 'The goop Podcast' by Goop, Inc. and Cadence13 (American Podcasts iTunes Chart). www.itunescharts.net. March 26, 2018.
  60. News: Goop Partnering With Westin Hotels on Fitness Sessions. The Hollywood Reporter. May 31, 2018.
  61. Web site: Scandals, groundbreakers, industry battles: Listen ad-free to fan favorite podcasts now on Delta Studio. Delta News Hub. February 5, 2019.
  62. Web site: Gwyneth Paltrow and Netflix Seal Deal as Goop Expands Original Content (Exclusive). Donnelly. Matt. February 4, 2019. Variety. February 5, 2019.
  63. Web site: Exclusive: Goop and Banana Republic want to talk to you about game-changing women. Segran. Elizabeth. September 3, 2019. Fast Company. September 4, 2019.
  64. Web site: I-Chun Chen. February 11, 2020. Goop extends Banana Republic partnership with new line, podcast series. September 22, 2020. www.bizjournals.com.
  65. News: Goop Hires Editor-in-Chief from Allure. February 21, 2018. The Business of Fashion. July 26, 2018.
  66. Web site: Capsule Collections Fashion A-Z BoF Education The Business of Fashion #BoFEducation. August 2, 2020. The Business of Fashion.
  67. News: Gwyneth Paltrow's Goop x Lilly Pulitzer Dresses, Blouses, Bag. June 29, 2018. Us Weekly. July 4, 2018.
  68. Web site: Goop Launches Size-Inclusive Collection With Universal Standard. November 27, 2018. The Business of Fashion. December 12, 2018.
  69. News: Gwyneth Paltrow launches a 'size-inclusive' Goop clothing collection. Mac Donnell. Chloe . November 27, 2018. The Telegraph. December 12, 2018. 0307-1235.
  70. Web site: Gwyneth Paltrow's Goop store to become permanent in London. September 25, 2018. The Independent. February 24, 2019.
  71. News: Goop Hires First Chief Marketing Officer from YNAP as It Plots European Expansion. June 8, 2018. The Business of Fashion. June 18, 2018.
  72. News: Goop and CB2 Join Forces for New Furniture Line Architectural Digest. Architectural Digest. September 6, 2018.
  73. News: An exclusive first look at Goop's debut furniture collection. August 30, 2018. Fast Company. September 6, 2018.
  74. Web site: Amanda. Lasky. Lauren. Thomas. January 6, 2020. Gwyneth Paltrow's wellness brand Goop is coming to Sephora. October 19, 2020. CNBC.
  75. Web site: January 7, 2020. Goop expands wholesale footprint with Sephora. October 19, 2020. Glossy.
  76. Web site: You can now shop Gwenyth Paltrow's newest skincare products in Canada - here's where to find GoopGenes. October 19, 2020. uk.style.yahoo.com. September 24, 2020.
  77. Web site: Warren. Liz. September 16, 2020. A.P.C. Debuts a Goop-Approved Denim Collaboration. September 29, 2020. Sourcing Journal.
  78. Web site: Yotka. Steff. A.P.C. Collaborates with Goop. September 29, 2020. Vogue. September 14, 2020.
  79. Web site: Gwyneth Paltrow's Goop brand selling a 'climate-neutral' bed for £45,000. November 15, 2020. www.msn.com.
  80. Web site: Gwyneth Paltrow's Goop sells 'standard-shattering, ethically sourced' bed for $88k. November 15, 2020. NZ Herald.
  81. Web site: Karcz. Anthony. Avocado Teams Up With goop To Offer A $58,000 "Bespoke" Bed. November 15, 2020. Forbes.
  82. Web site: Gwyneth Paltrow Released The First-Ever Goop Coffee And It Costs $28 Per Bag. November 22, 2020. www.msn.com.
  83. Web site: Taylor. Elise. Get Ready for Goop Coffee, Gwyneth Paltrow's Latest Lifestyle Venture. November 22, 2020. Vogue. October 29, 2020.
  84. Web site: Puckett. Jessica. JetBlue Mint Business Class Is Adding Craft Cocktails and Supergoop Amenities. November 22, 2020. Condé Nast Traveler. November 17, 2020.
  85. News: Colón. Ana. Must Read: Goop Partners With Thirteen Lune, Estée Lauder to Close Rodin Olio Lusso. April 28, 2021. Fashionista. April 6, 2021.
