Doge (meme) explained
Doge (usually, or) is an Internet meme that became popular in 2013. The meme consists of a picture of a Shiba Inu dog, accompanied by multicolored text in Comic Sans font in the foreground. The text, representing a kind of internal monologue, is deliberately written in a form of broken English. The meme originally and most frequently uses an image of a Shiba Inu named Kabosu, though versions with other Shiba Inus are also popular.
The meme is based on a 2010 photograph of Kabosu which became popular in late 2013, being named as Know Your Memes "top meme" of that year. The Shiba Inu had a notable presence in popular culture in late 2013, including a cryptocurrency based on Doge, the Dogecoin, launching in December of that year. Several online polls and media outlets recognized Doge as one of the best Internet memes of the 2010s.
Structure
Doge uses two-word phrases in which the first word is almost always one of five modifiers ("so", "such", "many", "much", and "very"), and the departure from correct English is to use the modifier with a word that it cannot properly modify.[1] For example, "Much respect. So noble." uses the Doge modifiers but is not "proper" Doge because the modifiers are used in a formally correct fashion; the Doge version would be "Much noble, so respect."[1] In addition to these phrases, a Doge utterance often ends with a single word, most often "wow" but with "amaze" and "excite" also being used.[1]
Since the inception of the meme, several variations and spin-offs have been created, including "liquified Doge",[2] a variation wherein the dog's shape is morphed into other animals, and "ironic Doge", a version wherein the Doge character is put into ironic and uncharacteristic situations. The ironic Doge memes have spawned several other related characters, often dogs themselves, one of which is Cheems, another Shiba Inu who is typically characterized by a speech impediment that adds the letter "M" throughout its speech.[3]
Walter, a Bull Terrier character who is typically portrayed as liking "moster trucks" and firetrucks, is another commonly recurring ironic Doge character. These memes are mostly present on subreddits like r/dogelore.[4] One meme which became popular in 2020 was "Swole Doge vs. Cheems", in which a muscular Doge and a baby Cheems are depicted as something considered better in the past, and its modern version, respectively.[5] [6]
Origin and pronunciation
See main article: article and Kabosu (dog). The original meme featured Kabosu, a female Shiba Inu dog. The famous picture of her first appeared in a 2010 blog post by her owner Atsuko Sato, and variations of the pictures using overlaid Comic Sans text were posted afterward from a Tumblr blog, Shiba Confessions.[7] However, the use of the intentionally misspelled word "Doge" dates back to June 2005, when it was mentioned in an episode of Homestar Runners puppet series. The use of the word began to grow in popularity after it was used on Reddit in October 2010 in a post of a corgi titled "LMBO LOOK @ THIS FUKKEN DOGE."
Kabosu died of leukemia on 24 May 2024 at the age of 18.[8] [9] [10]
Another Shiba Inu featured in the meme is Suki, a female belonging to photographer Jonathan Fleming from San Francisco. His wife had accidentally put a scarf in the wash, making it shrink. He took a photograph of Suki wearing the scarf outside on a cold night in February 2010.
