YHLQMDLG explained

YHLQMDLG
Type:studio
Artist:Bad Bunny
Cover:Bad Bunny - Yhlqmdlg.png
Recorded:2019–2020
Genre:
Length:65:48
Language:Spanish
Label:Rimas
Producer:
  • Albert Hype
  • Bad Bunny
  • Based1
  • Chris Jedi
  • Demy & Clipz
  • Dez Wright
  • Dímelo Flow
  • DJ Orma
  • Elikai
  • EMG
  • EZ Made da Beat
  • Frank King
  • Forthenight
  • Gaby Music
  • Haze
  • Hazen
  • Hide Miyabi
  • Jota Rosa
  • Lennex
  • Mora
  • Mvsis
  • Nesty
  • Dímelo Ninow
  • Payday
  • Prida
  • Soteldo Beats
  • Súbelo NEO
  • Taiko
  • Tainy
  • The Skybeats
Prev Title:Oasis
Prev Year:2019
Next Title:Las que no iban a salir
Next Year:2020

YHLQMDLG (acronym for "Yo Hago Lo Que Me Da La Gana",)[1] is the second solo studio album and third overall by Puerto Rican rapper and singer Bad Bunny. It was released on February 29, 2020, by Rimas Entertainment.[2] [3] [4] The album's music style is heavily influenced by "old-school" reggaeton,[5] and features guest appearances from Daddy Yankee, Nesi, Yaviah, Ñengo Flow, Sech, Mora, Jowell & Randy, Anuel AA, Myke Towers, Kendo Kaponi, Arcángel, Duki and Pablo Chill-E.

The album debuted at number two on the US Billboard 200, becoming the highest-charting all-Spanish album ever on the chart at the time, until the release of his third album, El Último Tour Del Mundo. YHLQMDLG was the best selling Latin album in the United States of 2020, became Spotify's most streamed album globally of 2020, and won for Best Latin Pop or Urban Album at the 63rd Annual Grammy Awards.[6]

Background and singles

"Vete" was released as the lead single of the album on November 22, 2019.[7] The album title was first mentioned during a sequence of the accompanying music video.[8] [9] The second single "Ignorantes" with Panamanian singer Sech came out on February 14, 2020.[10] Bad Bunny announced the album on February 27, 2020, and stated that it would be released on Leap Day 2020.[11]

Composition

YHLQMDLG is a primarily a Latin trap and reggaeton album that also incorporates elements of pop, rock, hip-hop, R&B, reggae, dancehall, ballad, acoustic, electronic, lo-fi, bachata, dembow, and sandungueo. Billboard had described the album as an "old-school perreo, romantic reggaeton, and Latin trap with global appeal.[12] It is a departure from Bad Bunny's Latin trap style showcased on his very beginnings and focuses more on fun, bouncy, and aggressive reggaeton beats, and lyrics. Bad Bunny's vision for the album was for it to bring back the “glory days” of reggaeton, drawing inspiration from it, like the song “Safaera”, which is a heavy, 00's-inspired, beat switching described as "reggaeton symphony", which features Puerto Rican duo Jowell y Randy and Nengo Flow. The album also features Latin trap sounds, incorporating the widely known 808 drum patterns, and both fun and aggressive melodies, such as in “Si Veo A Tu Mama”, which samples the bossa-nova classic "The Girl from Ipanema", featuring a sweet, Nintendo-ish keyboard sound, while the song “25/8” is an example of the dark, hard-hitting melodies that some of the trap songs in the record share. Lyrically, Bad Bunny sings and raps about themes such as women, partying, heartbreak, and women's empowerment, an example of it is the song “Yo Perreo Sola”, which talks about a girl whom Bad Bunny wants to dance with, but she refuses, because according to her, Bad Bunny also refused to dance with her in the past, so now he is the one who is "begging". In the last track of the album, “<3”, Bad Bunny thanks all his fans and a team of work for supporting and believing in him, while also expressing his desire to retire and live with no more stress, closing both the song and album with the title of the record.[13]

Critical reception

YHLQMDLG received widespread critical acclaim. At Metacritic, which assigns a normalised rating out of 100 to reviews from mainstream critics, the album has an average score of 88 based on five reviews, indicating "universal acclaim".

