Veridia Explained

Veridia
Landscape:Yes
Origin:Nashville, Tennessee
Genre:Alternative rock
Years Active:2013–present
Label:Word/Curb, Razor & Tie
Current Members:
  • Deena Jakoub
  • Brandon Brown
  • Kyle Levy
Past Members:
  • Trevor Hinesley

Veridia, often stylized in all capital letters as VERIDIA, is an American alternative rock band from Nashville, Tennessee. Formed in 2013, the group now consists of Deena Jakoub (vocals), Brandon Brown (guitar), and Kyle Levy (drums). The band's music has been charted on Christian rock and contemporary Christian music charts, although the band themselves reject this label.

They released Inseparable EP in 2014 and Pretty Lies EP in 2015 on Word Entertainment/Curb, Warner Music Group. Summer Sessions Vol. 1 EP was released in 2016 as a free download. The Beast You Feed, their first full-length album, was independently released on October 26, 2018.

History

Beginnings (2012–2013)

Veridia formed when Deena Jakoub (vocals) and Brandon Brown (guitar) moved from Dallas to Nashville after the end of their previous band Don't Wake Aislin, in late 2012.[1] Seeking a new start with a fresh sound, they quickly recruited Trevor Hinesley (guitar) and Kyle Levy (drums) to round out the quartet (unnamed at the time) in December 2012.[2] They do not have a bassist as a permanent band member in the band, nor do they have one performing in a live setting.

In early 2013, the group began writing and demoing songs with various co-writers and producers in Nashville while trying to determine what they would name their newly formed group. They eventually settled on Veridia, a combination of the words "veritas" (Latin for "truth") and "veridical" (also meaning "truth"). Of the name, Jakoub says, "Veridia means 'of truth.' It's our creed, to strive for raw honesty in all that we do, being true to ourselves, the ones we love and in our music."[3] To include a form of "truth" as part of their name was inspired by Kahlil Gibran. They call the naming process one of the biggest early challenges the band had overcome. In a Q&A at Pulse Radio headquarters in 2016, guitarist Hinesley stated that the name for the band was almost "Aviara". "We had the dumbest band names in the world," he said. "Don't hire us if you need a band name!"[4]

Inseparable EP and Winter Jam (2014–2015)

Before recording Inseparable, the band wrote more than 70 songs trying to develop their sound and find their identity as a young band.[5] Of those songs, they eventually narrowed the list down to 5 songs they would take into the studio with three different producers. "We Are the Brave," "Disconnected," and "Furious Love" were produced by Ian Eskelin; "Mechanical Planet" was produced by Matt Bronleewe; "Mystery of the Invisible" was produced by Stephen Keech (of Haste the Day).[6] Jakoub is quoted as to have been listening to bands such as Chvrches, Twenty One Pilots, and Panic! at the Disco while helping write songs.

On February 4, 2014, the band released an album trailer video on YouTube and launched an iTunes pre-order with "We Are the Brave" as an instant free track. And on February 24, the band partnered with HM Magazine to stream the album the day before it was released.[7]

The song was later picked up by ESPN for use in their television broadcasts of NCAA Softball.[8]

the band was tapped to open Suburbia Music Festival in Plano, Texas on May 4, 2014. The festival, produced by Live Nation and headlined by David Guetta, Alabama Shakes, and J. Cole, was the band's second show ever and first show in the Dallas metroplex, hometown of Jakoub and Brown.

A music video for "Disconnected" was filmed in Austin, Texas with director Traci Goudie the week of May 5, 2014, and later released on July 21, 2014.

They went on their first tour as the opening act for Red and Demon Hunter in August 2014.[9]

They performed at Voodoo Music + Arts Experience in New Orleans, Louisiana on Halloween (October 31, 2014), which was produced by Live Nation and headlined by Foo Fighters, Outkast, Arctic Monkeys, and Skrillex.[10]

They served as the opening act on Winter Jam West 2014 boasting attendance of 112,000 over nine shows across arenas in New Mexico, Arizona, California, Idaho, Washington, and Oregon.[11] They will open for the East 2015 leg of the tour, playing 47 shows in arenas across the east coast, midwest, and south.

Pretty Lies EP (2015–2016)

In mid-2015, the group released a set of five videos of acoustic songs not on the "Inseparable" EP, titled Summer Sessions. In April 2016, they released these songs as a free download called Summer Sessions, Vol. I.[12]

In 2015, they released their second EP, Pretty Lies. The title track featured vocals from Matty Mullins of Memphis May Fire. The music video was released on March 10, 2016, and a commentary video, featuring Jakoub, and filmed in Nashville, Tennessee, was also released.

