Yogi B Explained

Background:solo_singer
Yogi B
Birth Name:Yogeswaran Veerasingam
Birth Date:14 December 1974
Birth Place:Kuala Lumpur, Malaysia
Genre:Hip hop, rap
Occupation:Singer, songwriter, record producer
Years Active:1990–present
Associated Acts:Poetic Ammo, Dr. Burn, Emcee Jesz, Guna

Balakrishna Ganeshan Yogeswaran Veerasingam, popularly known by his stage name Yogi B or Yogi B., born on December 14, 1974, in Kuala Lumpur, Malaysia, is a Malaysian Tamil rapper and music producer. He is noted for his pioneering contributions to the Tamil hip-hop genre.[1]

Early life

Yogi B grew up in a multicultural environment that would later influence his musical career. Raised in a Tamil-speaking family, Yogi B's early exposure to diverse languages and cultural traditions played a crucial role in shaping his unique musical style. His grandfather, Kumaraswamy, was a notable Dravidian leader in Malaysia, known for his advocacy and impact within the Dravidian movement.

Career

Poetic Ammo

See main article: Poetic Ammo. Yogi B founded the Malaysian hip-hop group Poetic Ammo in the mid-1990s.[2] Besides Yogi B, it consisted Chandrakumar Balakrishnan (aka Land Slyde), Nicholas Ong (aka Point Blanc), and Sashi Kumar Balakrishnan (aka C. Loco). Although most of the group's songs were written in English, the group also released tracks in Malay, Tamil, and Cantonese.[3] [4]

The band won the 'Best English Album' award at the Malaysian Anugerah Industri Muzik (AIM) Music Awards in 1999.[5] They also received the 'Best Music Video' award at AIM in 2000 and 2001. Their music video 'Money Money' gained widespread national and international acclaim.[6]

Rise to fame

The mid-2000s were transformative for Yogi B, marked by a surge in the popularity of Tamil hip-hop. His collaboration with the rap duo Natchatra, consisting of Dr Burn and Emcee Jesz, played a pivotal role in this rise.[7] In 2006, Yogi B achieved notable success with the release of the album Vallavan. Yogi B also served as the executive producer of the album.

The album's standout track, "Madai Thiranthu", became a sensation, resonating with both the Tamil diaspora and the Tamil community in India.[8] The song, a unique fusion of the classic Ilaiyaraaja number with contemporary rap, captivated audiences worldwide. It garnered significant recognition from the Tamil diaspora in London, Australia, Sri Lanka, and Scandinavian countries. In South India, the song became closely associated with the now-defunct SS Music channel, which played it frequently. The album sold more than 25,000 units.

Debut in Tamil film industry

In 2007, Yogi B made his debut in the Tamil film industry with the film Polladhavan, directed by Vetrimaaran and starring Dhanush. He contributed to the film's soundtrack by performing the song "Engaeyum Eppothum", a track that featured the legendary playback singer S. P. Balasubrahmanyam. The music for Polladhavan was composed by G. V. Prakash Kumar, and Yogi B's collaboration on this track marked a significant milestone in his career, bridging his independent music success with mainstream cinema.

Collaborations with leading composers

Following his success with Polladhavan, Yogi B continued to collaborate with several renowned music composers, further establishing his presence in the Tamil film industry. He worked with Vidyasagar, A. R. Rahman, Sean Roldan, Santhosh Narayanan, D. Imman, and Anirudh Ravichander.

Health challenges and career setbacks

Despite his burgeoning career, Yogi B faced significant personal and health challenges that temporarily halted his rise in the music world. The tragedy of his mother’s demise in 2013 profoundly affected him both personally and professionally. This loss, combined with two major surgeries for goitre (enlargement of the thyroid gland), created a period of intense difficulty for Yogi B.

Recent works

In 2020, Yogi B performed the track "Thani Vazhi" in the Tamil film Darbar starring Rajinikanth, directed by AR Murugadoss. He featured alongside Anirudh Ravichander, who also composed the song, and Shakthisree Gopalan.[9]

Discography

YearAlbumArtistsRef.
1998It's a Nice Day to Be AlivePoetic Ammo
2000The World Is YoursPoetic Ammo
2003Return of Tha' Boombox'Poetic Ammo
2006VallavanYogi B and Natchatra

Filmography

Release YearMovieLanguageSingerLyricistNotesRef.
2007PolladhavanTamil[10]
2008KuruviTamil[11]
2010EnthiranTamil[12]
2010RoboTelugu
2011AadukalamTamil[13]
2011Oru Vaarthai PesuTamil[14]
2017VivegamTamil[15]
2017VIP 2Tamil[16]
2018KaalaTamil[17]
2018Tik Tik TikTamil[18]
2020DarbarTamil
2020AthigaariTamil (Malaysian)
2021SalagaKannada[19]
2023TamilarasanTamil

Personal influences

Yogi B attributes much of his success as a Tamil hip-hop artist to the invaluable support of his late mother.[20] She played a crucial role in his musical career by assisting with the translation of Tamil rap portions, ensuring that the poetry and lyrical integrity were preserved.