Writing for AllMusic, Thom Jurek stated Bad Bunny "turns the notion of the cohesive urban statement into a sprawling 20-track mix of styles, production techniques, and completely accessible hooks in a work of peerless musical invention," and described YHLQMDLG as "a transformative fever dream of an album that accents freedom by breaking all the rules without writing new ones." In Rolling Stone, Suzy Exposito gave YHLQMDLG 4.5 stars, writing that Bad Bunny "convenes a family reunion of his favorite rappers and reggaetoneros to produce a genre-promiscuous work of reggaeton a la marquesina." For Consequence of Sound, Lucas Villa wrote that Bad Bunny "is emerging as a rarity in the game like the mythical Mew. Benito is game-sharking a system that was once othering Latin music artists with his perreo takeover of pop." Matthew Ismael Ruiz in Pitchfork deemed the album "outstanding" and described it as "a big party record that pushes boundaries and pays homage to reggaetón's past and future, all made by a swaggering star with absolutely nothing to prove."

Accolades

Accolades for YHLQMDLG
PublicationListRankRef.
BillboardThe 50 Best Albums of 2020[14]
ComplexThe Best Albums of 2020[15]
Entertainment WeeklyThe 15 Best albums of 2020[16]
NPRThe 50 Best Albums of 2020[17]
PitchforkThe 50 Best Albums of 2020[18]
Rolling StoneThe 50 Best Albums of 2020[19]
The New York TimesBest Albums of 2020 [20]
Consequence of SoundTop 50 Albums of 2020[21]
CrackThe Top 50 Albums of 2020[22]

Commercial performance

YHLQMDLG debuted at number two on the US Billboard 200 dated March 14, 2020, earning 179,000 album-equivalent units, including 35,000 pure album sales in its first week. It earned 201.4 million on-demand streams in the country, achieving the biggest streaming week ever for a Latin album, surpassing the record set by Ozuna's Aura (2018, 53.2 million streams). It became the highest-charting all-Spanish album to ever appear on the chart at the time—before he broke his own record with El Último Tour Del Mundos release in November, which debuted atop the chart. Previous record-holders for an all-Spanish-language albums were Shakira's Fijación Oral, Vol. 1 (2005) and Maná's Amar es Combatir (2006), both at number four, while two mostly-Spanish albums have reached number one, Selena's Dreaming of You (1995) and Il Divo's Ancora (2006).[23] In its second week, the album dropped to number three on the chart, earning an additional 111,000 units.[24] In its third week, the album remained at number three on the chart, earning 69,000 more units.[25] In its fourth week, the album fell to number four on the chart, with 51,000 units.[26] YHLGMLG was the best selling Latin Album of 2020 in the United States with 1,444,000 album-equivalent units.[27] In 2021 and 2022, it was the second best selling latin album with 755,000 and 802,000 units sold respectively.[28] [29] As of April 2024, the album has sold 2 million copies worldwide.[30]

Bad Bunny charted all 20 album tracks on the US Hot Latin Songs ranking dated March 14, setting several records: most concurrently charting titles in the top 10 (8), in the top 20 (18) and in the top 25 (20). With eight top 10 songs on the chart, Bad Bunny outdid himself as he previously held the record for the most simultaneous top 10s, with six (September 2019). With 18 songs in the top 20, he surpassed J Balvin's nine-song mark (February 2020). Both Bad Bunny and Ozuna have placed 20 songs simultaneously on the chart.[31] Bad Bunny brought his total career entries on the chart to a record 83, surpassing Daddy Yankee's 74 entries.[32]

Bad Bunny also placed 11 album tracks simultaneously on the US Billboard Hot 100, the most for any Latin artist performing only in Spanish.[32] YHLQMDLG became Spotify's most streamed album globally of 2020, with 3.3 billion streams during the year.[33]

In Spain, the album debuted at number one on the charts. It was the most popular and most streamed album of 2020 in Spain.[34]

Awards and nominations

AwardYearCategoryResult
American Music Awards2020Favorite Album – Latin[35]
Grammy Awards2021Best Latin Pop or Urban Album[36]
Latin Grammy Awards2020Album of the Year[37]
Best Urban Music Album
Premios Lo Nuestro2021Album of the Year[38]
Urban Album of the Year
Billboard Latin Music Awards2021Top Latin Album of the Year[39]
Latin Rhythm Album of the Year

Track listing

Sample credits

Charts

Weekly charts

Chart performance for YHLQMDLG
Chart (2020)Peak
position
Chilean Albums (TopCharts)[45] 1
Spanish Streaming Albums (PROMUSICAE)[46] 1
US Independent Albums (Billboard)[47] 1