Some of the other characters used in the meme are based on photographs of real dogs. Cheems is based on an image of a dog named Balltze, from Hong Kong; he was adopted at the age of one and was nine years old in 2020. He had leukemia and was undergoing thoracentesis (the draining of fluid from his chest) when he died on August 18, 2023, aged 12.[11] Walter is based on the bull terrier Nelson, who originally became popular in 2018 after his owner, Victoria Leigh, posted a picture of Nelson to Twitter, with the caption "When u open the front-facing camera on accident." In 2020, rumors of Nelson's death began to circulate the internet, although they turned out to be false.[12]
The most common pronunciations of "Doge" are and . In non-English-speaking countries, "Doge" is occasionally pronounced "dodge". Those unfamiliar or unacquainted with the meme also use the pronunciations "doggie",,, or simply like the word "dog" itself, i.e. or .[13]
History and spread
Initial 2013 spread
Online searches for the meme began to increase in July 2013.[7] In August 2013, images of the meme were spammed on Reddit's r/MURICA subreddit by 4chan's random imageboard, /b/.[14] In late December 2013, members of the U.S. Congress produced material in the meme's style. The Huffington Post commented that Doge was "killed" because of the Congress members' usage of the meme.[15] [16] In December 2013, the Dogecoin was introduced as a new cryptocurrency, making it the first cryptocurrency to be based on an Internet meme;[17] [18] [19] the viral phenomenon, along with usage of the Comic Sans MS typeface, gave it "the Internet density of a large star" according to Medium writer Quinn Norton.[20]
Continued popularity
By early 2014, Doge's popularity was sustained by Internet communities on social media, accompanied by the rapid growth and acceptance of Dogecoin. In April 2014, Doge experienced a second major media resurgence due to revelations of the Dogecoin community's intent to sponsor Josh Wise in NASCAR and place a picture of the Shiba Inu on his vehicle.[21] [22] The car features in downloadable content for the video game NASCAR '14.[23] Media outlets have embraced the meme while reporting on the cryptocurrency and the car, with titles featuring phrases such as "so wow" and "very vroom".[24] [25] A report on The Daily Dot in December 2016 found that Doge's popularity peaked in 2014 and then fell due to "overexposure and co-option by advertisers and mainstream 'normies, but remained stable since then and returned to Tumblr's top 10 shared memes of the year in 2016.[26] For April Fools' Day in 2017, China Central Television published a hoax story of the death of Kabosu.[27] [28] In 2021, a non-fungible token depicting the meme was acquired by PleasrDAO for $4 million.[29] In 2022, during the Russian invasion of Ukraine, an online phenomenon and group dedicated to countering Russian propaganda and Russian disinformation called NAFO (or the North Atlantic Fella Organization), where participants, who refer themselves as "Fellas", use Doge as their avatar. In addition to posting pro-Ukraine memes, or ones mocking Russian war effort and strategy and "shitposting", the group also raises funds for the Ukrainian military and other pro-Ukrainian causes.[30] [31] [32] [33]
Cultural depictions
In advertising
Convergence viewed the use of the image in commercial advertising as a result of it being a widely-recognized cultural icon.[34] In mid-2014, the advertisement agency DDB Stockholm had Doge featured prominently in an advertising campaign for the public transport company SL in Stockholm, Sweden. The advertisement concerned the company's special summer tickets, and featured Doge holding a public transport ticket in his mouth, with phrases such as "many summer", "such cheap" and "very buy".[35]
Online
Google created a Doge Easter egg: when doge meme was entered into the YouTube search bar, all the site's text would be displayed in colorful Comic Sans, similar to the kind used by the meme.[36] In January 2014, Sydney-based web developers Katia Eirin and Bennett Wong created Doge Weather, a weather website and mobile app incorporating the meme. Doge Weather reports the temperature and weather conditions based on the user's geographic location.[37] [38] In April 2014, Doge Weather became available as a mobile app for iOS 7. Mozilla's Servo project incorporated the meme into the project logo from May 2016 to February 2020.[39]
Between April 3 and 7, 2023,[40] Elon Musk replaced Twitter's bird logo with an image of Doge for website users. Some speculated that it may have been a late-posted April Fools' Day joke;[41] [42] however, Thomas Barabbi of New York Post said that the Dogecoin logo appeared just days after Musk's lawyers asked a judge to dismiss a $258 billion racketeering lawsuit, accusing the billionaire on boosting the digital currency's value.[43]
In entertainment
