Wolf (Tyler, the Creator album) explained

Wolf
Type:studio
Artist:Tyler, the Creator
Cover:Wolf Cover2.jpg
Recorded:2011–2013
Genre:Alternative hip hop
Label:Odd Future
Producer:Tyler, the Creator
Prev Title:Goblin
Prev Year:2011
Next Title:Cherry Bomb
Next Year:2015

Wolf is the second studio album by American rapper Tyler, the Creator. It was released on April 2, 2013, by Odd Future Records. The album features guest appearances from Mike G, Domo Genesis, Earl Sweatshirt, Left Brain, Hodgy Beats, Erykah Badu and Pharrell, among others.

Wolf was supported by its lead single, "Domo23". The album received generally positive reviews from critics and debuted at number three on the US Billboard 200, selling 89,000 copies in its first week.

Background

Tyler's two prior projects, Bastard and Goblin, contained lyrics and themes commonly used in the horrorcore subgenre, which Tyler claimed to not be part of.[1] In November 2011, in an interview with Spin, Tyler expressed wanting to shift away from the themes of his previous work, stating:

Music and lyrics

Wolf is a concept album that features a continuous story of characters Wolf, Sam and Salem. Therapist character Dr. TC makes his last appearance on a Tyler album on the final track "Lone". The story presented in Wolf has been said to link to Tyler's two previous projects, with debates occurring on whether Wolf comes chronologically before or after Goblin.[2]

The opening and title track, "Wolf", begins with piano chords and breathy vocals, and the character Wolf appears at the end of the track.[3] "Answer" features a simple guitar melody over heavy drums.[3] On the song, Tyler proclaims his desire to get into contact with his estranged father[3] and also mentions some problems that his friends are going through.[3] "Slater" is a song devoted to Tyler's bike, which ends with Frank Ocean speaking the words "You're talking to a fucking bike. Loser".[3] Kathy Iandoli of Billboard compared "Colossus" to Eminem's 2000 hit, "Stan", stating that Tyler "continuously switches the lyrics from being cutesy fanfare to sexually maniacal".[3] Craig Jenkins of Pitchfork describes the track "IFHY" as "a bit of Neptunes worship so adroit that its plinking synths and jazzy chord changes give way to a falsettoed coda from Pharrell himself". Jenkins also compared the posse cut "Rusty" to the sound of Wu-Tang Clan, featuring "a lush reimagining of 1990s RZA production". "Trashwang" is a trap-influenced posse cut.[3] Iandoli compared the sound of the song to the works of rapper Waka Flocka Flame.[3] The album's final track, "Lone", features Tyler's last therapy session with Dr. TC.[3] In the song, Tyler describes the events leading up to his grandmother's death.[3]

Release and promotion

On February 14, 2013, OFWGKTA posted a video to their YouTube account, which includes L-Boy skydiving and announcing that Wolf will be released on April 2, 2013. On the same day, Tyler revealed three different album covers via his Instagram account.[4] The deluxe version of the album features a fold-out poster of the full album cover artwork that was designed by Mark Ryden, a limited embroidered patch, a Wolf calendar and a 24-page booklet featuring lyrics and artwork. Four days after the album's release, Tyler released the whole album for free streaming services through his SoundCloud account.[5]

From March 11, 2013 to April 11, 2013, Tyler toured North America and Europe on the Wolf tour. The tour was his first solo tour without his group Odd Future. His first stop was Boulder, Colorado and the Wolf release party took place in Los Angeles, California on the release day of the album.[6] He announced he would extend the tour from April 30 to May 18, 2013. These shows took place on the west coast of the United States and it features his Odd Future cohort, Earl Sweatshirt.[7] On September 9, 2013, Tyler released a trailer for a film based on Wolf,[8] however, nothing has come of it since.

Singles

The album's lead single, "Domo23", was released on February 14, 2013, as well an accompanying music video which features cameo appearances from Odd Future members Domo Genesis, Earl Sweatshirt, Jasper Dolphin and Taco.[9] The song peaked at number two on the US Bubbling Under Hot 100 Singles and at number 37 on the US Hot R&B/Hip-Hop Songs.[10] At the end of the video for "Domo23", it previewed the video for the reported second single, "Bimmer" featuring Odd Future member Frank Ocean.[11] [12]

Other songs

On March 29, 2013, the music video was released for "IFHY" featuring Pharrell. At the end of the video, the song cuts into a snippet of the music video for "Jamba" featuring Odd Future member Hodgy Beats. In the music video, Tyler "plays a lovestruck doll, acting out scenes in a dollhouse with a plastic girlfriend. While the real-life Tyler later drives through a neighborhood with Hodgy Beats as his song "Jamba" blasts from the speakers".[13] "IFHY" peaked at number 24 on the US Heatseekers Songs.[14] On October 7, 2013, the music video was released for both "Tamale" and "Answer".[15]

Instrumentals

On April 7, 2023, Tyler, the Creator released the instrumentals of Wolf along with a reinstatement of merchandise from the album's release to commemorate its 10th anniversary.[16]

Critical reception

Wolf was met with generally positive reviews. At Metacritic, which assigns a normalized rating out of 100 to reviews from professional publications, the album received an average score of 70, based on 31 reviews. Aggregator AnyDecentMusic? gave it 6.9 out of 10, based on their assessment of the critical consensus.

