Zee Live | |
Key People: | Swaroop Banerjee (COO & Business Head)[1] |
Location: | Mumbai, Maharashtra, India[2] |
Industry: | Live Entertainment |
Products: | Arth - A Culture Fest, Supermoon, Zee Educare |
Zee Live is an IP division of Zee Entertainment Enterprises that aims to create programming for all age groups in India. Currently under its umbrella are 3 productions – Arth – A Culture Fest[3] in culture, Supermoon in music[4] and comic,[5] and Zee Educare in education. Swaroop Banerjee now heads Zee Live.[1]
The first season[6] of Arth was held on 1 and 2 December 2018, at P C Chandra Garden, Kolkata and on 8, 9 & 10 December 2018, at IGNCA, New Delhi, and the second season was held on 4 & 5 January 2020, at Swabhumi, Kolkata and 21, 22 and 23 February, at Jawaharlal Nehru Stadium, Delhi.[7]
Supermoon brings entertainment acts from around the world to India.[5]
Zee Educare is an alternate career festival for students.[8]
Season 1 of the festival took place on 20th and 21st April 2019,[9] and Season 2 on 23rd and 24th November 2019.[10]
Zee Educare also hosts a nation-wide talent hunt titled "Big Break" where the top 5 entries are given an opportunity to perform live at the festival. The winner of the Big Break wins Rs 50,000 and the top 5 are given the opportunity to open for the headliner.