  86. Web site: March 31, 2021. Jenna Lyons' LoveSeen lash products debut at Goop. April 28, 2021. Glossy.
  87. News: Spangler . Todd . Gwyneth Paltrow's Goop Signs Audible Pact for Slate of Podcasts . November 20, 2022 . Variety . November 17, 2022.
  88. News: Gwyneth Paltrow Goop Store 'Goop Lab' in Los Angeles. PEOPLE.com. January 1, 2018.
  89. News: Sex Dust and vampire repellent: a stroll through Gwyneth Paltrow's new LA store. Carroll. Rory. September 22, 2017. The Guardian. January 1, 2018. 0261-3077.
  90. News: With Its First Permanent Store, Goop Gives Shoppers a Taste of Gwyneth Paltrow's Own Home. Fashionista. January 1, 2018.
  91. News: Gwyneth Paltrow's goop now has a pop-up in NYC and it's ridiculous. Time Out New York. January 1, 2018.
  92. News: Goop Launches First Pop-up Store in the Hamptons. Nordstrom. Leigh. June 22, 2017. Women's Wear Daily. January 1, 2018.
  93. News: Gwyneth Paltrow's Goop is Opening a New Store in Dallas: This Time, It's Much More Goop-y PaperCity Magazine. February 20, 2018. PaperCity Magazine. February 21, 2018.
  94. News: Gwyneth Paltrow's Goop opens Aspen pop-up. June 11, 2018. The Denver Post. June 18, 2018.
  95. News: Gwyneth Paltrow's Goop Teams Up with Nordstrom for New Pop-Up Shops. InStyle.com. January 1, 2018.
  96. News: Why Gwyneth Paltrow Chose Juice Beauty To Power Goop's New Skin-Care Line. August 3, 2015. Fast Company. January 1, 2018.
  97. News: Gwyneth Paltrow Introduces GOOP by Juice Beauty Skin Care Line. March 7, 2016. Shape Magazine. January 1, 2018. May 9, 2021. https://web.archive.org/web/20210509101401/https://www.shape.com/lifestyle/beauty-style/gwyneth-paltrow-introduces-goop-juice-beauty-skincare-line. dead.
  98. News: The Goop-est Thing About Gwyneth Paltrow's New Clothing Line Isn't The Clothes. September 13, 2016. Fast Company. January 1, 2018.
  99. Exclusive: See Gwyneth Paltrow's New Fashion Line. October 10, 2016. Harper's BAZAAR. January 1, 2018.
  100. News: Goop Label: what is Gwyneth Paltrow's fashion line like?. Elan. Priya. September 13, 2016. The Guardian. January 1, 2018. 0261-3077.
  101. News: Gwyneth Paltrow's First Goop Fragrance. Moulton. Nicola. January 1, 2018.
  102. News: Gwyneth Paltrow Wants You to Smell Like Winter. November 2, 2016. ELLE. January 1, 2018.
  103. News: Gwyneth Paltrow Surprise-Drops Her First Fragrance. Blasberg. Derek. Vanities. January 1, 2018.
  104. News: Will Goop's New Vitamins Save Us All?. Hou. Kathleen. The Cut. January 1, 2018.
  105. News: Wellness, Womanhood, and the West: How Goop Profits From Endless Illness. Edwards. Stassa. April 28, 2017. Jezebel. July 7, 2017. January 11, 2020. https://web.archive.org/web/20200111005749/https://jezebel.com/wellness-womanhood-and-the-west-how-goop-profits-fro-1793674265. dead.
  106. Web site: See Apple Martin Ask Mom Gwyneth Paltrow and Grandma Blythe Danner About Aging, Beauty and More. September 22, 2020. PEOPLE.com.
  107. Web site: August 2, 2020. Gwyneth Paltrow's New Goop Launch Is Very Much a Family Affair. September 22, 2020. NewBeauty.
  108. Web site: May. Naomi. March 24, 2020. Proenza Schouler launches first-ever activewear line with Goop. February 7, 2021. www.standard.co.uk.
  109. News: Byron. Ellen. November 23, 2020. The Fitness and Wellness Industry's Latest Advice: Give Yourself a Break. Wall Street Journal. December 24, 2020. 0099-9660.
  110. Web site: January 18, 2019. Gwyneth Paltrow's Goop store to become permanent in London. January 4, 2021. The Independent.
