WQLR (FM) explained

WQLR
City:Chateaugay, New York
Area:Cornwall, Ontario and Greater Montreal
Branding:K-Love
Frequency:94.7 MHz
Airdate:April 15, 1997 (as WYUL)
Format:Contemporary Christian
Erp:11,000 watts
Haat:180m (590feet)
Class:C2
Licensing Authority:FCC
Facility Id:69847
Coordinates:44.7822°N -74.2192°W
Callsign Meaning:Quebec K-Love Radio
Former Callsigns:WXEB (1992, CP)
WEEP (1992–1993, CP)
WYUL (1993–2021)
Affiliations:K-Love
Owner:Educational Media Foundation
Sister Stations:WMWA
Webcast:Listen Live
Website:klove.com

WQLR (94.7 FM) is a non-commercial religious radio station licensed to Chateaugay, New York. It is owned by the Educational Media Foundation and it airs EMF's national K-Love Contemporary Christian format. The station is a border blaster, targeting Greater Montreal and the Seaway River Valley.

WQLR has an effective radiated power (ERP) of 11,000 watts. Its transmitter is on Old Hill Road in Ellenburg, New York, approximately 1200NaN0 southwest of Montreal.[1] Its city-grade signal reaches the southwestern portion of Greater Montreal, while its Class C2 signal covers most of the largely English-speaking western neighborhoods of Montreal. In the eastern part of Montreal, where French predominates, the signal receives strong interference from co-channel CHEY-FM, Rouge FM's signal based in Trois-Rivières.

History

The station was built by the Martz Communications Group, and signed on as in 1997 (a nod to its listeners in Montreal; YUL is the IATA code for Montréal–Trudeau International Airport). The station was originally a simulcast of CHR/Top 40-formatted WYSX in Ogdensburg until 2002, when the station segued to its own "94.7 Hits FM" branding and format. WYUL became Montreal's first English-language contemporary hit radio station since 1991, when CHTX ("990 Hits") left the Top 40 format. Under Martz ownership, WYUL's sister stations were WVNV and WICY, both licensed to Malone.

As a U.S.-based station licensed by the Federal Communications Commission, WYUL was exempt from Canadian Radio-television and Telecommunications Commission regulations regarding Canadian content and the language of broadcast. To that end, and because of the signal's penetration into the Montreal area, WYUL's slogan was "Montreal's Hottest Music". Though it primarily broadcast in English, this allowed the station to accept French-language advertising, which is not permitted on Canadian-licensed English-language stations. It also targeted Cornwall, Ontario. Because WYUL was not a Canadian station, BBM Canada did not measure WYUL's audience.[2]

On June 28, 2021, Martz announced that it would sell WYUL and co-owned WVNV to the Educational Media Foundation (EMF), which runs two national Christian radio music services, K-Love and Air1. This would give EMF its first entry into the Montreal radio market albeit on an American radio signal.[3] [4] The last song played on "94.7 Hits FM" was "In The End" by Linkin Park on September 30, 2021.[5] The station went silent at midnight, followed by K-Love programming starting the next day. The station changed its call letters to WQLR on October 5, 2021. With this move, CJFM and French-language CKOI remain as the last two contemporary hit radio stations that are able to be received in Chateaugay, New York.

Notes and References

  1. Web site: WQLR-FM 94.7 MHz - Chateaugay, NY. October 10, 2021. radio-locator.com.
  2. News: Kelly. Brendan. Bilingualism from across the border. February 16, 2014. https://web.archive.org/web/20140228204728/http://www.montrealgazette.com/news/Bilingualism+from+across+border/9514872/story.html. February 28, 2014. July 2, 2018. The Gazette.
  3. Web site: EMF Makes Cross Border Play At Montréal. RadioInsight. June 28, 2021.
  4. Web site: Faguy. Steve. June 29, 2021. Martz Communications sells 94.7 Hits FM, Wild Country 96.5 to religious educational broadcaster. Fagstein.
  5. Web site: Faguy. Steve. October 1, 2021. 94.7 Hits FM goes dark Fagstein. October 4, 2021. en-US.