In the video for "Weird Al" Yankovic's 2014 song "Word Crimes", a song about bad grammar, a Doge tweet is used to illustrate the types of bad grammar referenced in that part of the song.[44] In the 2015 video game , a reference to the meme can be found in the North American version only. When examining one of the ancient bookshelves, the text reads "Still, coming here has at least afforded me the rare chance to explore these ancient ruins. So ancient. Such ruin." The reference was met with mixed views from fans of the series.[45] [46] In the 2015 online game Agar.io, Doge appears as a playable skin in the game by typing in the name "Doge".[47] Just Cause 3 also included a special mode that popped up text in the style of the meme in response to certain player actions.[48] [49] In 2017, the video game Smite added a Doge skin for the goddess Skadi.[50]
Reception and legacy
"Doge" was one of several additions to Dictionary.com in November 2015.[51] The website defines it as not just the image macro and its variants, but also the form of "language" that it uses.[52] Several media publications included Doge on a list of memes that helped define Internet culture in the 2010s, and wrote on the meme's influence of further online developments, such as DoggoLingo and WeRateDogs.[53] io9 compared the internal dialog of the Shiba Inu dogs to lolspeak.[54] Evan McMurry of ABC News and Stacey Ritzen of The Daily Dot both ranked Doge as the number-one meme of the 2010s.[55] [56] In December 2019, Doge was voted as the best Internet meme of the 2010s on a poll held by The Tab, gaining 737 votes, or 22 percent of total votes cast.[57] Voxs Aja Romano included Doge on their 11 memes "that captured the decade," writing that it took "cat memes to new, absurdist heights, an early hallmark of neo-Dadaist millennial humor."[58] It was included on MTV's "50 Things Pop Culture Had Us Giving Thanks For" in 2013.[59] Angela Watercutter of Wired described it as one of the best memes of 2013, and was named the "top meme" of 2013 by Know Your Meme.[60] In 2014, it became the first meme that was not a cat to win a Webby Awards for meme of the year.[61] Mashable said it is one of the best "internet moments turning 10 in 2023".[62]
The Japanese perception is remarkably different; Kabosu and Sato are known as pet and owner rather than a meme, and her blog was the fourth-most popular pet-related blog in the country as of December 2013. Reacting to the meme, she explained, "To be honest, some pictures are strange for me, but it's still funny! I'm very impressed with their skills and taste. Around me, nobody knows about the Doge meme. Maybe I don't understand memes very well, because I'm living such an analog life." Sato has also expressed that she had learned that "the risk of the internet is that anyone in the world can see my life on my blog". Fleming stated that in his experience, the Shiba Inu breed has become more recognized due to the meme.[7]
In 2023, a monument to Kabosu was installed in Sakura, Chiba.[63] A manhole cover with Kabosu's image was also installed in Sakura in 2024.[64]
See also
- List of individual dogs
- List of Internet phenomena
External links
Notes and References
- Web site: McCulloch. Gretchen. A Linguist Explains the Grammar of Doge. Wow. The Toast. February 6, 2014. May 29, 2014. https://web.archive.org/web/20140531142710/http://the-toast.net/2014/02/06/linguist-explains-grammar-doge-wow/. May 31, 2014. dead.
- Web site: Hathaway. Jay. Something very weird is happening to Doge memes in 2018. The Daily Dot. April 11, 2018. March 21, 2019. January 9, 2021. https://web.archive.org/web/20210109143403/https://www.dailydot.com/unclick/new-doge-memes-arrived-liquified/. live.
- Web site: Banim. Julia. July 4, 2020. Meet Balltze The Original Cheems Dog And Star Of Your Favourite Memes. live. https://web.archive.org/web/20200705192102/https://www.unilad.co.uk/animals/meet-balltze-the-original-cheems-dog-and-star-of-your-favourite-memes/. July 5, 2020. July 5, 2020. Unilad.
- Web site: Raphael. Shannon. Is Front Camera Meme Star Walter the Dog Actually Dead?. live. https://web.archive.org/web/20200627020129/https://www.distractify.com/p/did-walter-the-dog-die. June 27, 2020. July 5, 2020. Distractify. June 15, 2020. en.
- News: Swole Doge vs. Cheems: el meme de los perros que se está viralizando en redes . Swole Doge vs. Cheems: the dog meme that is going viral on the web . November 8, 2020 . . May 27, 2020 . es . January 9, 2021 . https://web.archive.org/web/20210109143403/https://www.lavanguardia.com/cribeo/fast-news/20200527/481425063352/swole-goge-cheems-meme-perros-comparacion-paises-viralizando-redes.html . live .
- News: El exitoso meme viral del perro grande contra el pequeño que compara la vida antes y ahora . The successful meme of the big dog against the little one which compares life before and now . November 8, 2020 . . June 1, 2020 . es . January 9, 2021 . https://web.archive.org/web/20210109143404/https://www.20minutos.es/gonzoo/noticia/4276860/0/exitoso-meme-viral-perro-grande-pequeno-compara-vida-antes-ahora/ . live .