Craig Jenkins of Pitchfork said, "With Wolf, Tyler, the Creator displays a radical growth as a producer, composer and arranger, even if, as a rapper, he's still up to some of the same antics. Still, the album contains a few of the best songs he's ever written". Jeremy D. Larson of Consequence said, "Tyler is his own worst enemy, of course. But the buoyancy of the production and the overall intrigue of hearing him struggle with his idle hands prevent the album from getting mired down in too much vanity".[17] David Jeffries of AllMusic said, "It's a fun album for fanatics, but the willingness to shock feels too comfortable at this point, so those who found it tiresome before will likely find it devastating here". Chris Dart of Exclaim! felt that "While Tyler will almost certainly never outgrow life as a weird, hell-raising provocateur, Wolf shows that he's already growing into life as a smart, diverse artist".

Slant Magazines Jesse Cataldo commenting "The production is routinely strong, but things are weighed down by Tyler himself, who forcefully refuses to provide a palatable anchor to over an hour's worth of material". Cataldo saw the album as "progress on some fronts", but felt that Tyler "needs to move beyond certain issues" to "prove himself a vital force". Martín Caballero of The Boston Globe said, "Despite careering from one alter ego to the next and touching on everything from his absent father on "Answer" to the art of making campfire s'mores on the seven-minute "PartyIsntOver  / Campfire  / Bimmer", there's a broad vision and deft execution that holds things together much better than on Goblin".[18] Eric Diep of XXL said, "Wolf meets its own high expectations by creating an absorbing journey of Tyler's imagination. Everything from being his own therapist to poking fun at newfound fame is documented in captivating fashion, however juvenile it may be at times. There's still growing up to do, and maybe time will tame the fascinating artist we see on this album. Until then, there's no escaping his meteoric rise. And the diehard Odd Future fans will love every minute of it".

David Amidon of PopMatters said, "If Wolf is not Goblin is the most important statement I feel like I could make about this album, the second most important thing I can probably say about it is that nothing has actually changed about Tyler himself. All his flaws as a coherent lyricist and person are on full display throughout the album, and the charm or lack thereof of that fact goes a long way towards how enjoyable this album can be".[19] Jessica Hopper of Spin magazine felt that "Wolfs most grievous misstep, and its one true spiritual connection to the superior Bastard and Goblin: Tyler's defiant use of the word 'faggot'. As usual, he spends a ton of time here bragging about how little he cares about how the world sees him, but his reliance on the other f-bomb to keep our attention suggests otherwise".[20] Chris Kelly of Fact said, "With Wolf, Tyler, the Creator is exciting again: maybe not as the ringleader of the Odd Future empire, but as a producer who just turned 22 (did you forget how young he actually is?), has internalized a decade of Neptunes / Doom / Def Jux production, and has Pharrell, Erykah, and (most importantly) Frank Ocean on speed dial. The don't-give-a-fuck attitude might have run its course lyrically, but when applying it as a production ethos, Tyler is just getting started".

Rankings

XXL ranked it number 18 on their list of the best albums of 2013. They commented saying, "The leader of the Odd Future crew's second album Wolf displayed radical maturity—both musically and lyrically; partnering with fellow Odd Future members Frank Ocean and Earl Sweatshirt, alongside Pharrell Williams and even Erykah Badu on songs involving gripping narratives of personal frustrations and heartbreak. Coupled with vivid lyrics and stark synth production, Tyler's fascinatingly still weird but insightful and musically pleasing".[21] HipHopDX named it one of the top 25 albums of 2013. They elaborated saying, "Wolf was Tyler's most grown up effort to date. Developing into a fully realized production mastermind, he somehow tied a summer camp story in with his usual themes of relationships and the struggles of fame, not to mention the ghetto's crack epidemic and bullying leading to school shootings".[22]

Commercial performance

In the United States, Wolf debuted at number three on the Billboard 200, selling 89,000 copies in the first week.[23] [24] In its second week, the album sold 18,000 more copies bringing its sales total to 107,000 in the United States.[25]

Track listing

All songs written and produced by Tyler, the Creator, except where noted.