In late 2015, the band began their first headlining tour, the "Only the Crazy Survive Tour".[13] For their tour, they partnered with Mocha Club, an organization committed to helping people in Africa.[14]

In 2016, they went on a summer tour with band Random Hero and ILIA.[15] That September, they also played at Night of Joy for the second year in a row.[16]

Touring, Hinesley departure and hiatus (2016–2017)

On September 16, 2016, the band released "Still Breathing", to radio on September 23. Being previously recorded on the Summer Sessions EP, it was rerecorded as full band electric song for the release.

On October 22, 2016, the band announced that Trevor Hinesley was leaving to focus on health and to spend more time with his family.[17] Hinesley would not join the band for their tour with Evanescence, but would play with them on the Christmas Rock Night in Germany in December, the band's first international show. On October 28, the band went on tour with Evanescence, opening in Dallas, Texas. On October 31, 2016, they released a music video for "Still Breathing", filmed in a haunted house in Nashville, Tennessee.[18]

During the early months of 2017, Deena Jakoub's father died.[19] Jakoub went to Egypt, where he was from, for the first time to bury him according to his wishes. The band went on hiatus for most of 2017 in order to take more time to spend with family.

The Beast You Feed (2018–present)

On January 7, 2018, the band announced that they had signed with Razor & Tie, and they were heading into the studio.[20] The band recorded ten songs for the full-length album and held frequent live streams to update fans in the studio. While the band was recording the album, the Razor & Tie record label was acquired by Concord Music.[21] This led to VERIDIA being released from Razor & Tie, later announcing that they would be releasing the album independently and launching a crowdfunding campaign. On June 29, they announced that the album, The Beast You Feed, would be released in late 2018 and launched a PledgeMusic campaign for the album's release.[22] In less than a month, the band surpassed their goal.[23] On July 27, 2018, they released the first single, "Numb", off the album. The album was officially released on October 26, 2018. Other singles from the album include "I Won't Stay Down" released on September 28, 2018[24] [25] and "Cheshire Smile" released on October 19, 2018.[26] [27]

In 2019, the group toured the US and Europe with Evanescence[28] [29] [30] and the US with Icon for Hire[31]

On April 3, 2020, the band released "Blood Diamond"[32] followed by "Light It Up" on September 25[33] and "Crushed Velvet" on November 20.[34]

On January 14, 2022, the band released "Pain Reliever",[35] the title track[36] from their upcoming EP.[37] They plan to perform with Evanescence and Within Temptation in April 2022 as part of the Worlds Collide tour.[38]

Style

They have been compared to Jesus music,[39] contemporary Christian music,[40] [41] and female-fronted rock bands such as Flyleaf and Fireflight,[42] their style fitting into alternative rock,[43] [44] and have been noted to have pop rock sounds. Signed to Christian record label, Word Records, they have been reviewed extensively by Christian media and have played and charted on Christian radio.

Jakoub has attempted to distance the band from the Christian band label stating, "we've actually never classified our music as 'Christian rock', we have always been an alternative band on all formats."[45] "I don't believe in using faith as a marketing tool, it's not a commodity. Just let an artist write from that place of vulnerable honesty, and let the listener connect through their own story."[46]

Discography

Studio albums

Title! rowspan="2" scope="col" style="width:20em;"
Album detailsPeak chart positions
US Heatseeker
[47]
US Christian
[48]
US Rock Album
[49]
The Beast You Feed[50]
  • Released: October 26, 2018
  • Label: Independent
  • Formats: CD, digital download
14 44
"—" denotes a recording that did not chart or was not released in that territory.

Extended plays

Title! rowspan="2" scope="col" style="width:20em;"
Album detailsPeak chart positions
US Heatseeker
US Christian
Inseparable[51] 4 17
Pretty Lies[52] 22 30
Summer Sessions, Vol. I
  • Released: April 7, 2016
  • Label: Word/Curb, Warner Music Group
  • Formats: free digital download
Pain Reliever[53]
  • Released: September 18, 2022
  • Label: Independent
  • Formats: CD, digital download
"—" denotes a recording that did not chart or was not released in that territory.

Singles

Title! scope="col" rowspan="2"
YearPeak chart positionsAlbum
US
Christian

[54]
US
Christian Rock

[55]
US
Hot AC/CHR

"We Are the Brave"20141 Inseparable EP
"Disconnected"40 12 12
"Furious Love"34 8
"Pretty Lies" (featuring Matty Mullins)201536 1 29Pretty Lies EP
"Still Breathing"201626 2 21non-album track
'Numb"201826The Beast You Feed
"I Won't Stay Down"2018The Beast You Feed
"Blood Diamond (الماسة الدم)"2020non-album track
"Light It Up"2020non-album track
"Crushed Velvet"2020non-album track
"Pain Reliever"2022Pain Reliever EP
"—" denotes a recording that did not chart or was not released in that territory.

