WBOC-FM explained

WBOC-FM
City:Princess Anne, Maryland
Country:US
Area:Delmarva
Branding:102.5 WBOC
Frequency:102.5 MHz
Airdate: (as WOLC)[1]
Format:Top 40 (CHR)
Erp:50,000 watts
Class:B
Facility Id:39894
Licensing Authority:FCC
Coordinates:38.1119°N -75.6539°W
Callsign Meaning:We're Between the Ocean and the Chesapeake
Former Callsigns:WOLC (1976–2015)
Owner:Draper Holdings Business Trust
Licensee:WBOC, Inc.
Sister Stations:TV: WBOC-TV, WBOC-LD, WRDE-LD, WSJZ-LD, WRUE-LD
Radio: WCEM-FM, WTDK, WCEM, WAAI, WRDE-FM
Webcast:Listen Live
Website:wboc1025.com

WBOC-FM (102.5 MHz) is a radio station that broadcasts a Top 40/CHR format. Licensed to Princess Anne, Maryland, United States, the station is owned by the Draper Holdings Business Trust, as part of a cluster with CBS/Fox affiliate WBOC-TV (channel 16), NBC affiliate WRDE-LD (channel 31), Telemundo affiliate WBOC-LD (channel 42), and sister radio stations WCEM-FM, WTDK, WCEM, WAAI and WRDE-FM.

History

The station went on the air December 24, 1976,[1] as WOLC, a religious station owned by Maranatha, Inc. (not to be confused with the unrelated Maranatha Broadcasting Company, the owners of WFMZ-TV in Allentown, Pennsylvania). In August 2015, Maranatha agreed to sell WOLC to Draper Holdings Business Trust, owner of WBOC-TV, and took the station off the air on August 18.[2] Draper moved WOLC's studios from Princess Anne to the Salisbury studios of WBOC-TV, using the space formerly occupied by the former WBOC radio (now WTGM and WQHQ); it also announced that the station would introduce a format that, while not yet chosen, would include news, weather, and sports content from WBOC-TV.[3] Draper also filed to change the station's call letters to WBOC-FM.[4]

The sale was completed on November 10, 2015, at a purchase price of $650,000;[5] the change to WBOC-FM took effect at that time.[6] The station returned to the air on November 20,[7] and aired Christmas music without commercials through the holiday season.[8] WBOC-FM launched its eventual adult contemporary format on December 31, 2015.[9]

WBOC-FM started leaning towards Top 40/CHR in March 2022 and rebranded as "Delmarva's Hit Music Station" to fill a CHR hole in the market when WOCQ flipped to country that month. Although WKZP also airs a similar format in Salisbury, the transmitter reach is not as wide as WOCQ.

External links

Notes and References

  1. Book: Broadcasting & Cable Yearbook 1999. 1999. D-206. August 20, 2015.
  2. News: Rush. Don. Last Broadcast Day for Joy! Radio. August 20, 2015. Delmarva Public Radio. August 18, 2015.
  3. News: Northam. Mitchell. WBOC makes radio waves with purchase of WOLC 102.5 FM. August 20, 2015. DelmarvaNow. August 13, 2015.
  4. Web site: Media Bureau Call Sign Actions. Federal Communications Commission. September 16, 2015. September 16, 2015.
  5. Web site: Consummation Notice. CDBS Public Access. Federal Communications Commission. November 15, 2015. November 10, 2015.
  6. Web site: Call Sign History. CDBS Public Access. Federal Communications Commission. November 15, 2015.
  7. Web site: Resumption of Operations. CDBS Public Access. Federal Communications Commission. November 24, 2015. November 20, 2015.
  8. News: Venta. Lance. WBOC-FM Salisbury Launches With Christmas Music. November 24, 2015. RadioInsight. November 24, 2015.
  9. News: Venta. Lance. WBOC-FM Salisbury Flips To AC. December 31, 2015. RadioInsight. December 31, 2015.