| Callsign: | WAST-LP |
| Analog: | 25 (UHF) |
| Branding: | True North TV-25 |
| Founded: | January 12, 1995 |
| Location: | Ashland, Wisconsin |
| Country: | United States |
| Callsign Meaning: | Wisconsin Ashland Television |
| Former Callsigns: | W25CA (1995–2000) |
| Owner: | Martinsen Investments |
| Licensee: | True North T.V. 25 LLC |
| Erp: | 52 kW |
| Haat: | 1630NaN0 |
| Facility Id: | 8612 |
| Class: | TX |
WAST-LP (channel 25) was a low-power television station in Ashland, Wisconsin, United States. The station was a semi-satellite of the UPN-affiliated second digital subchannel of KBJR-TV in Duluth, Minnesota, then-called Northland UPN and Northland 9, but was owned by a separate entity, Martinsen Investments. WAST-LP sold local advertising specifically for the Ashland area, preempting KBJR-DT2's advertising breaks.
Since 1997, WAST-LP had been owned by Superior Water Logged Lumber. It struggled financially. A 2001 attempt to sell the station to ESI Broadcasting Corporation of Montana failed; ESI hoped to combine the station with KDUL-LP, a UPN affiliate.[1] The station then went off the air.
In December 2005, Hank Martinsen and Julie Nuutinen put WAST-LP back on the air. The station featured two daily newscasts focusing on Wisconsin-area news. It had news sharing agreements with KBJR-TV and KUWS radio in Superior.[2] The effort was short-lived. On May 2, news director Julie Moravchik was fired; she claimed she was dismissed for not making ownership-ordered staffing cuts. Newsroom employees refused to work for anyone else; 10 of them were fired the following day. To fill the void, newscast replays from KDLH-TV, commonly operated with KBJR, were added to the station's programming.[3] Moravchik was then hired to set up the newsroom at KQDS-TV in Duluth.[4]
On August 1, 2006, the station ended operations and went off the air, a month short of KBJR-DT2's conversion to MyNetworkTV. Despite being off the air for eight years, long after most stations licenses are canceled for not broadcasting, WAST-LP's license remained active until January 3, 2014, when its previous license to broadcast was fully exhausted.[5]