| What's It All About | |
| Cover: | Whats It All About.jpg |
| Type: | single |
| Artist: | Run-D.M.C. |
| Album: | Back from Hell |
| B-Side: | The Ave. |
| Released: | September 14, 1990 |
| Recorded: | 1990 |
| Genre: | Hip hop |
| Length: | 4:48 |
| Label: | Profile |
| Producer: | Jam Master Jay, DJ Run, DMC |
| Prev Title: | Pause |
| Prev Year: | 1989 |
| Next Title: | Faces |
| Next Year: | 1991 |
"What's It All About" is the second single from Run-D.M.C.'s fifth studio album, Back from Hell. It was released on September 14, 1990, through Profile Records and was produced by the three members of the group. The song would prove to be the most successful single from the critically panned album, peaking at number 24 on the Billboard Hot R&B Singles chart and number four on the Hot Rap Singles chart.
"What It's All About" uses a sample from the Stone Roses' "Fool's Gold" as a basis for the track.