| WKZW | |
| City: | Sandersville, Mississippi |
| Area: | Laurel-Hattiesburg, Mississippi |
| Branding: | KZ-94.3 |
| Translator: | 97.7 W249AO (Hattiesburg) |
| Airdate: | July 7, 1975 (as WXIY) |
| Format: | Adult contemporary |
| Subchannels: | HD2: Urban oldies "97.7 The Groove" |
| Erp: | 14,500 watts |
| Haat: | 279 meters (915 feet) |
| Class: | C2 |
| Facility Id: | 14021 |
| Coordinates: | 31.4306°N -89.1475°W |
| Former Callsigns: | WXIY (1975–1987) WIZK-FM (1987–1998) |
| Affiliations: | United Stations Radio Networks |
| Owner: | Blakeney Communications, Inc. |
| Sister Stations: | WXRR, WBBN, WBBL |
| Webcast: | Listen Live Listen Live (HD2) |
| Website: | kz943.com 977thegroove.com (HD2) |
| Licensing Authority: | FCC |
WKZW (94.3 FM, "KZ-94.3") is a radio station licensed to serve the community of Sandersville, Mississippi, and serving the Laurel-Hattiesburg area. The station is owned by Blakeney Communications, Inc. It airs an adult contemporary music format.[1]
WKZW began operation July 7, 1975 as the FM sister station to WIZK. The station was assigned the WKZW call letters by the Federal Communications Commission on April 8, 1998 (which were formerly assigned to the Peoria, Illinois legendary KZ-93 and later, KZ-94.3 in the same market).[2]
The station airs the Murphy, Sam, and Jodi morning show and is the flagship station for Southern Miss Golden Eagles baseball.