- Web site: Chayka . Kyle . December 31, 2013 . Wow this is doge . live . https://web.archive.org/web/20140314001541/http://www.theverge.com/2013/12/31/5248762/doge-meme-rescue-dog-wow . March 14, 2014 . December 31, 2013 . . Vox Media.
- News: Kwai . Isabella . 24 May 2024 . Kabosu, Shiba Inu Who Helped Define the Doge Meme, Dies at 18 . 25 May 2024 . . en-US . 0362-4331 . May 24, 2024 . https://web.archive.org/web/20240524121506/https://www.nytimes.com/2024/05/24/world/asia/kabosu-doge-meme-dead.html . live .
- Web site: May 24, 2024 . ありがとう、かぼちゃん! . Thank you, Kabo-chan! . live . https://web.archive.org/web/20240524073403/https://kabochan.blog.jp/archives/51831907.html . May 24, 2024 . May 24, 2024 . かぼちゃんとおさんぽ.
- Web site: Kabosu dies: Shiba inu which inspired the 'doge' meme and became face of Dogecoin has died . live . https://web.archive.org/web/20240524082620/https://news.sky.com/story/kabosu-dies-shiba-inu-which-inspired-the-doge-meme-and-became-face-of-dogecoin-has-died-12895009 . May 24, 2024 . 2024-05-24 . Sky News . en.
- News: Viral meme dog Cheems Balltez [''sic''] passes away at the age of 12 ]. 20 August 2023 . . 20 August 2023 . August 21, 2023 . https://web.archive.org/web/20230821052233/https://timesofindia.indiatimes.com/etimes/trending/viral-meme-dog-cheems-balltez-passes-away-at-the-age-of-12/articleshow/102872641.cms?from=mdr . live .
- Web site: Mustafa. Filiz. June 15, 2020. Did Walter the dog die? Social media hoax explained following dog's rumoured death. live. https://web.archive.org/web/20200705193523/https://www.hitc.com/en-gb/2020/06/15/did-walter-the-dog-die/. July 5, 2020. July 5, 2020. HITC. en-GB.
- Web site: Wickman . Forrest . November 15, 2013 . How Do You Pronounce "Doge"? . live . https://web.archive.org/web/20131122223432/http://www.slate.com/blogs/browbeat/2013/11/15/doge_pronunciation_how_do_you_pronounce_the_name_of_the_shibe_doge_meme.html . November 22, 2013 . November 22, 2013 . Slate.
- Web site: Alfonso III. Fernando. 4chan spammed Reddit with an army of Shiba Inus. The Daily Dot. August 26, 2013. November 22, 2013. January 9, 2021. https://web.archive.org/web/20210109143404/https://www.dailydot.com/unclick/4chan-raid-reddit-r-murica-shibe/. live.
- Web site: Logiurato. Brett. Congress Has Finally Discovered 'Doge,' And It's Going About As Badly As You Would Expect. Business Insider. December 23, 2013. December 29, 2013. January 9, 2021. https://web.archive.org/web/20210109143439/https://www.businessinsider.com/doge-memes-congress-steve-stockman-massie-2013-12. live.
- Web site: Horowitz. Alana. GOPers Ruin Beloved Internet Meme. Huffington Post. December 23, 2013. December 29, 2013. January 9, 2021. https://web.archive.org/web/20210109143443/https://www.huffpost.com/entry/gop-meme_n_4493685. live.
- Web site: Klee . Miles . With its own cryptocurrency, Doge has officially conquered 2013 . . December 10, 2013 . December 25, 2013 . January 23, 2014 . https://web.archive.org/web/20140123002054/http://www.dailydot.com/business/shibe-meme-dogecoin-currency/ . live .
- Web site: Couts. Andrew. Wow. Dogecoin is the most Internet thing to happen, ever. Digital Trends. December 12, 2013. December 25, 2013. December 16, 2013. https://web.archive.org/web/20131216122800/http://www.digitaltrends.com/social-media/wow-dogecoin-bitcoin/. live.