  111. Web site: June 19, 2019. Goop opens first shop in Harvey Nichols. January 11, 2021. The Independent.
  112. Web site: Lockwood. Lisa. November 20, 2020. Goop Opens Permanent Shop at Mauna Lani, Auberge Resorts Collection in Hawaii. December 15, 2020.
  113. Web site: January 18, 2019. Gwyneth Paltrow's Goop store to become permanent in London. January 27, 2021. The Independent.
  114. Web site: Waddell. Lily. November 19, 2020. Gwyneth Paltrow's lifestyle shop Goop is replaced with a Free People store. December 15, 2020. mirror.
  115. Web site: Lushing. Margaux. Goop Launches Goop Kitchen, A Sustainable, Wellness-Driven Food Delivery Service. March 14, 2021. Forbes.
  116. Web site: Donnelly. Matt. March 10, 2021. Gwyneth Paltrow's Goop Launches Home Meal Delivery Service. March 14, 2021. Variety.
  117. Web site: Zhang. Jenny G.. March 9, 2021. Gwyneth Paltrow's Goop Is Going in on Ghost Kitchens. March 14, 2021. Eater.
  118. Web site: Iannucci . Rebecca . Gwyneth Paltrow's Goop Docuseries Gets January Premiere at Netflix . . January 6, 2020 . January 6, 2020.
  119. Web site: Arnold . Amanda . Well, This Is Certainly Evocative . . January 9, 2020 . January 6, 2020.
  120. Web site: Keene . Allison . First Trailer for Netflix's The Goop Lab Honestly Asks "How Can We Milk the S*** Out of This?" . . January 6, 2020 . January 6, 2020.
  121. Web site: Tartaglione. Nancy. June 8, 2020. 'Cheer' & 'RuPaul's Drag Race' Lead Nominations for Critics Choice Real TV Awards. June 10, 2020. Deadline.
  122. News: Goop has a Netflix deal – this is a dangerous win for pseudoscience. Mahdawi. Arwa. February 8, 2019. The Guardian. April 3, 2019. 0261-3077.
  123. Web site: Bundel . Ani . Netflix's new partnership with Gwyneth Paltrow's Goop brand is a win for pseudoscience . NBC News . February 20, 2019 . https://archive.today/20190220201923/https://www.nbcnews.com/think/opinion/netflix-s-new-partnership-gwyneth-paltrow-s-goop-brand-win-ncna969746 . February 20, 2019 . February 10, 2019 . live.
  124. Web site: Palmer . Rob . A Psychic Fraud Investigator Weighs in on The Goop Lab . Skepticalinquirer.org . Skeptical Inquirer . January 27, 2023 . https://web.archive.org/web/20230127010423/https://skepticalinquirer.org/exclusive/a-psychic-fraud-investigator-weighs-in-on-the-goop-lab/ . January 27, 2023 . February 17, 2020.
  125. We Attended Gwyneth Paltrow's $500-a-Ticket Health Summit: These Are the Craziest Things We Witnessed. June 12, 2017. People.com.
  126. News: Style Notes: The Rock's New Under Armour Collection Honors Military; Goop Summit Speakers Announced. The Hollywood Reporter. January 28, 2018.
  127. News: You Can Try Magnetic Acupressure With Gwyneth Paltrow In New York This Winter. Abouarrage. Nada. W Magazine. January 28, 2018.
  128. News: Anti-Medication Goop Summit Expert Claims AIDS Treatment Kills and GMOs Cause Depression. Rothkopf. Joanna. Jezebel. December 17, 2017.
  129. News: Gwyneth Paltrow brings aerial yoga, trans talks and cryofacials to Goop health conference. USA TODAY. June 12, 2018.
  130. News: Goop extends wellness summit in Vancouver after, astonishingly, selling out first day of events. October 9, 2018. Georgia Straight Vancouver's News & Entertainment Weekly. October 29, 2018.
  131. News: 'Goop-ies' flock to Gwyneth Paltrow's wellness summit in Vancouver amid critiques of company . CBC News. October 29, 2018.
  132. Web site: The Top Takeaways from 2019's In Goop Health Summit. Vogue. March 12, 2019. March 24, 2019.
  133. Web site: Busy Philipps, Taraji P. Henson, Olivia Wilde, Jessica Alba join in for Goop's summit. Scharf. Lindzi. Los Angeles Times. May 19, 2019. May 20, 2019.
