This Is Music | |
Cover: | Thisismusicverve.jpg |
Type: | single |
Artist: | The Verve |
Album: | A Northern Soul |
B-Side: | "Let the Damage Begin", "You and Me" |
Released: | [1] |
Studio: | Loco (Wales) |
Genre: | Psychedelic rock[2] |
Length: | 3:35 |
Label: | Hut |
Producer: | Owen Morris, the Verve |
Prev Title: | Slide Away |
Prev Year: | 1993 |
Next Title: | On Your Own |
Next Year: | 1995 |
"This Is Music" is a song by the English alternative rock band The Verve. It was released as the first single from their second album, A Northern Soul. The song charted at number 35 in the United Kingdom. "This Is Music" featured as the band's opening song for the majority of their 2008 reunion tour. The cover was shot in Leeds, England, by Michael Spencer Jones.
AllMusic writer Jason Aneky considered the song to be a highlight on the album.[3]
The video depicts the band playing inside of a black room. Ashcroft as well as a young woman are shown standing in front of a building identified as Balfron Tower and walking inside it. The video ends with Ashcroft falling from the aforementioned building.