Admiration for contemporary music groups

Yogi B has expressed admiration for The Casteless Collective, an anti-caste music group founded by filmmaker Pa. Ranjith's Neelam Cultural Centre. Yogi B said that the collective’s alignment with social justice themes and its stance against caste discrimination resonate with his own values and artistic vision.

Legacy

Yogi B's contributions to Tamil hip-hop have had a lasting impact on the genre.[21] [22] His ability to merge Tamil cultural elements with contemporary hip-hop has influenced a new generation of artists and shaped the evolution of South Asian music. His innovative work earned him the nickname 'Godfather of Tamil Hip-Hop'.

External links

Notes and References

  1. News: Chandar . Bhuvanesh . 2023-01-24 . Tamil hip-hop legend Yogi B on returning with Natchatra and value of tangible music in a streaming world . 2024-08-11 . The Hindu . en-IN . 0971-751X.
  2. Web site: Poetic Ammo lineup, biography . 2024-08-11 . Last.fm . en.
  3. Web site: Poetic Ammo - Biography & History - AllMusic . 2016-09-29 . AllMusic.
  4. Web site: Hip hop is recognised . hmetro.com. Retrieved 2016-10-4 (Google translation)
  5. Web site: Poetic Ammo beridentitikan tempatan . 2016-10-05 . Utusan Online. (Malaysian)
  6. News: Samat . Hafidah . July 25, 2000 . New 'ammo' from Poetic . .
  7. Web site: Shenoy . Sonali . 2023-01-20 . Godfather of Tamil hip-hop, Yogi B, is gearing up to release his 'magnum opus' . 2024-08-11 . Indulgexpress . en.
  8. Web site: Ahmed . Muskaan . 2023-01-25 . Hip hop must stay grounded, it’s the essence of the art form: Yogi B . 2024-08-11 . www.dtnext.in . en.
  9. Web site: Thani Vazhi Lyrics in Tamil, Darbar (Tamil) Thani Vazhi Song Lyrics in English Free Online on Gaana.com . 2024-08-11 . Gaana.com . en.
  10. Web site: Ganeshan . Balakrishna . 2020-09-23 . From Malaysia to Kollywood: Godfather of Tamil hip hop Yogi B intv . 2024-08-11 . The News Minute . en.
  11. Web site: KURUVI MUSIC REVIEW - Behindwoods VIJAY TRISHA Dharani Udaynidhi Stalin Vidya Sagar S.A. Chandrasekhar Ilaya Thalapathy image gallery . 2024-08-11 . www.behindwoods.com.
  12. Web site: Endhiran tamil Movie - Overview . 2024-08-11 . www.moviecrow.com.
  13. Web site: Aadukalam tamil Movie - Overview . 2024-08-11 . www.moviecrow.com.
  14. Web site: Oru Vaarthai Pesu – Tamil Movie Reviews, Cast & Crew, Story, Trailers, Wallpapers . 2024-08-11 . www.sulekha.co.uk . en.
  15. Web site: 2016-12-14 . Yogi B Makes Tamil Film Comeback With Ajith 57 . 2024-08-11 . Silverscreen India . en-US.
  16. Web site: Features . Express . 2017-06-27 . Yogi B sings the title track of VIP 2 . 2024-08-11 . Cinema Express . en.
  17. News: 2018-03-01 . Yogi B collaborates with Santhosh Narayanan for Kaala . 2024-08-11 . The Times of India . 0971-8257.
  18. Web site: Yogi B Tamil Songs: Download and Listen Best New Yogi B Tamil Songs MP3 On Gaana . 2024-08-11 . Gaana.com . en.
  19. News: 2020-02-22 . Musician Charan Raj brings hip hop singer Yogi B to debut in Sandalwood for Salaga . 2024-08-11 . The Times of India . 0971-8257.
  20. News: 2023-01-30 . Rappers can’t be fake; they have to represent their culture: Yogi B . 2024-08-11 . The Times of India . 0971-8257.
  21. Web site: 2018-05-20 . Malaysian hip-hop star Yogi B talks about making it in Tamil cinema . 2024-08-11 . South China Morning Post . en.
  22. News: S . Gowri . 2024-05-15 . How Tamil women rappers are changing the indie hip hop scene . 2024-08-11 . The Hindu . en-IN . 0971-751X.