White (Superfly album) explained

White
Type:studio
Artist:Superfly
Cover:SuperflyWhite.jpg
Alt:A woman with white hair, covered in splotches of different colours of paint.
Recorded:2014–2015
Genre:Pop, rock
Length:62:25
Language:Japanese
Label:Warner Music Japan
Prev Title:Superfly Best
Prev Year:2013
Next Year:2015

White (stylized as WHITE[1]) is the fifth studio album by Japanese band Superfly. It was released on May 27, 2015.

Background and development

After the release of Superfly's fourth album Force in 2012, the group released Superfly Best (2013), a two CD album compiling singles released since 2007, as well as three new compositions, including the theme song for the second series of the Asahi TV drama, Doctor X. The album was commercially successful, becoming Superfly's sixth consecutive number one album.[2]

In 2014, Superfly released two singles, "Live" and "Ai o Karada ni Fukikonde". The former was used as the theme song for the film Ushijima the Loan Shark, while the latter was used as the theme song for the third season of the drama Doctor X.[3] [4] This was followed by a digital single in January 2015 called "White Light", a song written for the game Tales of Zestiria.[5] Of the three preceding singles, "Ai o Karada ni Fukikonde" was the most commercially successful, becoming certified gold by the RIAJ for 100,000 paid downloads.[6]

The album's concept was one of change, which was illustrated in the cover artwork, where vocalist Shiho Ochi wears a white-colored wig and is smeared with different colors of paints. The white color of the album is intended to symbolize Superfly's past standards and colors, with the colored paint representing the new possibilities in Superfly's future music.[7]

White took a year to create.[7] In early February, Ochi traveled to Los Angeles to record "A Ha Ha" at EastWest Studios, a song produced by Chris Cester, the former lead singer of Australian Jet, who Superfly collaborated with in 2007 on the single "I Spy I Spy".[8] Other Western collaborators on the album include Jason Hill of the American band Louis XIV, and singer-songwriters Michele McCord and Bonnie McKee, who wrote many of the singles from Katy Perry's Teenage Dream (2010) and Prism (2013) albums.[7] Japanese musicians Yuji Nakada of the band Tsubakiya Shijūsō, Tomoya.S and Sally#Cinnamon of Heavenstamp and singer-songwriter Bonnie Pink worked on the album, as well as poet Bin Sugawara.[7]

Promotion and release

"Live" was a song released as the theme song for the 2012 film Ushijima the Loan Shark Part 2, while "Ai o Karada ni Fukikonde" was used as the theme song of season three of the drama by TV Asahi, '.[9] The single's B-side, "You You", was used in a radio campaign for Japan FM League, entitled JFL Presents For the Next.[9] This campaign meant that the song reached number 29 on the Billboard Japan Hot 100.[10]

The album was first announced in January 2015, four months before the planned release.[5] In late March, a music video featuring recording footage for the song "A Ha Ha" was uploaded to YouTube.[8] The song "Beautiful" was used as the theme song of the drama Mother Game: Kanojo-tachi no Kaikyū, which began airing on April 14. Drama producer Junko Arai asked Superfly to perform the theme song, because she felt that Ochi's bold voice would be able to create a powerful and exhilarating fight song she wanted for the series.[11] The song was released digitally on May 8 as a promotional single, and managed to reach number five on the Billboard Japan Hot 100 chart.[12] [13]

The album features fourteen original songs, as well as a bonus extended play featuring five covers of songs by Japanese artists.[14] The song "Sweetest Music" features vocals by Mariya Takeuchi, the original singer of the song, who released it in 1980.[15] On May 13, Superfly performed on the NHK music program Songs, performing several songs from White, while also collaborating with boyband SMAP on their television program SMAP x SMAP on May 25 to perform songs from the album.[16] [17] Her annual album release free live concert was held at the Nishinomaru Garden next to Osaka Castle on May 30, her first free concert held in Osaka.[18] Superfly embarked on a national tour of Japan, entitled Superfly White Tour 2015. The tour began on July 4 at the Kawaguchi Lilia Cultural Center and featured 39 performances until December, including two performances at the Nagoya Congress Center, the Niigata Prefectural Civic Center, Festival Hall, Osaka and the Tokyo International Forum.[19] Superfly's performance at the Nitori Culture Hall in Sapporo on October 8 was postponed due to the effects of Severe Tropical Storm Choi-wan, and was held two months later on December 14 instead.[19] [20]

The song "On Your Side" was used to promote the Japanese High School Baseball Championship in 2015 on Asahi Broadcasting Corporation TV and radio programs.[21] It was released as a single from the album on July 29.[22]

Charts

Chart (2015)Peak
position
Japan Billboard Japan Hot Albums[23] 1
Japan Oricon daily albums[24] 1
Japan Oricon weekly albums[25] 2

