Virtual Dining Concepts Explained

Logo Alt:Logo of Virtual Dining concepts, a V with an acute accent on a purple background
Industry:Virtual restaurants
Hq Location City:Orlando, Florida
Hq Location Country:United States

Virtual Dining Concepts (VDC) is an American company specializing in virtual restaurants. It was founded in 2020 and has produced independent concepts and celebrity collaborations. In 2023, VDC was sued by American YouTuber MrBeast, alleging a breach of contract and failing to uphold the quality of the virtual restaurant MrBeast Burger. VDC denied the allegations and counter-sued.

History

VDC was co-founded by English-American businessman and Planet Hollywood founder Robert Earl,[1] his son Robbie,[2] and Trish Giordano[3] in 2020. Its first CEO[4] and current president[5] was Robert Earl. In 2022, he was replaced as CEO with former DoorDash enterprise partnerships lead Stephanie Sollers.[6] Their headquarters are in Orlando, Florida, United States.[7]

Products

VDC has produced concepts such as Wing Squad, P.Za Kitchen, Midtown Salads, and City Burger Co. as well as celebrity collaborations such as FaZe Subs,[8] MrBeast Burger, Pauly D's Italian Subs,[9] Tyga Bites,[10] and NASCAR Refuel.[11]

Notes and References

  1. Web site: January 31, 2020 . Planet Hollywood founder Robert Earl builds virtual restaurant empire of delivery-only brands . August 13, 2023 . Restaurant Hospitality .
  2. News: Carman . Tim . February 18, 2021 . Guy Fieri's new chain of virtual kitchens aims to help independent restaurants — but will compete with them, too . August 14, 2023 . The Washington Post.
  3. Web site: About . August 13, 2023 . Virtual Dining Concepts .
  4. Web site: Bitter . Alex . You can now order from MrBeast Burger through your Xbox while gaming — here's how to do it . August 14, 2023 . Business Insider .
  5. Web site: Robbie Earl - President & VDC Co-Founder at Virtual Dining Concepts . August 24, 2023 . The Org .
  6. Web site: Guszkowski . Joe . Company behind MrBeast Burger hires Stephanie Sollers as 1st CEO . Restaurant Business . August 14, 2023 .
  7. Web site: Virtual Dining Concepts – Moments beyond food, Delivered . Virtual Dining Concepts . August 18, 2023 .
  8. Web site: FaZe Clan, Virtual Dining Concepts Create Sandwich Brand QSR magazine . August 13, 2023 . www.qsrmagazine.com .
  9. Web site: Guszkowski . Joe . 'Jersey Shore' Star Pauly D Is Latest Celeb with a Virtual Concept . August 13, 2023 . Restaurant Business .
  10. Web site: July 29, 2020 . Robert Earl launches Tyga Bites, first in a series of celebrity-fueled virtual restaurant brands . Nation's Restaurant News . August 13, 2023 .
  11. Web site: NASCAR Refuel Wings . Virtual Dining Concepts . August 14, 2023 .