  134. Web site: Goop's here: Gwyneth Paltrow opens new Bay Area store for her loved — and reviled — brand. November 15, 2019. The Mercury News. November 20, 2019.
  135. Web site: June 24, 2020. Goop Travelers Receive Reimbursement Option. June 30, 2020. PYMNTS.com.
  136. Web site: Toyin Owoseje. Gwyneth Paltrow's Goop Cruise is ready to set sail. May 5, 2021. CNN. April 30, 2021.
  137. Web site: Moore. Cortney. April 29, 2021. Gwyneth Paltrow teases her Celebrity Cruises partnership is back on for 'Goop at Sea'. May 5, 2021. Fox News.
  138. Web site: Chikhoune. Ryma. April 17, 2020. EXCLUSIVE: Goop to Host Virtual 'In Goop Health' Sessions on YouTube. July 2, 2020. WWD.
  139. Web site: Tips for Wellness During the Pandemic From Goop's Elise Loehnen. September 14, 2020. Travel + Leisure.
  140. Web site: August 26, 2020. Goop's summit becomes more accessible as it goes virtual. September 14, 2020. Glossy.
  141. Web site: Messages of hope for businesses from the PH Digicon 2020 Day 1. November 29, 2020. Rappler. November 10, 2020.
  142. Web site: October 26, 2020. 5 Celebrities' Companies That Give Back to Charity. October 28, 2020. BORGEN.
  143. Web site: April 19, 2018. Gwyneth Paltrow and Stephen Colbert Are Selling Goop-Like Products to Raise Money for Public Schools. January 19, 2021. The Hollywood Reporter.
  144. Web site: Mullany. Anjali. May 1, 2014. DonorsChoose Has A Friend In Gwyneth Paltrow's GOOP. January 19, 2021. Fast Company.
  145. Klerk. Amy de. July 15, 2016. Gwyneth Paltrow is selling her famous friends' clothes. January 19, 2021. Harper's BAZAAR.
  146. Web site: Matthews. Natalie. May 1, 2014. Gwyneth Paltrow's Having the Chicest Yard Sale Ever. January 19, 2021. ELLE.
  147. Lucidworks. October 7, 2020. CORRECTION – Lucidworks Announces Goop and Regeneron as the Winners of the 2020 Lucidworks Connector Awards. November 29, 2020. GlobeNewswire News Room.
  148. Web site: October 27, 2020. Gwyneth Paltrow headlines PLDT Enterprise's PH Digicon 2020. November 29, 2020. Sunstar.
  149. Web site: Catherine Holstein (Khaite) nommée American Womenswear Designer of the Year au CFDA Fashion Awards 2023 . March 11, 2024 . Fashion United. November 7, 2023 .
  150. News: Leave Gwyneth Paltrow alone! Her website gives me joy. The Guardian. March 23, 2015.
  151. News: Miller. Julie . Gwyneth Paltrow Responds to Claims That Goop is Out of Touch. Vanity Fair.
  152. News: Senapathy. Kavin . Gwyneth Paltrow Sells 'Toxic' Goop With Ingredients She Says Are Dangerous. July 21, 2016. Forbes. live. https://archive.today/20200323003717/https://www.forbes.com/sites/kavinsenapathy/2016/07/21/gwyneth-paltrow-sells-toxic-goop/%23494298867ec3. March 23, 2020. US.
  153. Web site: My $29 Food Stamp Challenge—and the Recipes (& Brouhaha) That Ensued. Paltrow. Gwyneth. April 16, 2015. Goop. July 7, 2017.
  154. News: A hungry Gwyneth Paltrow fails the food-stamp challenge four days in. Bever. Lindsey. April 17, 2015. The Washington Post. July 7, 2017.
  155. News: Dear Gwyneth, this is what living on food stamps really looks like. Kasperkevic. Jana. April 15, 2015. The Guardian. July 7, 2017.
  156. Maintenance Phase. podcasts.apple.com. Aubrey Gordon and Michael Hobbes. September 23, 2022. 33:40. May 5, 2024.
  157. News: Gwyneth Paltrow Gets Vagina Steam at Spa, Preaches Its Virtues on Goop. January 29, 2015. US Magazine. July 7, 2017.
  158. Web site: Infrared Saunas, Detox Spas, and the Best Spots for Colonics. Goop. July 7, 2017.
  159. News: Gwyneth Paltrow on Wellness and Vaginal Steaming. Hou. Kathleen. July 18, 2016. The Cut. July 7, 2017.
  160. News: No, Gwyneth Paltrow, Vaginas Don't Need to Be Steam Cleaned. Ghose. Tia. January 30, 2015. Live Science. July 7, 2017.
