WWBR explained

WWBR
City:Big Rapids, Michigan
Area:Big Rapids, Michigan
Branding:Big Country 100.9
Translator:99.1 W256CC (Big Rapids, relays HD2)
107.7 W299BE (Big Rapids, relays HD3)
Airdate:1964 (as WBRN-FM)
Format:Country
Subchannels:HD1: WWBR analog
HD2: Classic rock "Rewind 99.1"
HD3: News/Talk (WBRN (AM) simulcast)
Erp:6,000 watts
Haat:97 meters
Class:A
Facility Id:70505
Callsign Meaning:Big Rapids
Former Callsigns:WBRN-FM (1964-7/5/2005)
Owner:Mentor Partners
Webcast:Listen Live
Listen Live (HD2)
Website:bigcountry1009.com
rewind991.com (HD2)
Licensing Authority:FCC

WWBR (100.9 FM) is a radio station broadcasting a country music format. Licensed to Big Rapids, Michigan, it first began broadcasting in 1964 under the WBRN-FM call sign. Mornings with Etch is the Morning show host.

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43.664°N -85.482°W