Unique Photo Explained

Unique Photo
Type:Private company
Founded: (years ago)
Founder:Bernard and Harriet Sweetwood [1]
Location City:Fairfield, New Jersey and Philadelphia, PA
Location Country:United States
Key People:Alexander Sweetwood (President) [2]
Jack Sweetwood
Jonathan Sweetwood
Zak Sweetwood [3]
Num Locations:2
Num Employees:51-200
Homepage:https://www.uniquephoto.com/

Unique Photo is a camera, video, and audio superstore and education center. Unique Photos has locations in Fairfield, New Jersey and Philadelphia, Pennsylvania. It is a family owned business and opened in 1947.[4]

History

The company started when Bernard and Harriet Sweetwood opened a small photographic supply outlet in Brooklyn in 1947. Soon after, they opened over 20 retail outlets in department stores across New Jersey and then the Hoboken Camera Center in the 1950s. In the 1980s, their two sons Jonathan and Matthew Sweetwood took over daily operations.

On February 13, 2008, Unique Photo announced that their Florham Park, New Jersey location on Vreeland Road would be moving 8 miles away to the Fairfield, New Jersey superstore on Route 46. The Fairfield superstore opened on February 18, 2008.

Alexander Sweetwood is the third generation to join the company after graduating with an MBA from Montclair State University.[5] In October 2015, Alexander Sweetwood was named president of Unique Photo.[6]

In 2019, Unique Photo opened up their second store location in Old City, Philadelphia with classrooms and studio rental space.[7]

Operation

Unique Photo runs both online and in-store. Their Fairfield superstore is a 50,000 square foot facility equipped with a multimedia classroom, large rental equipment program, camera trade-in program, and photo lab. Unique Photo offers free technical support.[8]

Unique Photo runs a photography education program called Unique University. Unique University offers seminars and classes from beginner to expert.

Unique University

Unique University's technical classes include basic D-SLR photography, D-SLR video, lighting techniques, Adobe Photoshop, Elements and Lightroom, composition, editing and printing, wedding photography, HDR photography, and working with speedlites.

Famous speakers and photographers have included Lindsay Adler, Tyler Stableford, Art Wolfe, Erin Manning, and Michael Yamashita.[9] [10]

Film

In March 2009, it was mentioned that Unique Photo is the largest film supplier in the United States. On March 30, 2009, Unique Photo announced that it had received the very last shipment of Polaroid film ever made.[11]

Recognition

Unique Photo was awarded "2013 Dealer of the Year" by Digital Imaging Reporter.[12]

In November of 2018, Unique Photo was named a finalist in the 2018 Family Business of the Year by the Rothman Institute of Entrepreneurship at Fairleigh Dickinson University.[13]

In the news

Unique Photo helped the Fairfield Police Department arrest a credit card fraud suspect in March 2021.[14] [15]

Lawsuits

Argued October 31, 1966. Decided January 23, 1967. -- Hoboken Camera Center, Inc. v. Hartford Accident & Indemnity Co., 93 N.J. Super. 484, 484 (N.J. Super. Ct. App. Div. 1967) [16]

On September 17, 2013, Unique Photo filed a lawsuit on Unique Photo Deals USA, LLC[17] [18] because Unique Photo Deals USA had agreed to cease using the similar name in February 2013, including operating on Amazon and surrendering UniquePhotoDealsUSA.com to Unique Photo, Inc., but continued using the name elsewhere.[19]

Notes and References

  1. http://www.imaginginfo.com/print/PTN/Unique-Photo-Embraces-Roots/2$3596 Unique Photo Embraces Roots
  2. http://www.njbiz.com/article/20151016/NJBIZ01/151019839/unique-photo-names-thirdgeneration-family-member-to-run-company Unique Photo names third-generation family member to run company
  3. Web site: Staff | Unique Photo at Unique Photo.
  4. http://www.topicway.com/companies/100240818/UNIQUE-PHOTO-INC-in-Fairfield-NJ.htm Unique Photo, Inc.
  5. http://www.direporter.com/article/strategy-session-as-times-change-so-does-unique-photo/1 Strategy Session: As Times Change, So Does Unique Photo
  6. News: Unique Photo names third-generation family member to run company.
  7. News: Unique Photo opens new superstore in Philadelphia's Old City District.
  8. http://www.direporter.com/article/panasonic-unique-photo-unveil-lumix-lounge-lifestyle-concept-store/ Industry News : Panasonic & Unique Photo Unveil First Lumix Lounge Lifestyle Concept Store in U.S.
  9. http://www.photoworkshop.com/artman/publish/unique_university.shtml Education & Inspiration: Unique University
  10. http://www.marketwatch.com/story/panasonic-unique-photo-to-unveil-first-lumix-lounge-lifestyle-concept-store-in-the-us-2014-05-09 Electronics Giant Selects Local Retailer for National Launch
  11. http://photo.net/film-and-processing-forum/00TPVV Where Do I find polaroid film?
  12. http://www.direporter.com/article/digital-imaging-reporter-s-2013-dealer-year-unique-photo Digital Imaging Reporter’s 2013 Dealer of the Year: Unique Photo
  13. Web site: Unique Photo Named a Finalist in 2018 Family Business of the Year.
  14. Web site: Credit Card Fraud Suspect Arrested at Local Photography Store. 8 March 2021.
  15. Web site: N.J. Man charged with credit card theft in Fairfield.
  16. Web site: RavelLaw Search.
  17. http://dockets.justia.com/docket/new-jersey/njdce/2:2013cv05525/294351 Unique Photo, Inc. v. Unique Photo Deals USA, LLC et al Docket
  18. http://www.rfcexpress.com/lawsuits/trademark-lawsuits/new-jersey-district-court/601478/unique-photo-inc-v-unique-photo-deals-usa-llc-et-al/summary/ RFC Express - Unique Photo, Inc. v. Unique Photo Deals USA, LLC et al
  19. http://www.northjersey.com/news/business/unique-photo-inc-fairfield-photography-retailer-files-suit-claiming-name-is-unique-1.587516 Unique Photo Inc., Fairfield Photography Retailer, Files Suit Claiming Name is Unique