  161. News: This Canadian doctor is going head-to-head with Gwyneth Paltrow over Goop. McKnight. Zoe. Toronto Star. July 18, 2017. https://web.archive.org/web/20170805184336/https://www.thestar.com/life/2017/07/18/meet-the-canadian-doctor-whos-taking-on-goop.html. August 5, 2017. live. August 5, 2017.
  162. News: Is Gwyneth Paltrow wrong about everything?. Walden. Celia. May 9, 2015. The Telegraph. November 26, 2017. https://web.archive.org/web/20171126175648/http://www.telegraph.co.uk/news/celebritynews/11591936/Is-Gwyneth-Paltrow-wrong-about-everything.html. November 26, 2017.
  163. News: Sorry, Gwyneth Paltrow. Science will always beat goopy junk. Caulfield. Timothy. Timothy Caulfield. July 14, 2017. The Globe and Mail. November 26, 2017. https://web.archive.org/web/20171126175832/https://www.theglobeandmail.com/opinion/sorry-gwyneth-paltrow-science-will-always-beat-goopy-junk/article35696259/. November 26, 2017.
  164. News: This New Book Asks, Is Gwyneth Paltrow Wrong About Everything?. Atterton. Kelly. May 22, 2015. Allure. December 5, 2017. https://web.archive.org/web/20171205223737/https://www.allure.com/story/book-is-gwyneth-wrong-about-everything. December 5, 2017.
  165. News: Is Gwyneth Paltrow's Goop pseudoscience winning?. Belluz. Julia. Julia Belluz. September 12, 2017. Vox.com. December 5, 2017. https://web.archive.org/web/20171206140218/https://www.vox.com/science-and-health/2017/7/19/15988180/gwyneth-paltrow-goop-jade-egg-debunkers. December 6, 2017. live.
  166. News: Gwyneth Paltrow's Blog Resurrects Discredited Breast Cancer Myth. Jeltsen. Melissa. October 23, 2015. HuffPost. July 7, 2017.
  167. Web site: Hey Gwyneth Paltrow, a GYN says stop scaring women about bras and breast cancer. Gunter. Jen. Jennifer Gunter. October 20, 2015. Dr. Jen Gunter. July 7, 2015.
  168. Web site: Jade Egg. Goop. July 7, 2017.
  169. News: No, Gwyneth Paltrow, women should not put jade eggs in their vaginas, gynecologist says. Phillips. Kristine. January 22, 2017. The Washington Post. July 7, 2017.
  170. Web site: Dear Gwyneth Paltrow, I'm a GYN and your vaginal jade eggs are a bad idea. Gunter. Jen. Jennifer Gunter. January 17, 2017. Dr. Jen Gunter. July 7, 2017.
  171. Web site: Gwyneth Paltrow and GOOP say the joke is on you if you followed their advice . Dr. Jen Gunter . July 23, 2018 . June 16, 2018 . July 24, 2018 . https://web.archive.org/web/20180724032419/https://drjengunter.wordpress.com/2018/06/16/goop-is-gas-lighting-women/ . dead .
  172. https://www.theguardian.com/film/2018/sep/05/gwyneth-paltrow-goop-to-pay-out-over-unproven-health-benefits-of-vaginal-eggs Goop to pay out over unproven health benefits of vaginal eggs
  173. Web site: Wearable Stickers that Promote Healing (Really!). June 20, 2017. Goop. July 7, 2017.
  174. News: NASA Calls Bullshit on Goop's $120 'Bio-Frequency Healing' Sticker Packs. Paoletta. Rae. June 22, 2017. Gizmodo. July 7, 2017.
  175. https://www.skeptic.org.uk/ockham-awards-2017/vote/ Ockham awards for excellence in skeptical activism.
  176. Web site: In "triumph of ignorance," Gwyneth Paltrow's Goop touts $135 coffee enema . January 6, 2018 . January 7, 2018 . Beth . Mole . Ars Technica.
  177. Ernst. E. Edzard Ernst. Colonic irrigation and the theory of autointoxication: a triumph of ignorance over science.. Journal of Clinical Gastroenterology. June 1997. 24. 4. 196–8. 9252839. 10.1097/00004836-199706000-00002. free.
