WTNA explained

WTNA
Above:Simulcasting WOWY State College
City:Altoona, Pennsylvania
Area:Altoona, Pennsylvania
Branding:WOWY 99.7
Frequency:1430 kHz
Airdate:November 9, 1948
(first license granted, as WVAM)[1]
Format:Classic hits
Class:D
Facility Id:47089
Callsign Meaning:"Toona" (previous format)
Former Callsigns:WVAM (1948–2019)
Owner:Seven Mountains Media
Licensee:Southern Belle Media Family, LLC
Sister Stations:WALY, WFBG, WFGY, WQWY, WRKY-FM
Webcast:Listen Live
Licensing Authority:FCC

WTNA (1430 AM) is a radio station licensed to Altoona, Pennsylvania. The station airs a classic hits format and is branded as "WOWY 99.7". The station is owned by Seven Mountains Media, through licensee Southern Belle Media Family, LLC.

WTNA is the Altoona affiliate of Penn State Sports including Football, Hockey, and Men's Basketball

Changes

On January 2, 2013, the station dropped the Jim Rome Show and replaced it with The Herd with Colin Cowherd.

History

Originally WVAM, it became a CBS affiliate when it went on the air December 15, 1947. At that time, it operated on 1430 kHz with 1,000 watts power.[2]

On February 6, 2019, WVAM changed its format from sports to oldies, branded as "Toona 1430".[3] On March 15, 2019, the station changed its call sign to WTNA.

In November 2020, the station launched a 250-watt translator on 99.7 to serve the Altoona area. With the launch of the translator, the branding was adjusted to "Toona 1430 & 99.7".

Sale to Seven Mountains Media

It was announced on October 12, 2022 that Forever Media was selling 34 stations, including WTNA and the entire Altoona cluster, to State College-based Seven Mountains Media for $17.375 million.[4] The deal closed on January 1, 2023.[5]

On March 23, 2023, WTNA changed its format from oldies to a simulcast of classic hits-formatted WOWY 103.1 FM State College.[6]

External links

40.495°N -78.4017°W

Notes and References

  1. Web site: AM Query Results. 2023-09-13.
  2. News: Four New Affiliates Make CBS Total 171. 22 October 2014. Broadcasting. November 17, 1947.
  3. https://radioinsight.com/headlines/174313/a-new-toona-for-altoona/ A New Toona For Altoona
  4. News: SEVEN MOUNTAINS MEDIA TO ACQUIRE 34 STATIONS FROM FOREVER MEDIA. October 14, 2022. RadioInsight.com. October 12, 2022.
  5. News: Seven Mountains Media-Forever Media Deal To Close Jan. 2.. October 12, 2022.
  6. https://radioinsight.com/headlines/250121/seven-mountains-begins-altoona-shuffle-as-wfbg-prepares-to-pop/ Seven Mountains Makes More Changes in Altoona