Sample credits

Personnel

Credits for Wolf adapted from CD liner notes.[26]

Musicians

Technical

Charts

Weekly charts

Chart (2013)! scope="col"
Peak
position
Japanese Albums (Oricon)[27] 111

Year-end charts

Chart (2013)! scope="col"
Position
Australian Urban Albums (ARIA)[28] 42
US Billboard 200[29] 181
US Top R&B/Hip-Hop Albums[30] 41

Notes and References

  1. Web site: Tyler Has Choice Words For People Who Label His Music 'Horror-Core' (Video Clip). https://web.archive.org/web/20181011181735/http://www.mtv.com/video-clips/t6ngm6/tyler-has-choice-words-for-people-who-label-his-music-horror-core. dead. October 11, 2018. MTV. October 9, 2018.
  2. Web site: The Conspiracy Theorist's Guide to Tyler, the Creator's 'WOLF' Trilogy. April 2, 2013. Noisey. July 1, 2018.
  3. Tyler, the Creator, 'Wolf': Track-By-Track Review. Billboard. June 30, 2018.
  4. Web site: Horowitz. Steven J.. February 14, 2013. Tyler, The Creator Reveals Three Covers For "Wolf" LP, Announces Release Date & Tour. HipHopDX. March 15, 2013. live. https://web.archive.org/web/20130218094333/http://www.hiphopdx.com/index/news/id.22925/title.tyler-the-creator-reveals-three-covers-for-wolf-lp-announces-release-date-tour. February 18, 2013.
  5. Web site: Album Stream: Tyler, the Creator "Wolf" . Complex . April 1, 2013 . live . https://web.archive.org/web/20130401233734/http://www.complex.com/music/2013/03/album-stream-tyler-the-creator-wolf . April 1, 2013 .
  6. Web site: Tyler, the Creator . wolfwang. February 4, 2013. March 15, 2013. live. https://web.archive.org/web/20130302033007/http://golfwang.com/. March 2, 2013.
  7. Web site: Tyler, the Creator Adds Tour Dates with Earl Sweatshirt. Complex. March 4, 2013. March 15, 2013. live. https://web.archive.org/web/20130321103910/http://www.complex.com/music/2013/03/tyler-the-creator-adds-tour-dates-with-earl-sweatshirt. March 21, 2013.
  8. Web site: Video: Tyler, the Creator – 'WOLF' [Trailer] |work=Rap-Up |date=October 18, 2010 |access-date=September 11, 2013 |url-status=live |archive-url=https://web.archive.org/web/20140914024324/http://www.rap-up.com/2013/09/10/video-tyler-the-creator-wolf-trailer/ |archive-date=September 14, 2014 ].
  9. Web site: Watch the Video for Tyler, the Creator's New Single "Domo 23" . XXL. February 15, 2013. March 15, 2013. live. https://web.archive.org/web/20130325165713/http://www.xxlmag.com/rap-music/bangers/2013/02/watch-the-video-for-tyler-the-creators-new-single-domo-23/. March 25, 2013.
  10. Bubbling Under Hot 100. Billboard. March 29, 2017. live. https://web.archive.org/web/20170330004225/http://www.billboard.com/biz/charts/2013-03-09/bubbling-under-hot-100-singles. March 30, 2017.
  11. Web site: Tyler, The Creator Previews New Song "Bimmer" and Flashes a BMW in "Domo 23" Video . Complex . February 15, 2013 . April 1, 2013 . live . https://web.archive.org/web/20130221013047/http://www.complex.com/rides/2013/02/tyler-the-creator-previews-new-song-bimmer-and-flashes-a-bmw-in-domo-23-video . February 21, 2013 .
  12. Matthew Trammell . Tyler, The Creator Lets the 'Wolf' in at Intimate Brooklyn Show | Music News . Rolling Stone . March 24, 2013 . April 1, 2013 . live . https://web.archive.org/web/20130328084616/http://www.rollingstone.com/music/news/tyler-the-creator-lets-the-wolf-in-at-intimate-brooklyn-show-20130324 . March 28, 2013 .
  13. Web site: Video: Tyler, the Creator f/ Pharrell – 'IFHY' . Rap-Up . October 18, 2010 . April 1, 2013 . live . https://web.archive.org/web/20130501194720/http://www.rap-up.com/2013/03/29/video-tyler-the-creator-f-pharrell-ifhy/ . May 1, 2013 .
  14. Tyler, the Creator – Chart history. Billboard. January 20, 2016. live. https://web.archive.org/web/20160425015845/http://www.billboard.com/artist/430653/tyler-the-creator/chart?f=887. April 25, 2016.