  178. Web site: Paoletta. Rae. Goop's "Trusted Expert" Anthony William Dispenses Junk Science, Say Critics. Inverse.com. Inverse. April 30, 2018. January 10, 2018.
  179. Web site: Young . Sarah . Gwyneth Paltrow's Goop Reported to British Regulators over 'Potentially Dangerous Claims' . Independent. July 27, 2019 . https://web.archive.org/web/20190727010926/https://www.independent.co.uk/life-style/goop-gwyneth-paltrow-mother-load-uk-dangerous-claims-trading-standards-a8606151.html . July 27, 2019 . October 29, 2018. live.
  180. Web site: Gwyneth Paltrow's Goop wellness products condemned by NHS chief. TheGuardian.com. January 30, 2020. January 30, 2020.
  181. Web site: TINA.org Takes Gwyneth Paltrow's Goop-y Health Claims to Regulators Truth In Advertising. Truth In Advertising. August 24, 2017. August 22, 2017.
  182. Web site: Lifestyle Site 'Goop' Says it Will Voluntarily, Permanently Discontinue Claims for Moon Juice 'Brain Dust,' 'Action Dust' Following NAD Inquiry - Advertising Self-Regulation Council. www.asrcreviews.org.
  183. Web site: 'Deceptive' health claims by Gwyneth Paltrow's Goop on jade eggs, other products taken to California regulators. August 23, 2017. The Mercury News. July 8, 2019.
  184. Web site: Gwyneth Paltrow's Goop Settles False Advertising Suit. The Hollywood Reporter. September 5, 2018. July 8, 2019.
  185. Web site: Advertising Watchdog Files Complaint Against Gwyneth Paltrow's Goop for "Deceptive" Health Claims. The Hollywood Reporter. August 24, 2017. July 8, 2019.
  186. Web site: Gwyneth Paltrow's Goop Pays $145,000 Over Jade Vaginal-Egg Claims . Palmeri . C . September 4, 2018 . Bloomberg . September 4, 2018.
  187. Web site: Goop to Pay $145,000 Settlement for 'Misleading' Claims About the Effectiveness of Vaginal Eggs. PEOPLE.com.
  188. News: Garcia . Sandra E. . Goop Agrees to Pay $145,000 for 'Unsubstantiated' Claims About Vaginal Eggs . September 23, 2018 . The New York Times. September 5, 2018 .
  189. Web site: Spirit Says: Healing Foods. goop.com/. Goop. April 30, 2018. https://archive.today/20180430004004/https://goop.com/wellness/spirituality/healing-food-from-the-medical-medium/. April 30, 2018. October 27, 2016. live.
  190. News: Goop Slammed for New Answer to "Deceptive" Advertising Claims . Hollywood Reporter. July 23, 2018 . July 3, 2018.
  191. Web site: Amid Goop's Mixed Signals, TINA.org Repeats Call for Regulatory Action . Truth in Advertising. July 23, 2018 . July 3, 2018.
  192. Web site: Structure/Function Claim Notification for Dietary Supplements . U.S. Food and Drug Administration . December 2, 2018.
  193. News: Breslin . Susannah . Goop's Gwyneth Paltrow And Poosh's Kourtney Kardashian Are Selling A Candle That Smells Like Your 'Pooshy' . June 1, 2024 . . June 4, 2022.
  194. News: Jones . Jaleesa M. . 10 commandments from Goop parody book, 'Glop' . USA Today . December 27, 2016.
  195. News: Reed . Sam . This Goop Parody Is Scary Similar to the Real Thing . The Hollywood Reporter . November 7, 2016.
  196. News: Jacobs . Alexandra . Meet the Goopies . New York Times . June 14, 2017.
  197. News: Gwyneth Paltrow and Stephen Colbert Are Selling Goop-like Products to Raise Money for Public Schools . July 30, 2018 . The Hollywood Reporter . April 19, 2018.
  198. News: Sung . Morgan . Predictive text helped make a pretty great Gwenyth Paltrow Goop parody . Mashable . March 2, 2018.
  199. Web site: Toni Collette's 'Knives Out' Character Will Make You Think of Gwyneth Paltrow. Jacobs. Matthew. November 27, 2019. Huffington Post. January 13, 2020.

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "Goop (company)".

Except where otherwise indicated, Everything.Explained.Today is © Copyright 2009-2024, A B Cryer, All Rights Reserved. Cookie policy.