WRLX explained

WRLX
City:Riviera Beach, Florida
Area:West Palm Beach, Florida
Branding:Mia 94.3
Airdate: (as WGMW)[1]
Format:Top 40 (CHR)
Language:Spanish
Erp:50,000 watts
Haat:1390NaN0
Class:C2
Facility Id:36544
Coordinates:26.762°N -80.0781°W
Former Callsigns:WGMW (1971–1979)
WNJY (1979–1988)
WMXQ (1988–1989)
WOLL (1989–1998)
WWLV (1998–2003)
WZZR (2003–2020)
Owner:iHeartMedia, Inc.
Licensee:iHM Licenses, LLC
Affiliations:Premiere Networks
Sister Stations:WBZT, WJNO, WKGR, WLDI, WOLL, WZZR
Webcast:Listen Live
Website:mia943.iheart.com
Licensing Authority:FCC

WRLX (94.3 FM) is a radio station that serves the Port St. Lucie/Stuart/West Palm Beach/Fort Lauderdale/Miami area with a Spanish-language top 40 (CHR) format. Its studios and transmitter tower are in West Palm Beach (separately). It is under ownership of iHeartMedia, Inc., and shares a building with several other iHeartMedia stations.

History

The station began broadcasting in 1971, and held the call sign WGMW.[1] It aired an easy listening format.[2] In 1979, its call sign was changed to WNJY, and it aired a beautiful music format.[3] [4] [5] In 1982, the station was sold to Lappin Communications for $1.6 million.[6] In 1983, the station adopted an adult standards format, and became an affiliate of Music of Your Life.[7] It was branded "Joy 94".[8]

In September 1988, its call sign was changed to WMXQ and it adopted an adult contemporary format.[9] [10] [11] In November 1989, its call sign was changed to WOLL and it adopted an oldies format.[9] [11] In May 1996, its format was shifted to classic hits.[12] In August 1998, the station adopted a smooth jazz format, and in September its call sign was changed to WWLV.[13] [9] It was part of a simulcast with 93.9 WLVE in Miami Beach.[13] [14]

In January 2003, the station's call sign was changed to WZZR, and it adopted a hot talk format, with the format and call sign moving from 92.7 in Stuart, Florida.[9] [15] It was branded "Real Radio" and was part of a simulcast with WCZR (101.7 FM) in Vero Beach.[15] [16] [17] On June 1, 2020, the station swapped formats and call signs with Spanish-language AC formatted 92.1 FM WRLX.[18]

HD Radio

WRLX is licensed to broadcast in the HD Radio (hybrid) format. Its HD2 subchannel formerly carried an alternative rock format, and brands itself as Alt 94.3 As of August 2022 it does not broadcast any subchannels.

Notes and References

  1. 1973 Broadcasting Yearbook, Broadcasting, 1973. p. B-45. Retrieved July 21, 2020.
  2. "Radio Key To the Future of 'Q'", Billboard. June 19, 1976. p. 19. Retrieved July 21, 2020.
  3. https://licensing.fcc.gov/cgi-bin/prod/cdbs/forms/prod/getimportletter_exh.cgi?import_letter_id=82219 History Cards for WRLX
  4. Broadcasting Yearbook 1980, Broadcasting, 1980. p. C-49. Retrieved July 21, 2020.
  5. "October/November '80 Arbitron Shares", Radio & Records. April 3, 1981. p. 14. Retrieved July 21, 2020.
  6. "Lappin Buys WNJY For $1.6 Million", Radio & Records. October 15, 1982. p. 3. Retrieved July 21, 2020.
  7. Mitchell, Gail. "Easy Listening", Radio & Records. August 26, 1983. p. 68. Retrieved July 21, 2020.
  8. Bornstein, Rollye. "Vox Jox", Billboard. April 21, 1984. p. 14. Retrieved July 21, 2020.
  9. https://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=36544&Callsign=WRLX36544 Call Sign History
  10. "Fall '88 Arbitrons", Billboard. February 4, 1989. p. 23. Retrieved July 21, 2020.
  11. Ross, Sean; Rosen, Craig; Stark, Phyllis. "Vox Jox", Billboard. December 2, 1989. p. 12. Retrieved July 21, 2020.
  12. "Format Changes", The M Street Journal. May 15, 1996. Vol. 13, No. 20. p. 1. Retrieved July 21, 2020.
  13. "Format Changes & Updates", The M Street Journal. August 26, 1998. Vol. 15, No. 34. p. 1. Retrieved July 21, 2020.
  14. "Arbitron Reissues Miami Book", Billboard. March 13, 1999. p. 98. Retrieved July 21, 2020.
  15. "Stern Message from FCC", Radio & Records. March 26, 2003. pp. 1, 25. Retrieved July 21, 2020.
  16. "Quick Hits", Radio & Records. October 5, 2007. p. 11. Retrieved July 21, 2020.
  17. "Rich Dickerson Retires From WZZR’s Love Doctors", RadioInsight. November 17, 2016. Retrieved July 21, 2020.
  18. "Mia & Real Radio West Palm Beach Swapping Frequencies", RadioInsight. May 29, 2020. Retrieved July 21, 2020.