Why | |
Cover: | NF - Why cover.jpg |
Type: | single |
Artist: | NF |
Album: | The Search |
Released: | June 18, 2018 |
Genre: | Hip hop |
Length: | 3:08 |
Label: |
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Producer: |
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Prev Title: | Lie |
Prev Year: | 2018 |
Next Title: | If You Want Love |
Next Year: | 2019 |
"Why" is a song by American rapper NF, released on June 18, 2018 as the lead single from his fourth studio album The Search (2019). It was written and produced by NF himself, Tommee Profitt and Saint X.
The song has been described as similar in style to rapper Hopsin's "Ill Mind" saga, particularly due to its use of "dark, carnival-esque instrumental and the emotional yet violently charged lyrical nature." It finds NF pondering difficult questions, beginning with "what's your definition of success?"[1] He reflects on how he has been questioning his talents since his "Let You Down" was certified triple platinum,[2] as well as his insecurities and feelings of angst. In the end, he admits people do not know him well.
The music video was released alongside the single. It sees NF holding black balloons and in a dark, abandoned storefront, where he rides in a shopping cart. He can also be seen wearing "Joker-esque" makeup. The video ends with him sitting alone before the screen fades to black.