  15. Web site: Homie . Big . New Video: Tyler, The Creator "Tamale" . Rap Radar . October 8, 2013 . October 8, 2013 . live . https://web.archive.org/web/20131008124446/http://rapradar.com/2013/10/08/new-video-tyler-the-creator-tamale/ . October 8, 2013 .
  16. Tyler, the Creator Drops 'Wolf' Instrumentals and Merch to Celebrate Ten-Year Anniversary. Complex. Price. Joe. April 7, 2023. April 7, 2023.
  17. Web site: Album Review: Tyler, the Creator – Wolf. Consequence. Larson. Jeremy D.. April 1, 2013. April 1, 2013. https://web.archive.org/web/20130402155434/http://consequenceofsound.net/2013/04/album-review-tyler-the-creator-wolf/. April 2, 2013.
  18. Web site: Tyler, the Creator, 'Wolf'. The Boston Globe. Caballero. Martín. March 29, 2013. April 4, 2013. live. https://web.archive.org/web/20130406205127/http://www.bostonglobe.com/arts/music/2013/04/01/album-review-tyler-creator-wolf/kqOO2bHD5ed8HAPDY5bAgL/story.html. April 6, 2013.
  19. Web site: Tyler, The Creator: Wolf. PopMatters. Amidon. David. April 3, 2013. April 7, 2013. live. https://web.archive.org/web/20130407102507/http://www.popmatters.com/pm/review/170046-tyler-the-creator-wolf/. April 7, 2013.
  20. Web site: Tyler, the Creator's 'Wolf' Really Will Feature Stereolab Singer and Erykah Badu. Spin. Martins. Chris. March 26, 2013. April 1, 2013. live. https://web.archive.org/web/20130330071011/https://www.spin.com/2013/03/tyler-the-creator-wolf-real-track-list-stereolab-erykah-badu/. March 30, 2013.
  21. Web site: The 25 Best Albums of 2013 – Page 3 of 6. XXL. December 23, 2013. January 31, 2014. bot: unknown. https://web.archive.org/web/20140226132203/http://www.xxlmag.com/news/2013/12/the-25-best-albums-of-2013/3/. February 26, 2014.
  22. Web site: HipHopDX's Top 25 Albums of 2013. HipHopDX. December 30, 2013. January 31, 2014. live. https://web.archive.org/web/20140122060142/http://www.hiphopdx.com/index/editorials/id.2249/title.hiphopdx-s-top-25-albums-of-2013. January 22, 2014.
  23. Web site: Building Album Sales Chart . Hits Daily Double . April 17, 2013 . live . https://web.archive.org/web/20140915012320/http://www.hitsdailydouble.com/sales/salescht.cgi . September 15, 2014 .
  24. Web site: Tyler, The Creator Sells Nearly 90k Copies of "Wolf" His First Week . Complex . April 9, 2013 . April 17, 2013 . live . https://web.archive.org/web/20150128114306/http://www.complex.com/music/2013/04/tyler-the-creator-sells-nearly-90k-copies-of-wolf-his-first-week . January 28, 2015 .
  25. Web site: Hip Hop Album Sales: The Week Ending 4/14/2013. HipHopDX. April 17, 2013. dead. https://web.archive.org/web/20130419112222/http://www.hiphopdx.com/index/news/id.23615/title.hip-hop-album-sales-the-week-ending-4-14-2013. April 19, 2013.
  26. Wolf. Tyler, the Creator. Odd Future Records. CD liner notes. 2013. 88765 45384 2.
  27. Web site: ウルフ. ja. Oricon.co.jp. February 7, 2014. live. https://web.archive.org/web/20140305103023/http://www.oricon.co.jp/prof/artist/538558/products/music/1013852/1/. March 5, 2014.
  28. Web site: ARIA Top 50 Urban Albums 2013. ARIA Charts. May 30, 2014. live. https://web.archive.org/web/20140126042909/http://www.aria.com.au/pages/aria-charts-end-of-year-charts-urban-albums-2013.htm. January 26, 2014.
  29. Billboard 200 Albums (Year-end 2013 181-190). Billboard. January 12, 2014. live. https://web.archive.org/web/20141212202750/http://www.billboard.com/charts/year-end/2013/top-billboard-200-albums. December 12, 2014.
  30. 2013 Year-End Charts – Billboard R&B/Hip-Hop Albums. Billboard. December 13, 2013. live. https://web.archive.org/web/20140811171901/http://www.billboard.com/charts/year-end/2013/top-r-b-hip-hop-albums?page=4. August 11, 2014.