Vivasayi Explained

Director:M. A. Thirumugam
Story:Sandow M. M. A. Chinnappa Thevar
Producer:Sandow M. M. A. Chinnappa Thevar
Starring:
Cinematography:N. S. Varma
Editing:M. A. Thirumugam
M. G. Balu Rao
Music:K. V. Mahadevan
Studio:Devar Films
Distributor:Senthil Movies
Runtime:155 minutes
Country:India
Language:Tamil

Vivasayi is a 1967 Indian Tamil-language film, directed by M. A. Thirumugam and produced by Sandow M. M. A. Chinnappa Thevar. The film stars M. G. Ramachandran and K. R. Vijaya, with M. N. Nambiar, S. A. Ashokan, Nagesh and Manorama in supporting roles. It was released on 1 November 1967, during Diwali.

Plot

Muthaiya, a young agronomist and a farmer, full of ingenuity, a high integrity, a worker and a pride of his parents, the rich big landowner, Pannaiyar Duraiswamy and of his wife, the devoted Sivagami, revolutionise the exploitation of his father, by applying new methods of sowing. He so hopes to multiply tenfold the yield for humanitarian purposes and not necessarily for profit. Because one day, he takes the defence of unfortunate farmers despoiled of their ground, by his neighbour, another big farmer, Pannaiyar Velupandhiyan, an unscrupulous man, Muthaiya incurs the wrath of this very vindictive character. The situation complicates when the attractive Vijaya falls in love with the beautiful Muthaiya. Indeed, she is to be the sister-in-law of Velupandhiyan. And that the latter desired her ardently under the nose of his wife, the devoted believer Kaveri. To see her taking off from between his fingers, makes him particularly dangerous and obnoxious with his wife, Kaveri. Now, Muthaiya is even more in danger, Velupandhiyan wants to kill him.

Cast

Production

After M. G. Ramachandran was shot in the throat by M. R. Radha on 12 January 1967, and was recovering in the hospital, Sandow M. M. A. Chinnappa Thevar visited him there and paid the advance for Vivasayi.[1] The title song was filmed at the fields of the Tamil Nadu Agricultural University.[2]

Soundtrack

The music was composed by K. V. Mahadevan.[3] [4] The song "Ippadithaan Irukka Venum" stipulates how women should behave through its lyrics like "uduppugalai iduppu theriya maatakoodadhu" and "udhattu melay sivapu saayam poosa koodadhu".[5]

Release and reception

Vivasayi was released on 1 November 1967, Diwali day,[6] [7] and distributed by Senthil Movies.[8] The Indian Express wrote, "The film is conspicuous for its lack of living with reality—though pretending to be one."[9] Kalki said there was nothing to say about the film's story or cast performances.[10]

Notes and References

  1. Web site: சுவாமிநாதன் . ஸ்ரீதர் . 2 March 2016 . எம்ஜிஆர் 100 12 - நட்புக்கு எம்.ஜி.ஆர் கொடுத்த மரியாதை! . live . https://web.archive.org/web/20210217050826/https://www.hindutamil.in/news/blogs/73029-100-12.html . 17 February 2021 . 17 February 2021 . . ta.
  2. News: Jeshi . K. . 31 August 2021 . Why MGR loved Coimbatore . live . https://web.archive.org/web/20220127130849/https://www.thehindu.com/entertainment/movies/readers-of-ithayakkani-a-monthly-magazine-on-mgr-relive-the-icons-illustrious-journey/article36204741.ece . 27 January 2022 . 28 September 2023 . The Hindu.
  3. Web site: Vivasayee (1967) . dead . https://archive.today/20120907004455/http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 . 7 September 2012 . 20 February 2012 . Raaga.com.
  4. Web site: Vivasayi Tamil Film EP Vinyl Record by MS Viswanathan . live . https://web.archive.org/web/20230205234449/https://macsendisk.com/product/vivasayi-tamil-film-ep-vinyl-record-by-ms-viswanathan/ . 5 February 2023 . 28 September 2023 . Macsendisk.
  5. News: Srinivasan . Sudhir . 18 December 2015 . What's the big deal with Simbu's 'Beep song'? . live . https://web.archive.org/web/20201108134306/https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece . 8 November 2020 . 21 January 2021 . The Hindu.
  6. News: 1 November 1967 . Vivasaayee . 17 February 2021 . . 3 . Google News Archive.
  7. Web site: Table: Chronological List of MGR's Movies released between 1960 and 1967 . live . https://web.archive.org/web/20201116190658/https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf . 16 November 2020 . 17 February 2021 . Ilankai Tamil Sangam.
  8. News: 26 October 1967 . Vivasayi . 18 December 2022 . . 3 . Google News Archive.
  9. News: 12 November 1967 . Vivasayi—film with lots of MGR . live . https://web.archive.org/web/20240718152931/https://news.google.com/newspapers?id=SYNlAAAAIBAJ&sjid=k54NAAAAIBAJ&pg=1636%2C731312 . 18 July 2024 . 17 February 2021 . . 3 . Google News Archive.
  10. 19 November 1967 . விவசாயி . dead . https://archive.today/20220724144618/https://kalkionline.com/kalkionline_archive/imagegallery/archiveimages/kalki/1967/nov/19-11-1967/p15.jpg . 24 July 2022 . 27 December 2021 . . 15 . ta.