What Was I Made For? Explained

What Was I Made For?
Type:single
Alt:Cover art for "What Was I Made For?": a side-view photo of Billie Eilish in a yellow shirt and with a Barbie-inspired ponytail
Artist:Billie Eilish
Cover:Billie Eilish - What Was I Made For?.png
Album:Barbie the Album
Recorded:2023
Written:January 2023
Genre:Pop[1]
Length:3:42
Label:
Prev Title:Hotline (Edit)
Prev Year:2023
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Next Year:2024

"What Was I Made For?" is a ballad by American singer Billie Eilish. It was released through Atlantic, Darkroom, and Interscope Records on July 13, 2023, as the fifth single from the soundtrack to the 2023 fantasy comedy film Barbie. "What Was I Made For?" was commercially successful worldwide and reached number-one in Australia, Ireland, Malaysia, Switzerland, and the United Kingdom, as well as peaking at No. 14 on the Billboard Hot 100 in the United States.

It received five nominations at the 66th Annual Grammy Awards, including Record of the Year, and won for Song of the Year (which became the first song from a film since Celine Dion's "My Heart Will Go On" from Titanic to win in this category) and Best Song Written for Visual Media. It won the Golden Globe Award for Best Original Song at the 81st Golden Globe Awards and it also won the Academy Award for Best Original Song at the 96th Academy Awards.

Background and release

In an interview with Time in early July 2023, Mark Ronson, who served as the music producer of Barbie the Album, announced that there are more surprise guests on the soundtrack than had yet been revealed at that time, describing the artist as having a "very personal, idiosyncratic tie to Barbie". However, he skipped the question if Eilish was going to be one of the two.[2] Eilish previously sparked speculation about a possible appearance when she posted a picture of a Barbie neon sign on her Instagram on June 27.[3]

On July 6, 2023, Eilish announced the single on her social media.[4] In an accompanying announcement, she said that the song "means the absolute" world to her.[5] The singer hoped that the track would "change lives" and told her fans to "get ready to sob".[6] A snippet of the single appeared in a trailer for the film on July 10, 2023.[7] Eilish also teased the single and music video on Twitter on July 12.[8] The song was released the following day on July 13.[9] In the film itself, which premiered the same month, the song plays during a scene where Barbie meets the spirit of her creator Ruth Handler.[10]

Production

For the song, Eilish again teamed up with her brother and long-time collaborator Finneas O'Connell.[11] The songwriting process began with director Greta Gerwig showing Eilish and O'Connell a rough cut of the film at Warner Bros. Studios. In an interview with Billboard, Eilish stated that the single was the first song that she and O'Connell had written after a prolonged writer's block.[12]

Critical reception

“What Was I Made For?” was met with widespread critical acclaim from music critics, many of whom regarded it as one of the best songs of 2023.[13] [14] Writing for Stereogum, Tom Breihan noted metaphors in the lyrics that parallels Barbie's plot and compared the song to "Happier Than Ever", but lamented that "It seems like it’s building to a grand, cathartic finale, but that finale never arrives". Jon Mendelsohn of American Songwriter called the chorus "melancholy yet hopeful".[15] Walden Green of The Fader saw the song as a "sly commentary on pop stars 'created' for the profit of record labels".[16]

Year-end lists

Publication! scope="col"
ListRank
BBCThe Best Songs of 2023[17]
BillboardThe 100 Best Songs of 2023 (Staff Picks)[18]
Los Angeles TimesThe 100 Best Songs of 2023[19]
NMEThe 50 Best Songs of 2023[20]
Rolling StoneThe 100 Best Songs of 2023[21]
The GuardianThe 20 Best Songs of 2023[22]
The Hollywood ReporterThe 10 Best Songs of 2023[23]
The Washington PostThe Best Singles of 2023[24]
USA TodayBest Songs of 2023[25]
VarietyThe Best Songs of 2023[26]

Music video

The music video for "What Was I Made For?" was released alongside the single on July 13, 2023.[27] The video, directed by Eilish herself, was shot in entirely one take, and portrays Eilish in a yellow dress (the color Stereotypical Barbie wears at the end of the film) and a blonde wig styled with bangs and a high ponytail similar to the hairstyle of the original 1959 Barbie. Eilish sits at a school desk in an empty, monochromatic space. From a Barbie-themed case, she removes and examines doll clothing resembling outfits Eilish has worn publicly in the past, which she organizes on a miniature hanging rack. As the song progresses, a brief earthquake, a strong wind, and rain threaten to disrupt her efforts. When the rain ends, Eilish quickly stuffs the doll clothes back into their case and walks away, taking the doll case with her. Shortly after the song's ending, Eilish returns briefly to collect a forgotten accessory before exiting once more.