Sales and certifications

Chart Amount
Oricon physical sales[26] 171,000<--170,872-->
RIAJ physical certification[27] Gold (100,000+)

Release history

RegionDateFormatDistributing LabelCatalog codes
JapanCD, 2CD, digital downloadWarner Music JapanWPCL-12089~90, WPCL-12091
[28] Rental CD

Notes and References

  1. Web site: Superfly’s new album is "WHITE"… "My heart is white right now" . Barks . January 23, 2015 . February 17, 2016.
  2. Web site: 【オリコン】Superfly、1stから6作連続首位 ソロ&女性歌手史上2人目の快挙 . Oricon.co.jp . 2013-10-01 . 2013-10-01.
  3. Web site: ナタリー - Superfly「万華鏡と蝶」が盛り上げるウシジマくん予告編 . Natalie.mu . 2014-03-04 . 2014-04-15.
  4. Web site: Superfly、米倉主演「ドクターX」主題歌続投. Natasha, Inc.. September 24, 2014. November 29, 2014.
  5. Web site: Superfly、2年8カ月ぶり新作アルバムは何色にも染まる「WHITE」 . Japanese . Natalie . January 21, 2015 . January 30, 2015.
  6. Web site: レコード協会調べ 2月度有料音楽配信認定 . Record Association Investigation: February Digital Music Download Certifications . . Japanese . March 20, 2015 . March 20, 2015.
  7. Web site: Superfly、白ウィッグ+カラフルメイクのAL『WHITE』ジャケット公開。 . Barks . April 1, 2015 . April 13, 2015.
  8. Web site: Superflyのイメージを覆すアバンギャルドな新曲「A・HA・HA」のPV公開&アルバム初回盤はカバー曲収録 . Barks . March 27, 2015 . April 13, 2015.
  9. Web site: Superfly / WHITE [2CD] [限定] ]. CDJournal . Japanese . April 13, 2015.
  10. Web site: Japan Billboard Hot 100 . . Japanese . October 1, 2014 . October 11, 2014.
  11. Web site: Superflyの新ロックナンバー「Beautiful」が、木村文乃主演ドラマの主題歌に。 . Barks . April 3, 2015 . April 13, 2015.
  12. Web site: 「Beautiful」(TBS火曜ドラマ『マザー・ゲーム~彼女たちの階級~』主題歌)のデジタル配信がスタート! . Warner . May 8, 2015 . June 10, 2015.
  13. Web site: Japan Billboard Hot 100 . . Japanese . June 10, 2015 . June 10, 2015.
  14. Web site: Superflyが桑田、陽水、RC、まりや、元春をカバー!新作初回盤で . Natalie . April 17, 2015 . April 17, 2015.
  15. Web site: Superfly、竹内まりやと「Sweetest Music」でデュエット . Natalie . May 1, 2015 . May 1, 2015.
  16. Web site: SuperflyがNHK「SONGS」出演、スタジオライブ観覧募集中 . Natalie . April 13, 2015 . April 13, 2015.
  17. Web site: Superfly、来週「スマスマ」でSMAPとコラボ . Natalie . May 23, 2015 . May 23, 2015.
  18. Web site: Superflyニューアルバム記念フリーライブ、今回は初の大阪 . Natalie . May 5, 2015 . May 5, 2015.
  19. Web site: Superfly WHITE TOUR 2015 . Warner Music . December 8, 2015.
  20. Web site: Superfly、台風の影響により本日の札幌公演中止 . Natalie . October 8, 2015 . December 8, 2015.
  21. Web site: Superfly、100年迎える夏の高校野球に壮大バラード提供 . Natalie . May 20, 2015 . May 23, 2015.
  22. Web site: Superfly、高校野球応援ソング「On Your Side」を新曲入りでシングル化 . Natalie . June 10, 2015 . June 10, 2015.
  23. Web site: Japan Billboard Hot 100 . . Japanese . June 3, 2015 . October 15, 2015.
  24. Web site: デイリー CDアルバムランキング 2015年05月28日付 . Daily CD album rankings: May 28, 2015 . Oricon . https://web.archive.org/web/20150530092423/http://www.oricon.co.jp/rank/ja/d/2015-05-28/ . May 29, 2015 . May 30, 2015 . Japanese . May 30, 2015.
  25. Web site: WHITE . . October 15, 2015.
  26. Web site: オリコンランキング情報サービス「you大樹」 . Oricon Ranking Information Service 'You Big Tree' . . subscription . June 2, 2015.
  27. Web site: ゴールド等認定作品一覧 2015年5月 . Works Receiving Certifications List (Gold, etc) (May 2015) . . Japanese . June 10, 2015 . June 10, 2015.
  28. Web site: http://store-tsutaya.tsite.jp/item/rental_cd/005438505.html . ja:WHITE . Tsutaya . Japanese . May 30, 2015.