Veridian Credit Union | |
Former Name: | John Deere Employees Credit Union |
Founded: | in Waterloo, Iowa, United States |
Founders: | --> |
Num Locations: | 30 branches (2021)[1] |
Area Served: | Waterloo/Cedar Falls, Cedar Rapids, Iowa City, Des Moines, & Omaha metropolitan areas and their surrounding communities. |
Owners: | --> |
Veridian Credit Union is a credit union in the U.S. state of Iowa with assets over 5 billion USD and a member base of over 250,000.[2]
Its field of membership consists of:
Veridian was started in 1934 as John Deere Employees Credit Union in Waterloo, Iowa.[6] [7] In 1984, it became the John Deere Community Credit Union of Waterloo when the local community were allowed to join.[7] In 1986, nearby residents in Cedar Falls also became eligible and it became the John Deere Community Credit Union.[7]
In 2004, Deere & Company asked the credit union not to use "John Deere" in its name to avoid trademark and company confusion because it was no longer affiliated with the company.[7] Members voted to approve changing the name to Veridian Credit Union on August 21, 2005,[8] with official use beginning in January 2006.[7] Its name is derived from the words "verdant" meaning green and growing, and "veritas" which is Latin for truth.[9]
As of 2020, its current CEO and president is Renee Christoffer.[10]