In W, Matthew Velasco interpreted the music video as Eilish's "way of telling us she’s done with her signature baggy look" and that "this feels like the beginning of a new era for Eilish".[28]

Accolades

Year! scope="col"
AwardCategoryResult
2023Hollywood Music in Media AwardsBest Original Song in a Feature Film[29]
Las Vegas Film Critics SocietyBest Song [30]
MTV Video Music AwardsSong of Summer[31]
RTHK International Pop Poll AwardsTop Ten International Gold Songs[32]
Variety's HitmakersFilm Song of the Year[33]
2024Best Original Song[34]
Astra Film AwardsBest Original Song[35]
Brit AwardsInternational Song of the Year[36]
Chicago Indie CriticsBest Original Song[37]
Critics Association of Central FloridaBest Original Song[38]
Critics' Choice Movie Awards[39]
Denver Film Critics SocietyBest Original Song[40]
DiscussingFilm Critic AwardsBest Original Song[41]
GAFFA Awards (Sweden)International Song of the Year[42]
Georgia Film Critics AssociationBest Original Song[43]
Gold Derby Film AwardsBest Original Song[44]
Gold Derby Music AwardsRecord of the Year[45]
Song of the Year
Best Pop Song
Best Music Video
Golden Globe AwardsBest Original Song[46]
Grammy AwardsRecord of the Year[47]
Song of the Year
Best Pop Solo Performance
Best Song Written for Visual Media
Best Music Video
Guild of Music Supervisors AwardsBest Song Written and/or Recording Created for a Film[48]
Hawaii Film Critics SocietyBest Song [49]
Hit FM Music AwardsTop Ten Singles[50]
Best Original Song[51]
iHeartRadio Music AwardsBest Lyrics[52]
Best Music Video
TikTok Bop of the Year
Latino Entertainment Journalists AssociationBest Song Written for a Film[53]
MTV Video Music AwardsVideo for Good[54]
Music City Film Critics AssociationBest Original Song[55]
New Mexico Film Critics Best Original Song[56]
Nickelodeon Kids' Choice AwardsFavorite Song[57]
North Carolina Film Critics AssociationBest Original Song[58]
North Dakota Film SocietyBest Original Song[59]
Online Film Critics SocietyTechnical Achievements: Original Song[60]
Online Film & Television AssociationBest Original Song[61]
Palm Springs International Film FestivalChairman's Award[62]
Pandora International Film CriticsSong Composing [63]
Variety's Artisans Award[64]
Satellite AwardsBest Original Song[65]
Society of Composers & LyricistsOutstanding Original Song for a Comedy or Musical Visual Media Production[66]
World Soundtrack AwardsBest Original Song[67]
Žebřík Music AwardsForeign International Composition of the Year [68]
Foreign International Video Clip of the Year

Personnel

All credits are adapted from CD liner notes of Barbie the Album.[69]

Charts

Weekly charts

Chart (2023–2024)! scope="col"
Peak
position
Croatia (HRT)[70] 24
Denmark (Tracklisten)[71] 13
Estonia Airplay (TopHit)[72] 16
France (SNEP)[73] 25
Greece International (IFPI)[74] 7
Hong Kong (Billboard)[75] 25
Iceland (Plötutíðindi)[76] 7
Indonesia (Billboard)[77] 23
Italy (FIMI)[78] 61
Japan Hot Overseas (Billboard Japan)[79] 8
Latvia (EHR)[80] 33
Latvia (LAIPA)[81] 9
Lithuania (AGATA)[82] 12
Luxembourg (Billboard)[83] 3
Malaysia (Billboard)[84] 3
Malaysia International (RIM)[85] 2
MENA (IFPI)[86] 15
New Zealand (Recorded Music NZ)[87] 2
Norway (VG-lista)[88] 4
Philippines (Billboard)[89] 7
Poland (Polish Streaming Top 100)[90] 16
Singapore (RIAS)[91] 3
South Africa (Billboard)[92] 17
South Korea BGM (Circle)[93] 23
South Korea Download (Circle)[94] 137
Sweden (Sverigetopplistan)[95] 5
Vietnam (Vietnam Hot 100)[96] 75

