Winnie Liljeborg (formerly Winnie Dahl and Winnie Enevoldsen) is a Danish businesswoman, investor and philanthropist. She was one of the founders of Pandora and is now one of the wealthiest women in Denmark with a net worth of DKK 4.9 billion.
Winnie Liljeborg founded Pandora in collaboration with her partner and later husband Per Enevoldsen in 1979. The private equity fund Axcel purchased 60% of the company in 2006.[1]
In 2014, she purchased the property Haraldsborg in Roskilde and has subsequently been converting it into a Christmas seal home (julemærkehjem) and school for children with weight issues.[2] She has also supported Mødrehjælpen.[3]
Winnie Liljeborg and Per Enevoldsen have one son, Christian. They divorced after their silver wedding anniversary in 2008. Liljeborg lives on Strandvejen in Roskilde.[4] In September 2017, Berlingske Business estimated her net worth at DKK 4.9 billions.[5]