Zvonko Digital Explained

National Digital Aggregator LLC
Trading Name:ZVONKO digital
Native Name:ООО «Национальный цифровой агрегатор»
Native Name Lang:ru
Type:Limited liability company
Industry:entertainment
music and video
Founded:2015
Founder:Aleksey Karelov
Aleksandr Sukhotin
Hq Location:Moscow
Hq Location Country:Russia
Area Served:Worldwide
Key People:Aleksey Luinov (CEO) Dmitry Konnov (Zvonko Group administrator)
Brands:Velvet Music, Melodiya
Services:music and video distribution, promotion and advertising
Num Employees:47 (2022)
Parent:Prime Time AV Lab LTD.
GMT Partners LTD.
Website:https://zvonkodigital.ru/en

Zvonko Digital (stylised as ZVONKO digital, legally and previously known as National Digital Aggregator LLC, NDA) is a Russian concern and music distributor. Zvonko owns status of "prefered distributor/partner" from Spotify, Apple Music and YouTube.[1]

Zvonko has its publishing company in United States, Iricom US Ltd., for managing rights in North America.

History

NDA was founded in 2015 and started providing distribution services under this name. In the same year became distributor of Russian record labels, such as Velvet Music, Melodiya, Gamma Music and First Music Publishing (1MP).

With 1MP, NDA started the first national content registry in Russia.[2]

As provided by SPARK-Interfax, NDA's revenue in 2019 is 448 millon rubles, net profit — 13 million rubles.

In 2020, Russian Author's Society got about 40 % of rights on NDA's releases from Prime Time AV Lab LTD, who are eventually got left with 30 % of rights. Sergei Babich, founder of music conferention Colisium, said this:[3] [4]

This, of course, happens in the interests of songwriters, who are signed on RAS, which thus increases its influence in the market.
As provided by List-Org, NDA's revenue in 2020 is 820 million rubles, net profit — 117 million rubles.[5]

On the launch of YouTube Shorts in Russia NDA partnered with YouTube and provided its catalog for the platform,[6] and also partnered with TikTok after their announcment of monetization of music on the platform.[7]

In 2021 NDA stated, that they are going to create a concern with their labels: 1MP, Soyuz Studio, Effective Records and Soyuz Music, and also with indiependent Emirati distributor FreshTunes, named Zvonko Group.[8] [9] [10] Analytics stated, that about 20 % of releases on Russian market are distributed by Zvonko.[11] The administrator of Zvonko Group will be Dmitry Konnov.[12]

In 2022, NDA started providing its services as ZVONKO digital.

References

  1. Web site: ZVONKO digital . 2024-07-21 . zvonkodigital.com.
  2. Web site: Первое музыкальное издательство создаст национальный реестр контента . https://web.archive.org/web/20211108114346/https://www.vedomosti.ru/technology/articles/2016/01/26/625566-natsionalnii-reestr . 2021-11-08 . 2021-11-08 . Ведомости . ru.
  3. Web site: 2020-07-03 . РАО встроилось в рынок . https://web.archive.org/web/20211107122449/https://www.kommersant.ru/doc/4399819 . 2021-11-07 . 2021-11-07 . www.kommersant.ru . ru.
  4. Web site: Председатель правления РАО Максим Дмитриев захватывает рынок авторских прав . https://web.archive.org/web/20211108114346/https://moment-istini.com/news/predsedatel-pravleniya-rao-maxim-dmitriev-zahvatyvaet-rynok-avtorskih-prav.html . 2021-11-08 . 2021-11-08 . moment-istini.com.
  5. Web site: ООО "НЦА", ООО "НАЦИОНАЛЬНЫЙ ЦИФРОВОЙ АГРЕГАТОР", ИНН 7709451253 . 2022-04-13 . www.list-org.com.
  6. Web site: 2021-07-12 . YouTube запустил в России сервис коротких видео Shorts . https://web.archive.org/web/20211107145929/https://www.kommersant.ru/doc/4898884 . 2021-11-07 . 2021-11-07 . www.kommersant.ru . ru.
  7. Web site: TikTok начал платить российским певцам за использование их треков в видео пользователей . https://web.archive.org/web/20211108114346/https://www.forbes.ru/tehnologii/410997-tiktok-nachal-platit-rossiyskim-pevcam-za-ispolzovanie-ih-trekov-v-video . 2021-11-08 . 2021-11-08 . Forbes.ru . ru.
  8. Web site: 2021-08-30 . ZVONKO GROUP includes Russian music companies . https://web.archive.org/web/20211107142926/https://www.akm.ru/eng/news/zvonko-group-includes-russian-music-companies/ . 2021-11-07 . 2021-11-07 . AK&M . AK&M . en.
  9. Web site: ♫ «В России есть национальный мейджор». Что такое Zvonko Group ♫ ИМИ.Журнал . https://web.archive.org/web/20211107142926/https://i-m-i.ru/post/chto-takoe-zvonko . 2021-11-07 . 2021-11-07 . Институт музыкальных инициатив (ИМИ) . ru.
  10. Web site: Главные мероприятия музыкального павильона Российской креативной недели: прослушивание артистов, митап Imanbek, презентация нового лидера музыкального рынка . https://web.archive.org/web/20211025064319/https://rg.ru/2021/08/26/glavnye-meropriiatiia-muzykalnogo-pavilona-rossijskoj-kreativnoj-nedeli-proslushivanie-artistov.html . 2021-10-25 . 2021-11-08 . Российская газета . ru.
  11. Web site: 2021-08-30 . Zvonko Group займет пятую часть рынка музыкального стриминга в России . https://web.archive.org/web/20211107142925/https://www.intermedia.ru/news/361632 . 2021-11-07 . 2021-11-07 . www.intermedia.ru . ru.
  12. Web site: ZVONKO GROUP займет пятую часть рынка российского музыкального стриминга . https://web.archive.org/web/20211107142926/https://rg.ru/2021/08/28/zvonko-group-zajmet-piatuiu-chast-rynka-rossijskogo-muzykalnogo-striminga.html . 2021-11-07 . 2021-11-07 . Российская газета . ru.

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