Music videos

List of music videos, showing year released, Album and source links
YearTitleAlbumSourceNote
2014"Disconnected"[56] InseparableYouTube Go
"Furious Love"[57] YouTube Go
2016"Pretty Lies"[58] Pretty LiesYouTube Go
"Still Breathing"[59] Still BreathingYouTube Go
2018"Numb"[60] The Beast You FeedYouTube GoLive video filmed at the album release concert
2019"Perfume"[61] YouTube Go
"I Won't Stay Down"[62] YouTube Go
"I'll Never Be Ready"[63] YouTube Go
2020"Blood Diamond (الماسة الدم)"[64] Blood Diamond SingleYouTube GoAudio only video
2020"Light It Up"[65] Light It Up SingleYouTube GoAudio only video
2022"Pain Reliever"[66] Pain RelieverYouTube Go
"Poppies"[67] YouTube Go

Media usage

List of songs featured on various productions
SongWhereType
"We Are the Brave"NCAA Softball (ESPN)Television
"We Are the Brave"2015 SBENU LOL Champions Korea Summer Opening Title[68]
"Mystery of the Invisible"Risen: Songs that Celebrate the Epic Film[69] Soundtrack

Notes and References

  1. Biography . May 6, 2015 . Billboard.
  2. Web site: An Interview With VERIDIA… . April 25, 2014 . April 25, 2014 . Jesus Wired.
  3. Web site: Introducing VERIDIA... . February 4, 2014 . Word Label Group.
  4. Web site: Pulse 101.7 FM - Timeline Facebook . July 28, 2016 . Facebook.
  5. Web site: Artist spotlight part four: Veridia . June 11, 2014 . The Red Ledger.
  6. Web site: Inseparable - VERIDIA . February 25, 2014 . AllMusic.
  7. Web site: HM Exclusive First Listen: VERIDIA's debut EP 'Inseparable' . February 24, 2014 . HM Magazine. February 24, 2014 .
  8. Web site: Veridia featured on NCAA softball . April 5, 2014 . ESPN.
  9. Web site: Run & Escape Tour Dates Revealed . June 17, 2014 . Indie Vision Music.
  10. Web site: 2014 Voodoo Fest lineup to feature Foo Fighters, Outkast, Skrillex, Arctic Monkeys . June 19, 2014 . Nola.com.
  11. Web site: Winter Jam Brings Gospel to More than 112,000 on West Coast! . November 17, 2014 . Premier Productions.
  12. Web site: VERIDIA Offers 'The Summer Sessions' EP For Free . October 24, 2016 . newreleasetoday.com.
  13. Web site: Only The Crazy Survive Tour 2015! Veridia Music Updates . October 24, 2016 . Veridia Music Official Website.
  14. Web site: Mocha Club and Veridia Announce Tour Partnership! Veridia Music Updates . July 28, 2016 . Veridia Music Official Website.
  15. Web site: Random HERO BIG Summer TOUR w/ Veridia ILIA . October 24, 2016 . Facebook.
  16. Web site: Night of Joy Overview . October 24, 2016 . wdwmagic.com.
  17. Web site: VERIDIA Facebook . October 24, 2016 . Facebook.
  18. Web site: October 31, 2016 . VERIDIA Release Haunted New Music Video For 'Still Breathing' . October 30, 2018 . Giants In The Sound.
  19. Web site: Instagram post by VERIDIA // ▽△ • Apr 7, 2017 at 5:42pm UTC . registration . https://ghostarchive.org/iarchive/instagram/veridia/1487861781027298245_1487854832793628737 . December 25, 2021 . April 8, 2017 . Instagram.
  20. Web site: January 8, 2018 . We officially started recording the new album TODAY! New songs, new album, new label, new hair... pic.twitter.com/ElwWxNv9fF . September 29, 2019 . @VERIDIA.
  21. Concord Music Fully Acquires Razor & Tie . Billboard.
  22. Web site: VERIDIA: New Studio Album - Coming This Fall . June 30, 2018 . PledgeMusic.
  23. Web site: VERIDIA . July 31, 2018 . Facebook . en.
  24. Web site: September 28, 2018 . I Won't Stay Down - Single by VERIDIA . Apple ITunes.
  25. I Won't Stay Down - VERIDIA Single . Billboard.
  26. Web site: October 19, 2018 . Cheshire Smile - Single by VERIDIA . Apple ITunes.
  27. Web site: New Releases October 19, 2018 . Indie Vision Music. October 20, 2018 .
  28. Web site: Veridia Concerts May 2019 . RockOnPurpose. March 5, 2019 .
  29. Web site: Evanescence Shows . JamBase.
  30. Web site: Veridia September 2019 Concerts . TheFanHost.
