WEZR (AM) explained

City:Rumford, Maine
WEZR
Area:Western Maine
Branding:The Patriot
Format:Conservative talk
Owner:Stan Bennett
Licensee:Bennett Radio Group, LLC
Sister Stations:WIGY, WIGY-FM, WOXO-FM, WPNO, Channel X Radio
Airdate:[1]
Licensing Authority:FCC
Facility Id:9209
Class:D
Coordinates:44.5147°N -70.5169°W

WEZR (780 kHz) is an AM radio station in Rumford, Maine. The station is owned by Stan Bennett, through licensee Bennett Radio Group. The station airs a conservative talk radio format.

History

The station was assigned the WTME call letters by the Federal Communications Commission on July 11, 2001.[2]

WTME's programming was previously simulcast with WCNM (1240 AM) in Lewiston and WKTQ (1450 AM) in South Paris.[3] WCNM switched to CNN Headline News in July 2001[4] and is now hot adult contemporary station WIGY, while WKTQ became country music station WOXO in August 2016[5] and is now WPNO, a simulcast of WEZR.

On March 8, 2017, WTME changed its format to sports, with programming from NBC Sports Radio. As a sports station, it carried Portland Pirates hockey, and Portland Sea Dogs baseball. On weekday mornings and middays, some Christian talk and teaching programs were also heard.

WTME, along with its sister stations, went off the air March 29, 2020, citing financial considerations that included expected reduction in advertising revenue attributed to COVID-19.[6] The stations had been up for sale following the death of owner Dick Gleason in February 2019.[7] A sale of the Gleason Media Group stations to Bennett Radio Group was announced in May 2020,[8] and was consummated on August 5, 2020, at a sale price of $500,000.

On August 9, 2020, WTME changed its call letters to WIGY, and returned to the air on August 19, 2020, as a hot adult contemporary station, once again simulcast with WEZR (the former WCNM) and WPNO (the former WKTQ).[9] It changed its callsign to the current WEZR on September 7, 2020. In 2021, the format shifted to classic hits, as "105.5 & 96.9 WIGY".

On October 26, 2021, WEZR and W252DS, along with WPNO and its translator, split from the simulcast with WIGY and flipped to conservative talk, branded as "The Patriot".[10]

Notes and References

  1. Book: Broadcasting & Cable Yearbook 1999. 1999. D-201. March 11, 2015.
  2. Web site: Call Sign History . FCC Media Bureau CDBS Public Access Database.
  3. News: Fybush. Scott. River Flows to New Home. August 27, 2016. North East RadioWatch. February 5, 2001.
  4. News: Fybush. Scott. CTV Adds Montreal to O&O Roster. August 27, 2016. North East RadioWatch. July 16, 2001.
  5. News: Venta. Lance. WEZR & WOXO Lewiston On The Move. August 27, 2016. RadioInsight. July 29, 2016.
  6. News: WOXO says farewell to listeners; Gleason Radio Group to go silent after 45 years . March 25, 2020 . Lewiston Sun Journal . March 25, 2020.
  7. News: Venta . Lance . Gleason Media To Shut Down Cluster In Lewiston/Auburn . March 25, 2020 . RadioInsight . March 25, 2020.
  8. https://radioinsight.com/headlines/187736/binnie-vp-programming-stan-bennett-acquires-silent-maine-cluster/ Binnie VP/Programming Stan Bennett Acquires Silent Maine Cluster
  9. https://radioinsight.com/headlines/195748/woxo-returns-wezr-to-become-wigy/ WEZR Relaunches As WIGY Following Return of WOXO
  10. https://radioinsight.com/headlines/214488/patriot-debuts-in-maine/ Patriot Debuts In Maine