Monthly charts

Chart (2024)! scope="col"
Peak
position
Estonia Airplay (TopHit)[97] 22

Year-end charts

Chart (2023)! scope="col"
Position
Australia (ARIA)[98] 62
Austria (Ö3 Austria Top 40)[99] 63
Belgium (Ultratop 50 Flanders)[100] 75
Canada (Canadian Hot 100)[101] 62
Germany (Official German Charts)[102] 93
Global 200 (Billboard)[103] 111
Hungary (Single Top 40)[104] 60
Iceland (Plötutíðindi)[105] 54
Netherlands (Dutch Top 40)[106] 80
Netherlands (Single Top 100)[107] 65
Switzerland (Schweizer Hitparade)[108] 53
UK Singles (OCC)[109] 45
US Billboard Hot 100[110] 81
US Hot Rock & Alternative Songs (Billboard)[111] 8

Release history

Region! scope="col"
DateFormat(s)Label(s)
VariousJuly 13, 2023[112]
ItalyJuly 17, 2023Radio airplayUniversal[113]
United StatesAugust 1, 2023Contemporary hit radio[114]
August 7, 2023Hot adult contemporary radio[115]
United KingdomAugust 17, 2023Cassette[116]
United StatesNovember 11, 20237" vinyl[117]

See also

Notes and References

  1. Web site: Billie Eilish 'What Was I Made For?' Sheet Music. FreshSheetMusic.com. August 20, 2023. August 20, 2023. https://web.archive.org/web/20230820061309/https://freshsheetmusic.com/billie-eilish-what-was-i-made-for-piano/. live.
  2. Inside the Making of the Barbie Soundtrack. Mendez II. Moises. Time. July 6, 2023. July 6, 2023. July 27, 2023. https://web.archive.org/web/20230727221233/https://time.com/6291930/barbie-soundtrack-mark-ronson-interview/. live.
  3. Web site: Did Billie Eilish confirm that she was in the Barbie movie soundtrack?. Christ. Kelly. Tag24. June 29, 2023. July 6, 2023. July 6, 2023. https://web.archive.org/web/20230706205558/https://www.tag24.com/entertainment/celebrities/billie-eilish/did-billie-eilish-confirm-that-she-will-be-in-the-barbie-movie-soundtrack-2876738. live.
  4. Web site: Billie Eilish to Drop BARBIE Movie Soundtrack Song Next Week. Major. Michael. BroadwayWorld. July 6, 2023. July 6, 2023. July 6, 2023. https://web.archive.org/web/20230706205558/https://www.broadwayworld.com/bwwmusic/article/Billie-Eilish-to-Drop-BARBIE-Movie-Soundtrack-Song-Next-Week-20230706. live.
  5. Billie Eilish Announces Her New Song 'What Was I Made For' on 'Barbie' Soundtrack: 'Get Ready to Sob'. Denis. Kyle. Billboard. July 6, 2023. July 6, 2023. July 8, 2023. https://web.archive.org/web/20230708123836/https://www.billboard.com/music/pop/billie-eilish-new-song-barbie-soundtrack-what-was-i-made-for-1235367616/. live.
  6. Web site: Billie Eilish to Release Song for 'Barbie' Soundtrack, 'What Was I Made For?'. Aswad. Jem. Variety. July 6, 2023. July 6, 2023. July 6, 2023. https://web.archive.org/web/20230706205558/https://variety.com/2023/music/news/billie-eilish-barbie-soundtrack-what-was-i-made-for-1235662822/. live.
  7. billieeilish . 1678419843714883586 . Billie's upcoming song, "What Was I Made For?" featured in the new Barbie movie trailer. . https://ghostarchive.org/archive/e4lTl . November 27, 2023 . live . July 11, 2023.
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