Too Good to Not Believe explained

Too Good to Not Believe
Cover:Too Good To Not Believe - Brandon Lake x Bethel Music.jpg
Alt:"Too Good to Not Believe" Single Cover
Type:single
Artist:Brandon Lake and Bethel Music
Album:Homecoming
Recorded:2021
Venue:Redding Civic Auditorium, Redding, California, U.S.
Genre:Contemporary worship music
Length:
  • (live version)
  • (radio version)
Label:Bethel Music
Producer:David Whitworth
Chronology:Brandon Lake
Prev Title:Just Like Heaven
Prev Year:2020
Next Year:2021

"Too Good to Not Believe" is a song by Brandon Lake and Bethel Music, which was released on May 21, 2021,[1] as the lead single to Bethel Music's thirteenth live album, Homecoming (2021). The song was written by Lake, Chris Davenport, Cody Carnes, and Josh Silverberg.[2] David Whitworth handled the production of the single.

"Too Good to Not Believe" peaked at number 17 on the US Hot Christian Songs chart published by Billboard.

Background

On May 14, 2021, Bethel Music released the music video of "Too Good to Not Believe" with Brandon Lake on YouTube.[3] Lake and Bethel Music officially released the song as a single on May 21, 2021.[4] On September 10, 2021, Lake alongside Jenn Johnson released the radio version of "Too Good to Not Believe".[5]

Writing and development

Brandon Lake shared the story behind the song,[6] saying it came out of a conversation between Cody Carnes, Chris Davenport and him about the miracles they had seen. Lake shared that while Joshua Silverberg was not present when they had written the song, he was credited on account of being an inspiration to them for the number of healings he had seen. Lake quoted Silverberg saying "God heals because he loves. It's in his nature, it's in his character. It's what he does, and he's never stopped healing."

Composition

"Too Good to Not Believe" is composed in the key of C with a tempo of 72 beats per minute and a musical time signature of .[7]

Commercial performance

"Too Good to Not Believe" debuted at No. 33 on the US Hot Christian Songs chart dated June 5, 2021,[8] concurrently charting at No. 7 on the Christian Digital Song Sales chart.[9]

"Too Good to Not Believe" debuted at number 50 on the US Christian Airplay chart dated October 30, 2021.[10]

Music videos

Bethel Music released the live music video of "Too Good to Not Believe" with Brandon Lake leading the song at Bethel Church through their YouTube channel on May 14, 2021.[11] On September 24, 2021, Bethel Music released the official lyric video of the song on YouTube.[12]

Charts

Year-end charts

Year-end chart performance for "Too Good to Not Believe"
Chart (2022)Position
US Christian Songs (Billboard)[14] 50
US Christian Airplay (Billboard)[15] 44

Release history

Release history and formats of "Too Good to Not Believe"
RegionDateVersionFormatLabelRef.
VariousMay 21, 2021Live
Bethel Music[16]
September 10, 2021Radio
[17]
United StatesOctober 8, 2021Christian radio[18]

Cody Carnes and Brandon Lake version

Too Good to Not Believe
Cover:Too Good To Not Believe - Cody Carnes & Brandon Lake.jpg
Alt:"Too Good to Not Believe" single cover
Type:single
Artist:Cody Carnes and Brandon Lake
Album:God Is Good!
Genre:Contemporary worship music
Label:
Producer:Austin Davis
Chronology:Cody Carnes
Prev Title:The Blessing
Prev Year:2020
Next Title:Hope of the Ages
Next Year:2021

Cody Carnes and Brandon Lake released a studio-recorded version of "Too Good to Not Believe" as a single on May 28, 2021.[19]

Commercial performance

"Too Good to Not Believe" debuted at number 44 on the US Christian Airplay chart.[20] The song went on to peak at number 43 and has spent a total of three consecutive weeks on the chart.[21]

"Too Good to Not Believe" debuted at No. 45 on the US Hot Christian Songs chart dated February 1, 2022.[22]

Music videos

On May 28, 2021, the audio video of "Too Good to Not Believe" was published on Cody Carnes's YouTube channel,[23] as well as the live performance video of the song.[24]

Personnel

Studio version credits adapted from AllMusic.[25]

Live version credits adapted from AllMusic.[26]