Year-end charts

Chart (2020)! scope="col"
Position
Spanish Albums (PROMUSICAE)[48] 1
US Billboard 200[49] 14
US Independent Albums (Billboard)[50] 1
US Top Latin Albums (Billboard)[51] 1
Chart (2021)! scope="col"
Position
Spanish Albums (PROMUSICAE)[52] 11
US Billboard 200[53] 35
US Independent Albums (Billboard)[54] 3
US Top Latin Albums (Billboard)[55] 2
Chart (2022)! scope="col"
Position
Spanish Albums (PROMUSICAE)[56] 7
US Billboard 200[57] 36
US Independent Albums (Billboard)[58] 5
US Top Latin Albums (Billboard)[59] 2
Chart (2023)! scope="col"
Position
US Billboard 200[60] 104
US Independent Albums (Billboard)[61] 15
US Top Latin Albums (Billboard)[62] 4

See also

Notes and References

  1. Web site: Bad Bunny Drops New Album YHLQMDLG: Listen. Pitchfork. Bloom. Madison. February 29, 2020. March 1, 2020.
  2. Web site: Bad Bunny Reveals Title, Release Date, and Cover Art for New Album. Espinoza. Joshua. Complex. February 28, 2020. February 28, 2020.
  3. Web site: Don't Freak Out, But Bad Bunny's New Album Drops at Midnight. Haylock. Zoe. Vulture. February 28, 2020. February 28, 2020.
  4. Web site: Bad Bunny to release new album YHLQMDLG this weekend. Renshaw. David. The Fader. February 28, 2020. February 28, 2020.
  5. Web site: Bad Bunny Drops The Indie-fluenced 'El Último Tour Del Mundo'. NPR. Fernandez. Stefanie. November 27, 2020. November 27, 2020.
  6. Web site: Grammy Nominations 2021. The New York Times.
  7. Web site: Bad Bunny's Video for His New Breakup Song "Vete" Is a Series of Bad Bunny–Level Flexes. Curto. Justin. Vulture. November 26, 2020. February 5, 2021.
  8. Web site: Confirmado el nuevo álbum de Bad Bunny YHLQMDLG. Alvelo. Joel. talentomusical.net. es. February 5, 2021.
  9. Daddy Yankee's "Que Tire Pa Lante" Continues Its Latin Charts Domination. Bustios. Pamela. Billboard. January 23, 2020. February 5, 2021.
  10. Web site: Bad Bunny Previews Upcoming Album With Sech Collab. Malone. Chris. Forbes. February 14, 2020. February 5, 2021.
  11. Web site: Bad Bunny Announces New Album and Performs on Fallon: Watch. Hussey. Allison. Pitchfork. February 28, 2020. February 28, 2020.
  12. Billboard Staff . The 50 Best Albums of 2020: Staff Picks . . 19 December 2022.
  13. Web site: Bad Bunny Shows Us His Version Of Old-School. NPR. Gomez, Isabella.
  14. The 50 Best Albums of 2020: Staff Picks. Billboard.
  15. The Best Albums of 2020. Billboard.
  16. The Best Albums of 2020. Entertainment Weekly.
  17. Web site: The Best Albums of 2020 . NPR . December 3, 2020 . December 2, 2020.
  18. Web site: The 50 Best Albums of 2020. Pitchfork. Burgos. Jenzia. December 8, 2020. December 9, 2020.
  19. The 50 Best Albums of 2020. Rolling Stone.
  20. News: Pareles. Jon. Caramanica. Jon. Zoladz. Lindsay. 2020-12-02. Best Albums of 2020. en-US. The New York Times. 2020-12-06. 0362-4331.
  21. Web site: 2020-12-01. Top 50 Albums of 2020. 2020-12-06. Consequence of Sound. en-US.
  22. Web site: The Top 50 Albums of 2020. 2020-12-06. Crack Magazine.
  23. Lil Baby Earns First No. 1 Album on Billboard 200 Chart With 'My Turn'. Billboard. Caulfield. Keith. March 8, 2020. March 9, 2020.
  24. Lil Uzi Vert's 'Eternal Atake' Debuts at No. 1 on Billboard 200 Chart With Biggest Streaming Week Since 2018. Keith Caulfield. Billboard. March 15, 2020. April 1, 2020.
  25. Lil Uzi Vert's 'Eternal Atake' Spends Second Week at No. 1 on Billboard 200 Albums Chart. Keith Caulfield. Billboard. March 22, 2020. April 1, 2020.
  26. The Weeknd's 'After Hours' Debuts at No. 1 on Billboard 200 Chart With Biggest Week of 2020. Keith Caulfield. Billboard. March 29, 2020. April 1, 2020.
