Yotel Explained

Yotel
Type:Hotels
Currentowner:Al-Bahar Group, United Investment Portugal, Kuwait Real Estate Company (AQARAT) and Starwood Capital Group
Introduced:2007
Related:Yotel Air, Yotel Pad
Markets:United States, EMEA, Asia-Pacific

Yotel is a hotel chain based in the United Kingdom. The company's main shareholders include the Al-Bahar Group, Starwood Capital Group, United Investment Portugal, and Kuwait Real Estate Company (AQARAT).[1] The company operates under three different brands: Yotel Air, Yotel and Yotel Pad.[2]

History

The first Yotel was opened in 2007 at Gatwick Airport, closely followed by one at Heathrow Airport.[3] In 2009, Yotel opened a branch at Amsterdam Schiphol Airport[4] and the company won the Business Accommodation of the Year award at the Business Travel World Awards.[5] [6]

On June 13, 2011, Yotel opened[7] [8] a hotel in New York City at 570 10th Ave,[9] as a part of the $300 Million MiMA complex[10] which includes residential units. Rockwell Group and Softroom designed the 669 rooms[11] [12] sized at 16m2 each.[13] Yotel New York has a multi-bar 4000ft2 balcony, Terrace.[14]

In 2015, Yotel announced plans to expand to Boston, Dubai, Singapore (Orchard Road and Changi Airport), Paris (Charles De Gaulle), Miami, London and San Francisco.[15] In 2017, Yotel opened its city centre hotels in Boston[16] and Singapore[17] and begun construction in London.[18] It also announced a further location in Amsterdam city centre.[19] Later in the year, Yotel formed a $250 million strategic partnership with Starwood Capital Group for a 30 percent stake in the company and the first city Yotel investment in Edinburgh was confirmed.[20]

In 2018, Yotel launched its new brand: YotelPAD. YotelPAD is an extended-stay business, where guests can stay from one day up to a year. Yotel confirmed 6 new PAD developments in Park City, Dubai, Miami and Geneva.[21]

Furthermore, the company announced properties in Glasgow[22] and Istanbul New Airport.[23]

In 2018, Yotel also forged a partnership with Plug and Play – a Silicon Valley innovation platform for start-ups, corporations and investors.[24]

In 2019 & 2020, Yotel opened its first hotels in London, Edinburgh, Istanbul, San Francisco, Washington DC, Park City with plans to open Porto, Glasgow and Miami in 2021. YOTEL will have 20 operating hotels by the end of 2021 with another 15 under construction.

In July 2022, Yotel announced plans to open its first hotel in Japan, a 244-room property in one of Tokyo's main shopping districts, Ginza.[25] In March 2023, Yotel announced it would open its first YotelPAD location outside of the U.S. in London, England. The hotel will open sometime in Q4 2023 and will be the company’s seventh overall property in the U.K. and third in London joining locations in London City and London Shoreditch.[26]

Description

The Yotel concept came about when the founder was on a first-class flight.[27] The team enlisted the help of aircraft cabin designers Priestman Goode to design and build a prototype room known as a 'cabin'.[28] The original prototype cabin was displayed at an exhibition called 100% Design in London.[29]

Hotels have self-check-in kiosks and keyless entry, convertible double beds, adjustable mood lighting and systems.[2] Furthermore, the New York hotel is home to the YOBOT, the world's first robotic luggage concierge.[30] The hotels in Boston[31] and Singapore[32] have delivery robots which take amenities to the rooms. These robots are programmed to negotiate lifts and corridors and they can interact with people.