- Web site: Hillen. Brittany. Dogecoin digital currency takes on Bitcoin with a bit of meme flair. SlashGear. December 11, 2013. December 25, 2013. September 5, 2015. https://web.archive.org/web/20150905214710/http://www.slashgear.com/dogecoin-digital-currency-takes-on-bitcoin-with-a-bit-of-meme-flair-11308557/. live.
- Web site: Norton. Quinn. The Values of Money. Medium. December 23, 2013. December 25, 2013. October 15, 2014. https://web.archive.org/web/20141015132359/https://medium.com/quinn-norton/the-values-of-money-f3db7e13e6e3. live.
- Web site: Ballaban. Michael. April 8, 2014. Such NASCAR, Much Motorsports: What It Looks Like When Doge Goes Racing. Jalopnik. April 2, 2015. January 9, 2021. https://web.archive.org/web/20210109143524/https://jalopnik.com/such-nascar-much-motorsports-what-it-looks-like-when-1560738434. live.
- News: Kooser. Amanda. Dogecoin Nascar paint scheme unveiled. Wow. Such doge.. May 7, 2014. CNET. April 29, 2014. January 9, 2021. https://web.archive.org/web/20210109143449/https://www.cnet.com/news/dogecoin-nascar-paint-scheme-unveiled-wow-such-doge/. live.
- News: Good. Owen S.. Dogecoin, NASCAR's strangest hood sponsor, will appear in its official video game. March 29, 2015. Polygon. May 18, 2014. May 18, 2014. https://web.archive.org/web/20140518210248/http://www.polygon.com/2014/5/18/5728334/dogecoin-nascar-video-game-dlc. live.
- News: Spencer. Malia. When Dogecoin met NASCAR. So wow.. May 7, 2014. Portland Business Journal. May 6, 2014. January 9, 2021. https://web.archive.org/web/20210109143448/https://www.bizjournals.com/portland/blog/2014/05/when-dogecoin-met-nascar-so-wow.html. live.
- Web site: Estrada. Chris. Very vroom: Josh Wise finishes 20th at 'Dega in DogeCoin car. NBC Sports. May 4, 2014. May 7, 2014. January 9, 2021. https://web.archive.org/web/20210109143453/https://motorsports.nbcsports.com/2014/05/04/very-vroom-josh-wise-finishes-20th-at-dega-in-dogecoin-car/. live.
- News: Hathaway . Jay . The very longevity of Doge, the Shiba Inu meme that is still such popular . March 21, 2019 . The Daily Dot . December 8, 2016 . January 9, 2021 . https://web.archive.org/web/20210109143425/https://www.dailydot.com/unclick/doge-shibu-inu-meme/ . live .
- News: Covucci . David . Don't worry: Despite reports, Doge is not dead . March 21, 2019 . The Daily Dot . April 3, 2017 . January 9, 2021 . https://web.archive.org/web/20210109143530/https://www.dailydot.com/unclick/wow-doge-is-not-dead/ . live .
- Feinn . Lily . Is Doge Dead? The Famous Meme Dog Was The Subject Of An April Fool's Hoax . Bustle . April 4, 2017 . March 21, 2019 . January 9, 2021 . https://web.archive.org/web/20210109143514/https://www.bustle.com/p/is-doge-dead-the-famous-meme-dog-was-the-subject-of-april-fools-hoax-49039 . live .
- Web site: 2021-06-11 . Iconic 'Doge' meme NFT breaks record, selling for $4 million . 2024-01-15 . NBC News . en . November 11, 2021 . https://web.archive.org/web/20211111102833/https://www.nbcnews.com/pop-culture/pop-culture-news/iconic-doge-meme-nft-breaks-records-selling-roughly-4-million-n1270161 . live .
- Web site: The doges of war: how a Twitter meme is helping fight the Russian war in Ukraine. Pez. Pearson. Yorkshire Bylines. August 15, 2022. August 29, 2022. September 4, 2022. https://web.archive.org/web/20220904203629/https://yorkshirebylines.co.uk/news/world/the-doges-of-war-how-a-twitter-meme-is-helping-fight-the-russian-war-in-ukraine/. live.
