Aigo Explained

Beijing Huaqi Information Digital Technology Co., Ltd
Trade Name:Aigo
Native Name:爱国者
Type:Private
Founder:Feng Jun (冯军)
Location City:Beijing
Location Country:China
Area Served:Worldwide
Key People:Feng Jun (President)
Industry:Consumer electronics
Services:Digital music
Subsid:over 20
aigo
Order:st
S:爱国者
T:愛國者
P:Àiguózhě
L:Patriot

Beijing Huaqi Information Digital Technology Co., Ltd,[1] trading as Aigo (stylized as aigo), is a Chinese consumer electronics company. It is headquartered in the Ideal Plaza in Haidian District, Beijing.[2]

History

Beijing Huaqi Information Digital Technology Co Ltd (北京华旗资讯科技发展有限公司) is a consumer electronics manufacturer headquartered in Beijing. It was founded by Féng Jūn, who is the current president, since 1993. The company initially produced keyboards.[1] aigo may be participating in a trend that sees Chinese nationals preferring to purchase locally produced durable goods.[3]

Products

Aigo's products include MIDs, digital media players, computer cases, digital cameras, cpu cooling fans,[4] computer peripherals,,monitors and computer mouses.

Subsidiaries

Aigo has 27 subsidiaries[5] and several R&D facilities.[6] An incomplete list of aigo's subsidiaries can be found here.

Aigo Music

Established in 1993 and located in Beijing,[7] aigo Music operates a digital music service much like iTunes. The first of its kind in China, it is, as of 2009, the biggest portal for legal downloading of music in the country.[8] Strategic partnerships with Warner Music, EMI and Sony[9] allow a wide range of music to be offered at 0.99 yuan per song.[10] [9]

Beijing aifly Education and Technology Co Ltd

aigo set up this English as a Second Language brand with help from Crazy English founder Li Yang.[1] [11]

Beijing aigo Digital Animation Institution

An aigo subsidiary that specializes in 3D animated films.[12]

Huaqi Information Technology (Singapore) Pte Ltd

Set up in October 2003,[13] it operates two official aigo outlet stores in Singapore.[14] [15]

Shenzhen aigo R&D Co Ltd

Established in 2006, this Shenzhen-based research and development facility focuses on the development of mobile multimedia software.[16]

Sponsorships

aigo is a sponsor of a number of sporting events, the majority involving automobile racing.

Motorsport

aigo was an official partner of the Vodafone McLaren Mercedes Formula One team.[17]

As of 2008, aigo sponsored Chinese driver "Frankie" Cheng Congfu, in A1GP racing.[1] [18]

aigo was an official partner of the 2007 race of champions, a racing competition that uses a variety of different vehicles.[19]

aigo was one of the sponsors of Bryan Herta Autosports during Indianapolis 500.[20]

Football

aigo, as of 2009, had a global strategic cooperation effort with Manchester United.[21]

External links

Notes and References

  1. http://www.economist.com/displaystory.cfm?story_id=11825559 Go Aigo
  2. "Contact Us ." aigo. Retrieved on July 25, 2013. "aigo Digital Technology Co., Ltd. Add: 10-11th Floor, Ideal Plaza, No.58, West Road, North 4th Ring Road, Beijing, 100080, China" Chinese address : "北京市北四环西路58号理想国际大厦11层"
  3. https://money.cnn.com/magazines/fortune/fortune_archive/2007/05/28/100034253/index.htm China's new cultural revolution
  4. http://en.aigo.com/en/NewsInformation-43.aspx Brief Introduction to aigo
  5. http://www.quamnet.com/newscontent.action?articleId=943825 INTERVIEW-China's Aigo to focus on digital camera market; ops reach breakeven
  6. http://en.aigo.com:80/EN/NewsInformation-43.aspx Brief Introduction to aigo
  7. http://en.aigomusic.com/about/contact.ftl Contact
  8. http://en.aigomusic.com/about/about_us.ftl About Us
  9. http://www.jlmpacificepoch.com/newsstories?id=41878_0_5_0_M Watch Out Apple, Huaqi Launching Music Download Site
  10. http://knowledge.wharton.upenn.edu/printer_friendly.cfm?articleid=1469 Will Digital Music in China Overthrow the Traditional Music Publishing Business?
  11. http://www.jlmpacificepoch.com/newsstories?id=89287_0_5_0_M MP3 Maker To Teach "Crazy" English
  12. http://www.aigocg.com.cn/aimoen/gsjs.html Work team
  13. http://www.aigo.com.sg/index.cfm?GPID=2 About Us
  14. http://www.aigo.com.sg/index.cfm?GPID=326 aigo unveils second flagship store in Singapore
  15. http://www.aigo.com.sg/index.cfm?GPID=214 Shop Locations
  16. http://www.solomon-systech.com/news/press041108e.htm Launch of Mobile Digital TV Product Supporting China CMMB Standard
  17. http://en.aigo.com:80/EN/NewsInformation-32.aspx McLaren-Mercedes dominated the British Grand Prix
  18. http://www.chengcongfu.net/english/news_show.asp?id=41 News
  19. http://www.raceofchampions.com/media/press-releases/31/ aigo, the leading brand for MP3 / MP4 players and digital cameras in China becomes official partner to The Race of Champions
  20. Web site: ew-admin . 2011-06-02 . BIG MACHINE RECORDS LANDS IN WINNER'S CIRCLE AT HISTORIC 100th ANNIVERSARY INDIANAPOLIS 500 . 2022-10-29 . Country Music News International . en-US.
  21. http://en.aigo.com:80/EN/NewsInformation-56.aspx aigo and Manchester United Open a New Era of International Cooperation