  27. Web site: YEAR-END REPORT U.S. 2020. 2023-08-31.
  28. Caulfield. Keith. 2022-01-06. Dua Lipa's 'Levitating' Is Most-Streamed Song of 2021 In U.S., Morgan Wallen's 'Dangerous: The Double Album' Is MRC Data's Top Album. 2022-01-07. Billboard. en-US.
  29. Caulfield . Keith . 2023-01-11 . Bad Bunny's 'Un Verano Sin Ti' Is Luminate's Top Album of 2022 in U.S. . 2023-01-16 . Billboard . en-US.
  30. Web site: Vázquez . Román . Bad Bunny: Revelando la Increíble Cantidad de Discos Vendidos en su Carrera . Sevilla Disonante . June 18, 2024 . es . April 26, 2024.
  31. Ozuna Breaks Own Record With 20 Titles on Hot Latin Songs Chart. Billboard. September 5, 2018. July 23, 2020.
  32. Bad Bunny's Entire 'YHLQMDLG' Album Is on the Hot Latin Songs Chart. Billboard. Bustios. Pamela. March 11, 2020. March 11, 2020.
  33. Web site: Bad Bunny is Spotify's most-streamed artist of 2020. Miami Herald.
  34. Web site: Bad Bunny, David Bisbal and Pablo Alborán lead the Spanish 2020 market. 2021-02-12. Promusicae - Productores de Música de España. en.
  35. Web site: American Music Awards 2020. E! Online. 22 November 2020.
  36. Web site: Grammy Nominations 2021. The New York Times.
  37. Web site: 2020-09-29. Lista de nominados a los Latin Grammy. 2020-09-29. www.20minutos.com - Últimas Noticias. es-US.
  38. Web site: 2021-02-19. Bad Bunny arrasa en los premios Lo Nuestro. 2021-02-20. La Vanguardia. es.
  39. Bad Bunny Wins Big at 2021 Billboard Latin Music Awards: Full Winners List. Billboard. 24 September 2021.
  40. Web site: Si Veo a Tu Mamá. Genius. Fu. Eddie. Bell. Javy. March 3, 2020. March 3, 2020.
  41. 6 Essential Tracks on Bad Bunny's 'YHLQMDLG': Editors' Picks. Billboard. Flores. Griselda. Roiz. Jessica. March 2, 2020. March 10, 2020.
  42. Web site: Bad Bunny Interpolates A Reggaeton Classic On "Vete". Genius. Fu. Eddie. Bell. Javy. November 21, 2019. February 29, 2020.
  43. News: Ignorantes, de Bad Bunny y Sech: letra y vídeo. El Mundo. es. February 18, 2020. March 10, 2020.
  44. Web site: Bad Bunny: "Safaera" [ft. Jowell & Randy and Ñengo Flow]]. Herrera. Isabelia. Pitchfork. March 4, 2020. September 20, 2020.
  45. Web site: Chile Top 100 Albums.
  46. Web site: Top 100 Streaming Álbumes: Semana 10 (2018). El portal de Música. Productores de Música de España. March 6, 2020. es.
  47. Bad Bunny. Billboard. 2020-05-18.
  48. Web site: Top 100 Albumes 2020. PROMUSICAE. Spanish. January 27, 2021. February 8, 2021. https://web.archive.org/web/20210208215153/https://www.elportaldemusica.es/lists/top-100-albums/2020. live.
  49. Top Billboard 200 Albums – Year-End 2020. Billboard. 2 January 2013. December 3, 2020.
  50. Independent Albums – Year-End 2020. Billboard. December 31, 2022.
  51. Top Latin Albums – Year-End 2020. Billboard. 2 January 2013. December 7, 2020.
  52. Web site: Top 100 Albums Annual 2021. Productores de Música de España. January 20, 2022.
  53. Billboard 200 Albums – Year-End 2021. Billboard. December 3, 2021.
  54. Independent Albums – Year-End 2021. Billboard. December 31, 2022.
  55. Top Latin Albums – Year-End 2021. Billboard. December 3, 2021.
  56. Web site: Top 100 Albums Annual 2022. Productores de Música de España. El portal de Música. January 26, 2023.
  57. Billboard 200 Albums – Year-End 2022. Billboard. December 2, 2022.
  58. Independent Albums – Year-End 2022. Billboard. December 31, 2022.
  59. Top Latin Albums – Year-End 2022. Billboard. December 2, 2022.
  60. Billboard 200 Albums – Year-End 2023. Billboard. November 23, 2023.
  61. Independent Albums – Year-End 2023. Billboard. November 23, 2023.
  62. Top Latin Albums – Year-End 2023. Billboard. November 23, 2023.