- Web site: Shitposting Shiba Inu Accounts Chased a Russian Diplomat Offline. Matthew. Gault. Vice. July 12, 2022. August 29, 2022. September 4, 2022. https://web.archive.org/web/20220904203901/https://www.vice.com/en/article/y3pd5y/shitposting-shiba-inu-accounts-chased-a-russian-diplomat-offline. live.
- Web site: NAFO, the furry fellas taking a bite out of Russia's info war machine. Chris. Zappone. The Age. August 29, 2022. August 29, 2022. August 29, 2022. https://web.archive.org/web/20220829072819/https://www.theage.com.au/world/europe/nafo-the-furry-fellas-taking-a-bite-out-of-russia-s-info-war-machine-20220817-p5baks.html. live.
- Web site: 'What Air Defense Doing': Adam Kinzinger Joins Meme Mockery of Russia. Brendan. Cole. Newsweek. August 19, 2022. August 29, 2022. September 4, 2022. https://web.archive.org/web/20220904203201/https://www.newsweek.com/russia-ukraine-kinzinger-meme-what-air-defense-doing-1735201. live.
- Nani . Albi . March 24, 2022 . The doge worth 88 billion dollars: A case study of Dogecoin . . 28 . 6 . 1719–1736 . 10.1177/13548565211070417. free .
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- Web site: Easter Egg: YouTube in Comic Sans (Doge Meme). WebSonic.nl. November 24, 2013. December 1, 2013. January 9, 2021. https://web.archive.org/web/20210109143452/http://www.websonic.nl/nieuws/easter-egg-youtube-in-comic-sans-doge-meme-51899. live.
- Web site: Nick. Mediati. Can Doge Weather Become Your Main iOS Weather App?. Macgasm.net. Macgasm. April 2, 2014. July 29, 2016. January 9, 2021. https://web.archive.org/web/20210109143501/https://www.macgasm.net/news/iphone-news/can-doge-weather-become-main-ios-weather-app/. live.
- Web site: Forrest. Wickman. Finally, You Can Get Your Weather From Doge. Wow. Slate. The Slate Group. February 12, 2014. July 29, 2016. January 9, 2021. https://web.archive.org/web/20210109143534/https://slate.com/culture/2014/02/doge-weather-finally-you-can-get-your-forecast-from-doge-wow.html. live.
- Web site: History for resources/servo.svg . live . https://web.archive.org/web/20210109143513/https://github.com/servo/servo/commits/master/resources/servo.svg . January 9, 2021 . July 1, 2020 . GitHub.
- Web site: Doge's Twitter Reign Ends, Triggering Memecoin Slump. April 8, 2023. April 7, 2023. Gizmodo. Leffer. Lauren. April 8, 2023. https://web.archive.org/web/20230408064007/https://gizmodo.com/twitter-removes-doge-icon-dogecoin-price-falls-1850311581. live.
- Web site: Twitter makes unexplained logo change to Dogecoin cryptocurrency image . Taylor, Josh . Hern, Alex . April 4, 2023 . April 4, 2023 . . May 24, 2024 . https://web.archive.org/web/20240524080857/https://www.theguardian.com/technology/2023/apr/04/twitter-changes-logo-to-dogecoin-cryptocurrency-image-in-apparent-late-april-fools-day-gag . live .
- Web site: Today in Twitter: where are the retweet labels, and why did Doge replace the bird?. April 3, 2023. April 3, 2023. The Verge. Clark. Mitchell. June 2, 2023. https://web.archive.org/web/20230602172422/https://www.theverge.com/2023/4/3/23668356/twitter-doge-bird-logo-retweet-labels-following-timeline. live.
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- Web site: Kastrenakes, Jacob . Weird Al's 'Blurred Lines' parody skewers Reddit and doge for grammar crimes . The Verge . July 15, 2014 . July 16, 2014 . July 15, 2014 . https://web.archive.org/web/20140715181511/http://www.theverge.com/2014/7/15/5901701/weird-al-word-crimes-robin-thicke-parody-music-video . live .
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- Web site: Just Cause 3 Easter Egg – Doge Mode . https://ghostarchive.org/varchive/youtube/20211030/WpT8jcNQKsM. October 30, 2021. December 13, 2015 . Official IGN account on YouTube . May 23, 2021.
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