Trayal Explained

Trayal
Native Name:Serbian: Трајал Корпорација
Serbian: Trayal Corporation
Native Name Lang:sr
Type:Joint-stock company
Industry:Manufacturing
Foundation:
Location City:Parunovačka 18 V, Kruševac
Location Country:Serbia
Area Served:Worldwide
Key People:Miloš Nenezić
Products:Tires, explosives, protective wear
Revenue: €41.75 million
Net Income: €2.9 million
Assets: €82.70 million [1]
Equity: €14.83 million
Owner:Registar akcija i udela (33.1%)
PIO Fond (23.1%)
Government of Serbia (14.4%)
Srbijagas (7%)
Akcionarski fond (1.12%)
Num Employees:1,100
Subsid:Trayal Hem
Detonit (North Macedonia)
Footnotes: [2]

Trayal Corporation (Serbian: Трајал Корпорација|Trayal Korporacija) is a company manufacturing tires, protective devices and industrial explosives based in Kruševac, Serbia.

History

Trayal Corporation was founded in 1889 in Kruševac as a "Gunpowder Works".[3]

In 2006, the Government of Serbia sold 76.9% of shares of the company to the Bulgarian Brikel (owned by the businessman Hristo Kovachki) for a sum of 12.1 million euros, with the obligation to invest 25.1 million euros.[4] At the time, Trayal Corporation had 3,500 employees in five divisions. However, over the years, most of the production was significantly reduced due to poor management.

In 2011, the American tire manufacturing company Cooper Tire & Rubber Company took automobile tire facilities of Trayal for a sum of 13 million euros.[5] [6] The newly established company which has disintegrated from the Trayal Corporation, was named "Cooper Tire & Rubber Company Serbia" d.o.o.

In 2013, the Government of Serbia took over the company's remaining assets, as it accumulated 130 million euros of debt and contract with the Bulgarian company was cancelled.[7] In 2017, Trayal Corporation developed remotely-controlled anti-hail protection system used in agriculture.[8]

As of 2018, "Trayal Corporation" is the largest employer in the city of Kruševac, with exports to the foreign markets.

Market

"Trayal Corporation" exports to the neighbouring Balkan countries, EU countries and the United States.

See also

Notes and References

  1. Web site: БИЛАНС СТАЊА (2018) - Trayal Corporation. apr.gov.rs. 6 October 2019. Serbian.
  2. Web site: Основни подаци о привредном друштву. apr.gov.rs. Serbian Business Registers Agency. 24 February 2018. Serbian.
  3. Web site: The history of Trayal Corporation. trayal.rs. 23 February 2018.
  4. News: Trajal prodat za 12,1 milion evra. 23 February 2018. b92.net. Beta. 20 November 2006. Serbian.
  5. News: Američki "Cooper tires" kupio kruševački "Trayal" za 13 mil EUR - Planirano zapošljavanje 700 radnika. 23 February 2018. ekapija.com. Beta. 8 December 2011. Serbian.
  6. News: COOPER TIRE ACQUIRES ASSETS OF SERBIAN PLANT. 23 February 2018. coopertire.com. 8 December 2011.
  7. News: Babović. S.. Pola "Trajala" državi. 23 February 2018. novosti.rs. 30 December 2015. Serbian.
  8. News: Stanković . Rade . Protivgradne rakete sa daljinskim upravljanjem . 11 April 2019 . politika.rs . 29 May 2017 . Serbian.