AudioBoom explained
AudioBoom |
Type: | On-Demand Audio & Podcasting Platform |
Traded As: | AIM BOOM[1]
|
Location: | London, United Kingdom[2] |
Area Served: | Worldwide |
Ceo: | Stuart Last |
Language: | English, Spanish |
AudioBoom PLC is an on-demand audio and podcasting distribution platform. AudioBoom offers business-to-business services to the radio, media and podcast industries.
AudioBoom's platform has been used to power on-demand audio for businesses including BBC, The Spectator[3] Associated Press, NBC Sports, Yahoo!, Cumulus Media and Westwood One.
The company is based in London with offices in New York. It became AIM-listed on the London Stock Exchange in 2014 as Audioboom Group Limited (AIM: BOOM).
History
The company was founded in 2009 by Mark Rock, a former co-founder of PlayJam,[4] as Audioboo Limited, with funding from 4iP, Channel 4's technology innovation fund. The initial product was a "social sound sharing platform", a free iPhone app and website that allowed users to share audio clips up to five minutes long. Early high-profile users included Stephen Fry, Chris Moyles, the British Library and The Guardian. The latter used it to cover the 2009 G20 London summit protests.[5] The platform was also used to share audio during the Arab Spring.[6]
In October 2012, Rob Proctor replaced Rock as CEO, and Rock left the company on 1 May 2013.[7] Proctor refocused the business on providing content from professional broadcasters, and Audioboo was renamed audioBoom.[8]
The main shareholders were UBC Media Group and Slovar Limited.[9] In 2014 they sold their shares in a reverse takeover to the listed company One Delta plc., changing the name of the latter to Audioboom Group plc (AIM symbol BOOM).[10] [11]
The AudioBoom mobile app was discontinued in May 2019.[12]
Features
AudioBoom provides hosting, publishing, distribution and monetization services for on-demand content. Key features include:
- Unlimited audio hosting on branded content channels through a publisher dashboard
- Automated distribution through partnerships with Apple Podcasts, CastBox, Deezer, Google Podcasts, iHeart, RadioPublic, Spotify, Stitcher and TuneIn.[13]
- Embeddable media players
- Advanced analytics and consumption data
- Monetization through podcast sponsorships and a built-in ad network
Key users and partners
- Russell Brand's podcast series, featuring Matt Morgan and resident poet Mr. Gee, launched exclusively on audioBoom in February 2015 and ended in May 2015.[14]
- Cumulus Media publish on-demand content from over 450 of their radio stations.
- Westwood One provide ad-sales services and distribute major syndicated radio shows through the platform.
- Associated Press distribute hourly news updates to their partner websites using AudioBoom.
- Zee TV post entertainment, news and general interest content across their Zee, DNAIndia and Ditto brands.
- Kidd Kraddick In The Morning show joined in January 2013 and became the most popular channel on the platform.
- The Guardian used the apps to liveblog news and gather reactions, including from the Gaza Strip and from the site of the Boston Marathon bombing.
- Yahoo! Sports Radio host their Podcast Arena shows.
- BBC Radio, including radios 2, 4 and 6, a number of local radio stations, and several World Service non-English language stations.[15]
- The Premier League joined in late 2013, hosting its podcast[16] and promoting the use of audioBoom among Premier League clubs.
- Stephen Fry[17] recorded a welcome message which was sent to all new users.
Alternatives
Notes and References
- Web site: audioBoom Group PLC. 2014-10-13. 2014-10-19. https://web.archive.org/web/20141019101738/http://www.londonstockexchange.com/exchange/prices-and-markets/stocks/summary/company-summary.html?fourWayKey=JE00B5NFKB77JEGBXASQ1. dead.
- Web site: About audioBoom.
- Web site: Spectator Radio. audioboom.com. en. 2020-04-17.
- Web site: Mark Rock, founder and CEO, audioboo.fm . The Guardian . 15 December 2023 . 19 October 2011.
- Web site: MediaGuardian 100 2010 - 14. Mark Rock . The Guardian . 19 July 2010.
- Web site: Halliday . Josh . Mark Rock: 'Radio hasn't innovated for 60 years' . The Guardian . 6 June 2011.
- Web site: Kiss . Jemima . Mark Rock to quit Audioboo . The Guardian . 2 May 2023 . 10 April 2013.
- Collins . Barry . January 2015 . Profile: audioBoom . . 20 . Dennis Publishing .
- Web site: UBC Media : Update on progress of investment in Audioboo and proposed acquisition of 7digital. 14 April 2014 .
- Web site: Acquisition, Name Change and Notice of AGM.
- Web site: Sweney . Mark . UBC merges with 7digital to create £30m multimedia group . The Guardian . 2 May 2023 . 20 May 2014.
- Web site: Audioboom To Discontinue Mobile App for Recording and Podcast Listening. Audioboom. en-US. 2019-06-19.
- Web site: Distribution Overview. Audioboom. en-US. 2020-04-17.
- Web site: The Final Episode. Audioboom. en. 2019-06-19.
- Web site: BBC gives the word to AudioBoo. Financial Times.
- Web site: audioBoom / Premier League. 2014-01-08. 2014-01-08. https://web.archive.org/web/20140108173242/https://audioboo.fm/channel/premierleague. dead.
- http://audioboo.fm/stephenfry Stephen Fry's audioBoom page