Walter Wolf | |
Type: | Cigarette |
Producedby: | Tvornica Duhana Rovinj |
Origin: | Republic of Croatia |
Introduced: | Late 1980s |
Markets: | See Markets |
Footnotes: | Carcinogenicity: IARC group 1 |
Walter Wolf is a Croatian brand of cigarettes currently owned and manufactured by the .
The brand was established in Croatia during the late 1980s[1] and named after the Austrian businessman, Walter Wolf.[2]
It was introduced to the European market during the Yugoslav Wars following the movement of refugees to Central Europe.
The product's logo is a red W with the stylized injected relief of a wolf, and was designed in Switzerland in the 1970s.[3] From the 2000s onwards, the design has been subject to intellectual property rights protection.
The design of the packaging is dark blue with gold lettering and the words "Walter Wolf". The design remained virtually unchanged until 2012 when it became necessary to introduce a variation of the brand name for trade reasons.[4]
The logo was also used in the Formula 1 racing team Walter Wolf Racing, as well as for perfumes and wines.[5]
The brand was the title sponsor of Walter Wolf Racing, which ran for two years between 1977 and 1979.[6]
Walter Wolf cigarettes were or are still sold in Austria, Slovenia, Croatia, Bosnia and Herzegovina, Serbia and Bulgaria.[7] [8] [9]