Traffic Power was a Las Vegas, Nevada search engine optimization company that engaged in black hat techniques. These were spamdexing practices that violated Google's webmaster guidelines. As a result, some Traffic Power clients have been banned from Google's organic search results.
According to a Wall Street Journal profile of the company, Traffic Power used high-risk techniques and failed to disclose those risks to its clients.[1] Wired reported that Traffic Power sued blogger Aaron Wall and the website Traffic Power Sucks for stating that they were banned.[2] Google software engineer Matt Cutts later confirmed that Google did in fact ban Traffic Power and some of its clients.[3] [4]
In January 2009 Traffic Power CEO Matt Marlon was jailed on accusations of fraud related to a foreclosure scam.[5]