Release history

RegionDateVersionFormatLabelRef.
VariousMay 28, 2021Studio
June 18, 2021Live

Other versions

External links

Notes and References

  1. Web site: Too Good To Not Believe (feat. Bethel Music) (Live) (Single) by Brandon Lake CD Reviews And Information NewReleaseToday . May 27, 2021 . NewReleaseToday . NRT Media, Inc . June 5, 2021.
  2. Web site: Too Good To Not Believe Chords, Lyrics and Sheet Music SongSelect® . SongSelect . CCLI . June 5, 2021.
  3. Web site: Here Are the Lyrics and Video of Bethel Music Featuring Brandon Lake's "Too Good to Not Believe" : News : JubileeCast . Harper . Blessing . May 14, 2021 . JubileeCast . June 5, 2021.
  4. Web site: Louder Than The Music - Brandon Lake - Too Good To Not Believe . May 21, 2021 . Louder Than The Music . June 5, 2021.
  5. Web site: Too Good To Not Believe (Radio Version) (Jenn Johnson) (Single) by Brandon Lake CD Reviews And Information NewReleaseToday . September 10, 2021 . NewReleaseToday . NRT Media, Inc . September 12, 2021.
  6. "Too Good Not To Believe" // The Worship Music of Brandon Lake . MacDougall . Alex . January 19, 2022 . Worship Musician Magazine January 2022 . Adolph Agency Incorporated . 14 . June 12, 2022.
  7. Web site: Too Good To Not Believe by Brandon Lake . MultiTracks . June 5, 2021.
  8. Web site: Hot Christian Songs Chart Billboard . June 2, 2021 . . June 5, 2021.
  9. Web site: Christian Digital Song Sales Chart Billboard . June 2, 2021 . . June 5, 2021.
  10. Web site: Christian Airplay Chart Billboard . . Billboard-Hollywood Reporter Media Group . October 27, 2021.
  11. Web site: Too Good to Not Believe - Brandon Lake - YouTube . May 14, 2021 . . YouTube, LLC . June 5, 2021.
  12. Web site: Too Good to Not Believe (Lyric Video) - Brandon Lake - YouTube . September 24, 2021 . . YouTube, LLC . October 27, 2021.
  13. Web site: Brandon Lake Chart History (Christian AC Airplay) . . April 20, 2022.
  14. Hot Christian Songs – Billboard . . Year-End Chart . December 3, 2022.
  15. Christian Airplay Songs – Billboard . . Year-End Chart . December 3, 2022.
  16. Web site: Too Good To Not Believe (Live) by Bethel Music & Brandon Lake on Apple Music . May 21, 2021 . . United States . . June 5, 2021.
  17. Web site: Too Good To Not Believe (Radio Version) - Single by Brandon Lake & Jenn Johnson on Apple Music . September 10, 2021 . . United States . . September 12, 2021.
  18. Web site: "Too Good To Not Believe" by Brandon Lake & Jenn Johnson - 55 Promotion . 55 Promotion . November 4, 2021.
  19. Web site: Cody Carnes & Brandon Lake Release "Too Good To Not Believe" - TCB . Clarks . Jessie . May 28, 2021 . The Christian Beat . June 5, 2021.
  20. Web site: Christian Airplay Chart Billboard . . Billboard-Hollywood Reporter Media Group . October 11, 2021.
  21. Web site: Too Good To Not Believe Chart History Billboard . . Christian Airplay . Billboard-Hollywood Reporter Media Group . October 11, 2021.
  22. Web site: Hot Christian Songs Chart Billboard . February 1, 2022 . . February 1, 2022.
  23. Web site: Too Good To Not Believe - Cody Carnes, Brandon Lake - YouTube . May 28, 2021 . . October 11, 2021.
  24. Web site: Cody Carnes - Too Good To Not Believe (Official Live Video) - YouTube . May 28, 2021 . . October 11, 2021.
  25. Web site: Too Good to Not Believe - Cody Carnes, Brandon Lake Credits AllMusic . . . October 19, 2021.
  26. Web site: Too Good to Not Believe [Live] - Cody Carnes Credits AllMusic ]. . . October 19, 2021.
  27. Web site: TRIBL Records Shares "Too Good To Not Believe" - TCB . Clarks . Jessie . March 25, 2022 . The Christian Beat . March 28, 2022.

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