Turn Style Explained
| Turn Style Department Stores Inc. |
| Type: | discount department store |
| Fate: | stores sold individually to other chains |
| Foundation: | in Lynn, Massachusetts |
| Founder: | Harold Sparks |
| Location City: | Brighton, Massachusetts |
| Location Country: | United States |
| Area Served: | Boston and US Midwest |
| Industry: | Retail |
| Products: | Clothing, footwear, bedding, furniture, jewelry, beauty products, electronics and housewares. |
| Parent: | Jewel |
| Homepage: | None |
Turn Style was a chain of discount department stores and was a division of Chicago-based Jewel, the parent company of the Jewel Food Stores supermarket chain. Some mid-western Turn Styles had an Osco Pharmacy, at the time very uncommon for a discount store in the 1960s and 1970s.[1] At its peak, the chain comprised more than fifty stores throughout Chicago, as well as in downstate Illinois, Decatur, Illinois, Moline, Illinois; Davenport, Iowa; Omaha, Nebraska; Boston, Massachusetts;Merrillville, Indiana
- Michigan, and Racine, Wisconsin.
History
Turn Style was a Brighton, Massachusetts-based discount department store chain that was founded by Harold Sparks who had open his first store in Lynn, Massachusetts in 1957.[2] This was the first discount department store that had opened in the state of Massachusetts and the second in New England following the opening of Topps which had just opened 7 months earlier in neighboring Connecticut. Other locations were quickly open in Massachusetts in Brighton (1958),[3] [4] [5] Lawrence (1960), and Medford (1961).[6]
Jewel acquired the Turn Style brand in 1961[7] and began rapidly expanding the chain. Sales for the 1961 year were listed as $14 million (~$ in) U.S. dollars with four stores, with headquarters in Brighton, Massachusetts.[8] At its peak, the chain operated throughout the Midwest, as well as in the Boston, Massachusetts area. Within three years of opening a store in Racine, Wisconsin, profits as measured on a ROI basis were the highest within Jewel Companies. Rapid expansion, the corporate decision to incorporate a catalog type store within its four walls, and an unrealistic divisive venture into the "Hypermarket" business, all caused profits to suffer.
The economy also caused Jewel to rethink its growth strategy and the decision was made to sell Turn Style in order to concentrate its growth within its core businesses, which were food stores and drugstores. In 1978, 19 out of 22 of the existing stores were sold to May Department Stores and converted to the Venture format.[9] [10] Other stores were converted to large Osco Drug Stores, and some were closed entirely.
Notes and References
- Web site: Discount Stores of the '60s (1960s version of Turn Style references) . David P. Johnson's House O' Retro! (blog) . David P. . Johnson . .
- News: Lynn Turnstyle Store Birthday Sale Begins . . April 21, 1958 . 22 . . The Turnstyle department store, near the Edwards Bridge in Lynn, begins its first anniversary sale today. . .
- News: Turn Style Opens New Self-Service Branch in Brighton . . August 13, 1958 . 24 . . Another branch of the Turn Style self-service department store has opened at Brighton. Harold Sparks opened the first Turn Style in Lynn in March 1957. . .
- News: General News: 2D Turn Style Unit Will Open Soon . . August 14, 1958 . 21 . 97 . 32 . . .
- News: 1st Birthday Sale By Turnstyle Corp. . . August 18, 1959 . 18 . . A Brighton firm, the Turnstyle Corp, celebrated its first anniversary yesterday with a store-wide sale. Sparks, now president of the corporation... . .
- News: Turnstyle Opens Medford Store . . November 21, 1961 . 35 . . Turnstyle open its fourth department store yesterday in Medford. President of the firm is Harold Sparks who opened the first Turnstyle in Lynn in 1957, the second in Brighton in 1958, and the third in Lawrence in 1960. . .
- News: Jewel Tea Co. Set To Buy Turnstyle, Boston Area Chain . . December 7, 1961 . 6 . 103 . 111 . . Jewel Tea Co. Inc., the nation's 10th ranking supermarket chain, has reached an "agreement in principle" to acquire Turnstyle Corp., four self-service department stores in the Boston area. Harold P. Sparks, president of the Boston-area department store group, was elected a vice-president of Jewel Tea Co. Turnstyle would, in effect, become the third arm in Jewel's projected plans for self-service family centers combining supermarket, department store and variety-drug store units under one roof. The eastern firm will assist in the development of such combinations, the first of which is planned for completion next spring in Racine, Wis. In family centers, it will concentrate primarily on soft goods but also carry other products. Osco Drug Inc., a consolidated subsidiary of the Jewel Tea Co., Inc., is another major link in the family center concept as the food chain intensifies its diversification program in sel-servicing. Osco will handle a line of general variety goods, including hardware accessories, small appliances, outdoor furnishings, and normal drug merchandise. Turnstyle opened its first store five years ago in Lynn, Mass., and also operates three other self-service department stores in that area. . .
- Discount Merchandiser magazine, July 1986 issue
- News: Jewel to sell Turn Styles . . March 8, 1978 . George . Lazarus . C7 . .
- News: Venture to acquire 19 stores of Turn Style . . March 8, 1978 . 54 . 136 . 46 . . locations in Michigan, Iowa, Wisconsin, Nebraska, and Illinois. . .
