Gamma (media company) explained

gamma.
Founder:	Larry Jackson Ike Youssef

Gamma (stylized as gamma. with a full stop) is an American media company founded in 2023 by former Apple executive Larry Jackson and record executive Ike Youssef.^[1] Described as a competitor to major labels, the company acts as an alternative distributor for multimedia content by means of a prior acquisition of the technology platform Vydia.^[2] Upon its launch in March of that year, the company's initial artists included Usher, Rick Ross, and Snoop Dogg, and later Sexyy Red and French Montana.^{[3] [4] [5]} Jackson founded the company with US$1 billion in start-up capital with investment from billionaires including Todd Boehly, with "particular and [acute]" focus on Black culture.^{[6] [7]}

Artists

Act	Year signed	Releases under label
Snoop Dogg	2023	2
Rick Ross		1
Usher		1
Sexyy Red^[8]		2
French Montana^[9]		1
D Smoke		0
Jaden^[10]	2024	0
Willow		1
4Batz		1
f5ve		2
Rich the Kid		1

Distributed labels

• Maybach Music Group (2023–present)^[11]
• Death Row Records (2023–present)
• Mega (2023–present)
• Open Shift Distribution (2023–present)
• Three Six Zero Recordings (2024–present)
• Whutitdo Music (2024-present)

Notes and References

1. Web site: Larry Jackson Launches Gamma, Major Label Rival with Unprecedented Backing. Billboard.com.
2. Web site: After acquisition, what's next for Vydia?. Matthew. Fazelpoor. April 17, 2023.
3. Web site: Maybach Music Group Strikes Partnership with Gamma. Sheeshmedia.com.
4. Web site: Apple, Larry Jackson, And The $1 Billion: The Machine Helping Program Sexxy Red. Ann. Brown. August 30, 2023. Moguldom.
5. Web site: Larry Jackson Launches New 'Gamma' Music Company with Usher and Rick Ross. Variety.com. 8 March 2023 .
6. With Gamma, Larry Jackson Is Putting $1 Billion to Work for Black Culture. Elias. Leight. . August 8, 2023.
7. News: Appes Money and Snoop Dogg's Songs Back this 1 Billion Startup. Bloomberg. 8 March 2023 .
8. Web site: June 29, 2023 . Who Is Sexyy Red Signed To? .
9. Web site: August 11, 2023 . French Montana inks global partnership with Larry Jackson's $1bn-backed gamma . Music Business Worldwide.
10. Web site: Gamma. Aligns with Three Six Zero . 8 May 2024 . . Hits Digital Ventures.
11. Web site: Maybach Music and Gamma Announce Partnership. Variety.com. 29 September 2023 .