Youtooz Explained

Youtooz
Industry:Toys

Youtooz is a Canadian company that manufactures licensed vinyl collectible figurines. The company primarily partners with Internet personalities and memes as a way to create an additional revenue stream for creators while also making merchandise available for fans.[1] The company also makes figures based on video games and established media franchises, and has collaborated with Disney, Paramount Global, and NBCUniversal.[2] [1]

The company has collaborated with notable Internet personalities including MrBeast, JonTron, Ninja and Pokimane.[3] [1] Video game collaborations include Minecraft,[4] Fallout,[5] Elden Ring,[6] Banjo-Kazooie,[7] Cuphead,[8] and Five Nights at Freddy's.[9] The company has also released figures based on the media franchises Breaking Bad,[10] Invincible,[11] X-Men,[12] Spider-Man,[13] One Piece,[14] South Park,[15] and Eddsworld.

History

Youtooz was co-founded by Austin Litman, Austin Long, and Mark Prokoudine in 2019.[16] [17] The company's first released figurine was "Dead Meme," which was based on the Ugandan Knuckles Internet phenomenon.[16]

The company launched over 200 figures and sold over 500,000 individual figurines in 2020.[2] [1]

Youtooz had a revenue of over US$30 million in 2021 and released almost 400 new designs.[1]

See also

Notes and References

  1. Web site: Madell . Robin . I'm the 25-year-old cofounder of a toy company that made $30 million in revenue last year. Here's how I got my start. . Business Insider . 8 May 2024.
  2. Web site: Weimer . Jackson . Youtooz: Holding The Internet’s Creators And Memes In Your Hand . Forbes . 8 May 2024 . en.
  3. Web site: YOUTOOZ BRINGS POPULAR STREAMERS TO LIFE WITH NEW TWITCH COLLABORATION . Action Figure Insider . en . 27 May 2021.
  4. Web site: Pelletier . Ashley . Start Building Your Youtooz Collection with Minecraft Collectibles . The Pop Insider . 8 May 2024 . 27 October 2023.
  5. Web site: Pelletier . Ashley . Youtooz Goes Nuclear with ‘Fallout’ Figures . The Pop Insider . 8 May 2024 . 5 April 2024.
  6. Web site: Now you can pet your very own Elden Ring dog . VG247 . 8 May 2024 . en . 20 July 2023.
  7. Web site: Youtooz Is Releasing Official Banjo-Kazooie Figures, Pre-Orders Open Next Week . Nintendo Life . 8 May 2024 . 16 February 2021.
  8. Web site: Youtooz Readies Retro Dissected 'Cuphead' Figure . Hypebeast . 8 May 2024 . 24 February 2022.
  9. Web site: Youtooz's FIVE NIGHTS AT FREDDY's Collectible Figures Will Terrorize Your Desk . Nerdist . 8 May 2024.
  10. Web site: Pelletier . Ashley . Youtooz Goes Dark with New ‘Breaking Bad’ and ‘Better Call Saul’ Figures . The Pop Insider . 8 May 2024 . 1 February 2024.
  11. Web site: Blevins . Adam . 'Invincible' and Omni-Man Face Off in New YouTooz Figure . Collider . 8 May 2024 . en . 27 April 2024.
  12. Web site: X-MEN YouTooz Figures Showcase Wolverine, Cyclops, and Jean Grey in '90s Costumes . Nerdist . 8 May 2024.
  13. Web site: YouTooz's Spider-Man Collectible Figures Honor Marvel Comics History . Nerdist . 8 May 2024.
  14. Web site: Chavez . Conny . 'One Piece' Pirates Prepare to Set Sail With Youtooz Collection . Collider . 8 May 2024 . en . 2 September 2023.
  15. Web site: VanHooker . Brian . What to Get the ‘Seinfeld,’ ‘South Park’ or ‘Simpsons’ Superfan in Your Life . Cracked.com . 8 May 2024 . en . 30 November 2023.
  16. Web site: Walker . Ben . Youtooz, the company making collectibles of the world's biggest YouTube stars . Daily Star . 8 May 2024 . en . 1 November 2019.
  17. Web site: Collectibles Creator Youtooz Sets Stage For Growth With Funding From Decathlon Capital Partners . PRWeb . 8 May 2024.

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