  31. Web site: VERIDIA 2019 Shows Shows . JamBase.
  32. Web site: Blood Diamond - Single by VERIDIA . April 3, 2020 . Apple Music.
  33. Web site: Light It Up - Single by VERIDIA . September 25, 2020 . Apple Music.
  34. Web site: Crushed Velvet - Single by VERIDIA . November 20, 2020 . Apple Music.
  35. Web site: Pain Reliever - Single by VERIDIA . January 14, 2022 . Apple Music.
  36. Web site: VERIDIA - "Pain Reliever" Facebook . January 14, 2022 . Facebook.
  37. Web site: VERIDIA Announce Pain Reliever EP . December 10, 2021 . Jesus Wired.
  38. Web site: Worlds Collide Tour . January 20, 2022 . Worlds Collide Tour.
  39. Web site: Andre . Jonathan . March 1, 2014 . Review : VERIDIA – Inseparable EP . December 22, 2015 . Indie Vision Music.
  40. Web site: Myatt . Wayne . June 1, 2014 . Veridia, "Inseparable EP" Review . December 22, 2015 . Jesus Freak Hideout.
  41. Web site: Andre . Joshua . October 4, 2015 . Music Reviews: VERIDIA – Pretty Lies EP . December 22, 2015 . 365 Days of Inspiring Media.
  42. Web site: Francesco . Jonathan J. . March 13, 2014 . Braving the Mechanical Planet . December 22, 2015 . New Release Today.
  43. Web site: Journey . Angel . February 25, 2014 . VERIDIA Unleash Their Electrifying 5 Star Debut "Inseparable" EP Today . December 22, 2015 . Jesus Wired.
  44. Rumble . Darcy . February 4, 2016 . Veridia - Pretty Lies . HM Magazine . February 12, 2016.
  45. Web site: November 13, 2018 . VIDEO PREMIERE: VERIDIA'S 'NUMB' TACKLES LEARNING TO HEAL AFTER LOSS . November 13, 2018 . LadyGunn.
  46. Web site: Meet Deena Jakoub of Veridia . August 5, 2019 . VoyageLA.
  47. Veridia – Chart History: US Heatseeker . . November 26, 2014.
  48. Veridia – Chart History: US Christian Albums . dead . . https://web.archive.org/web/20190814034940/https://www.billboard.com/music/veridia/chart-history/ILS . August 14, 2019 . November 26, 2014.
  49. Veridia – Chart History: Rock Album Sales . dead . . https://web.archive.org/web/20190814034856/https://www.billboard.com/music/veridia/chart-history/rock-consumption-chart . August 14, 2019 . November 26, 2014.
  50. Web site: October 26, 2018 . The Beast You Feed by VERIDIA . October 29, 2018 . iTunes Store.
  51. Web site: Inseparable – EP by VERIDIA . February 25, 2014 . .
  52. Web site: Pretty Lies – EP by VERIDIA . September 25, 2015 . .
  53. Web site: Pain Reliever – EP by VERIDIA . February 18, 2022 . .
  54. VERIDIA – Chart History: Christian Songs . . November 26, 2014.
  55. VERIDIA – Chart History: Christian Rock . dead . . https://web.archive.org/web/20190814040319/https://www.billboard.com/music/veridia/chart-history/christian-rock . August 14, 2019 . November 26, 2014.
  56. Web site: Disconnected Official VERIDIA Video . IndieVisionMusic. July 21, 2014 .
  57. Web site: Furious Love Official VERIDIA Video . IndieVisionMusic. November 2014 .
  58. Web site: Pretty Lies Official VERIDIA Video . HMMagazine. March 10, 2016 .
  59. Web site: Still Breathing Official VERIDIA Video . Tattoo.com. November 4, 2016 .
  60. Web site: Numb Official VERIDIA Video . MetalTemple.
  61. Web site: Perfume Official VERIDIA Video . RockOnPurpose. January 15, 2019 .
  62. Web site: I Won't Stay Down Official VERIDIA Video . RockOnPurpose. April 28, 2019 .
  63. Web site: I'll Never Be Ready Official VERIDIA Video . Facebook.
  64. Web site: Blood Diamond VERIDIA video . Facebook.
  65. Web site: Light It Up VERIDIA video . Facebook.
  66. Web site: Pain Reliever VERIDIA video . Facebook.
  67. Web site: Poppies VERIDIA [Official Video] ]. Facebook.
  68. 2015 SBENU LOL Champions Korea Summer Openning Title / 2015 스베누 롤챔스 서머 오프닝 타이틀 . June 25, 2015 . October 23, 2015 . YouTube.
  69. Web site: Risen: Songs that Celebrate the Epic Film . Christian Cinema.