References

51.5178°N -0.1521°W

Notes and References

  1. Web site: Our Board | YOTEL. www.yotel.com.
  2. Web site: Discover Our Brands | YOTEL. www.yotel.com.
  3. News: Yotel – Reviews and Ratings of Hotels in London. The New York Times. 18 November 2010 . dead . https://web.archive.org/web/20101202101729/http://travel.nytimes.com/travel/guides/europe/britain/england/london/59588/yotel/hotel-detail.html . 2 December 2010.
  4. News: Revolutionary new hotel concept planned to open in Schiphol Airport . . 27 November 2007 . 18 November 2010 . dead . https://web.archive.org/web/20120402231443/http://www.albawaba.com/en/news/ifa-hotels-resorts-enters-netherlands-yotel . 2 April 2012.
  5. Web site: YOTEL chosen best business hotel of the year . Robert . Bergerson . 10 February 2009 . Carrentals.co.uk . 18 November 2010 . dead . https://web.archive.org/web/20111006011608/http://news.carrentals.co.uk/yotel-chosen-best-business-hotel-of-the-year-3425024.html . 6 October 2011.
  6. Web site: Awards – Corporate Information – IFA Hotels & Resorts. IFA Hotels and Resorts. 2010. 13 July 2010. Kuwait.
  7. News: Yotel hotel chain targets Abu Dhabi and Dubai. Rebecca. Bundhun. The National. 9 December 2010. 18 May 2011. Abu Dhabi, AE.
  8. Web site: YOTEL- the iPOD of the hotel industry brings affordable luxury to New York. YO! Company. 2010. 13 July 2010. London, United Kingdom. 14 December 2010. https://web.archive.org/web/20101214061147/http://www.yotel.com/pdfs/01-03-10_NYCAnnouncement.pdf. dead. Web site: Yotel Times Square Review. Bloginity. 14 June 2011.
  9. Web site: Yotel. Hotel Planner. New York, NY. 18 May 2011. 18 May 2011.
  10. News: United States Properties. 18 May 2011. 2007.
  11. Web site: At new NYC hotel, a robot handles the luggage. 22 June 2011. 22 June 2011. New York. The Wall Street Journal. Associated Press. dead. https://web.archive.org/web/20110625024347/https://online.wsj.com/article/AP86e8805b491f4678a51eb8a75c4b9c0c.html. 25 June 2011.
  12. Web site: Yotel New York at Times Square. NewYorkCity.com. New York, NY. 18 May 2011. 18 May 2011.
  13. News: Yotel to open in Times Square . . 1 March 2010 . 18 November 2010 . dead . https://web.archive.org/web/20121023144318/http://www.theglobeandmail.com/life/home-and-garden/real-estate/yotel-to-open-in-times-square/article4308336/ . 23 October 2012.
  14. Web site: Yotel – Introducing the Robo-Hotel. Urban Daddy. New York, NY. 18 May 2011. 9 May 2011.
  15. Web site: YOTEL Expansion Plan | Hotel Development | YOTEL. www.yotel.com.
  16. News: Mest . Elliott . 23 June 2017 . Yotel Boston officially opens. Hotel Management. 25 July 2018.
  17. News: Ho . Valerian . 15 September 2017 . Yotel Singapore to open next month. Business Traveller. 25 July 2018.
  18. News: Cranshaw . Rachel . 31 January 2017 . Yotel group to open first Europe city-centre hotel in London's Clerkenwell. The Telegraph. 25 July 2018.
  19. Web site: June 2017. Yotel to Open New City Hotel in Amsterdam . www.yotel.com . dead . https://web.archive.org/web/20200131141704/https://www.yotel.com/en/about-yotel/press/news/yotel-to-open-new-city-hotel-in-amsterdam . 31 January 2020.
  20. News: Key . Alys . 26 September 2017 . Yotel checks in for global growth with $250m private equity backing. City AM. 25 July 2018.
  21. News: Lim . Shawn . 26 January 2018 . Yotel marks entry into serviced apartments with launch of YotelPad. The Drum. 25 July 2018.
  22. News: Trainer . Paul . 7 July 2018 . Yotel to open new hotel in disused office building on Argyle Street. Glasgowist. 25 July 2018.
  23. News: Morris . Hugh . 26 April 2018 . The new airport at the crossroads of Europe and Asia that's vying to be the world's largest. The Telegraph. 25 July 2018.
  24. News: Dyson . Molly . 10 April 2018 . Yotel partners with Plug and Play. Buying Business Travel. 25 July 2018.
  25. Web site: McCarthy . Daniel . 25 July 2022 . YOTEL Will Open Its First Hotel in Japan in 2024 . 25 July 2022 . Travel Market Report.
  26. Web site: McCarthy . Daniel . 15 March 2023 . Yotel is Bringing its Long-Stay Brand YotelPad to London . 8 April 2024 . www.travelmarketreport.com . en.
  27. Web site: 5 Minutes With Yotel . 25 July 2018 . 16 September 2015 . https://web.archive.org/web/20150916033752/http://www.yotel.com/media/1658/yotel_ukdevelbro-5-_v9.pdf.
  28. News: Yotel by Priestman Goode. Dezeen. 25 July 2018.
  29. News: Yo! Home at 100% Design. Dezeen. 25 July 2018.
  30. Web site: New Wave of Low Cost Lodging Trade Shabby for Stylish. Viia. Beaumanis. . 11 April 2014. 21 May 2014.
  31. Web site: At your service - get waited on by this Boston hotel robot. 24 July 2018.
  32. Web site: Robots are taking Singapore's hotel industry by storm – here's where to go for some robot hospitality. 24 July 2018. 25 July 2018. https://web.archive.org/web/20180725153743/https://www.businessinsider.sg/robots-are-taking-singapores-hotel-industry-by-storm-heres-where-to-go-for-some-robot-hospitality/. dead.

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