Zapak Explained

Zapak
Url:https://www.zapak.com
Type:Online Gaming
Language:English
Owner:Anil Dhirubhai Ambani Group
Launch Date:2006
Subsid:Zapakmail (Defunct)

Zapak.com is an Indian online gaming portal, with browser games promoted by the Anil Dhirubhai Ambani Group's subsidiary company Reliance Big Entertainment. It was launched in 2006.[1]

As of 2009, Zapak had over 6 million registered users and contained over 5,000 games on its platform.[2]

Popularity

Zapak games had achieved 100 million downloads. It became widely popular on Nokia Store and other platforms.[3] In addition, Zapak also launched Game zones in multiple malls at Fun Republic malls in Chandigarh, Ahmedabad, Lucknow and Mumbai.[4] Zapak also partnered with various companies like RuneScape, Disney Corporation and Turner Entertainment.[5] [6] [7]

In 2018, Zapak launched Little Singham, a mobile game based on the film Singham.[8]

Zapakmail

In early 2007, Zapak introduced Zapakmail, a fast email service. It offered an unlimited mailbox capacity for users. Zapak users can even send attachments totaling 32MB. This eases the user's task of sending large files over the mail respectively.[9] [10] [11] It broke all records for user registrations in one day, and it registered around 1,15,263 users.[12] Zapakmail had also launched its lite version for mobile phones for ease of accessibility.[13] As of 26 February 2009, Zapak ceased its email services.[14]

Partnership with Lead Eastern Group

As per 2015, Zapak sold its 10% Stake to a Chinese corporate company Lead Eastern Group with amount of $15 million. Zapak has been accompanied with a three way joint venture between Reliance Games, Lead Eastern and Creative Cultural where they will hold 40%, 51% and 9% stakes.[15]

External links

Notes and References

  1. Web site: PTI. Zapak to invest USD 100 mn for expansion. 14 April 2013. https://web.archive.org/web/20140903054612/http://articles.economictimes.indiatimes.com/2006-12-19/news/27456616_1_online-gaming-zapak-rohit-sharma. 3 September 2014. dead. dmy-all.
  2. Web site: Rao . Leena . 2009-10-05 . Nonoba's "Ning For Gaming Sites" To Power Indian Gaming Platform Zapak . 2023-03-04 . TechCrunch . en-US.
  3. http://gadgets.ndtv.com/apps/news/zapak-games-cross-100-million-downloads-on-nokia-store-357459 Zapak games cross 100 million downloads on Nokia store
  4. http://www.business-standard.com/article/companies/zapak-gameplex-in-fun-republic-malls-108032001057_1.html Zapak Gameplex in Fun Republic Malls
  5. http://www.medianama.com/2009/09/223-zapak-ties-up-with-runescape-games-for-channel-v-district-9/ Zapak Ties Up With Runescape; Games For Channel V; District 9
  6. http://www.medianama.com/2012/12/223-zapak-partners-disney-to-launch-club-penguin/ Zapak Partners Disney To Launch Club Penguin
  7. http://www.campaignindia.in/Article/239112,turner-ties-up-with-zapak-digital-entertainment.aspx Turner ties up with Zapak Digital Entertainment
  8. Web site: 2018-08-03 . New mobile game Little Singham launched by Reliance turns out to be a hit . 2023-03-04 . Jagranjosh.com.
  9. http://www.moneycontrol.com/news/business/zapakmails-new-tv-campaign-shows-lifethe-fast-lane_287661.html ZapakMail's new TV campaign shows life in the fast lane
  10. http://www.exchange4media.com/digital/zapak-mail-unveils-%E2%80%98fast-film-festival%E2%80%99-as-part-of-its-online-promotion_25905.html Zapak mail unveils ‘Fast Film Festival’ as part of its online promotion
  11. http://www.indiantelevision.com/old-html/mam/headlines/y2k7/may/maymam14.php Zapak allocates Rs 60 mn for marketing email service
  12. http://www.techshout.com/internet/2007/07/zapakmail-breaks-world-record-for-highest-number-of-registered-users-on-a-single-day/ ZapakMail breaks World Record for highest number of Registered Users on a Single Day
  13. http://www.informationmadness.com/technology/tech-tips/554-zapakmail-goes-mobile-launches-zapakmail-lite-free-pop3.html ZapakMail Goes Mobile, launches Zapakmail Lite, Free POP3
  14. http://www.afaqs.com/news/story/18098_Postmen-show-mailer-daemon-to-Zapak-Mail-TVC Zapak Mail's 'Rocket Raja' TVC hasn't been received well by the post and telegraph services. Zapak Mail has taken it off-air after receiving an objection letter
  15. Web site: Sanjai . P. R. . 2015-09-22 . Reliance Games sells 10% stake in Zapak to Chinese firm . 2023-03-04 . mint . en.

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