Them (website) explained

Them
Type:Online magazine
Language:English
Founded:October 2017
Owner:Condé Nast
Editor:Sarah Burke
Commercial:Yes
Current Status:Active

Them is an American online LGBT magazine launched in October 2017 by Phillip Picardi and owned by Condé Nast.[1] [2] Its coverage includes LGBT culture, fashion, and politics.[3] [4]

History

In 2017 Picardi, then the director of Teen Vogue, proposed to Anna Wintour, Condé Nast's artistic director, that the company create an online, LGBT-focused media platform.[5] Founding editors included Meredith Talusan, Tyler Ford, and James Clarizio,[6] [7] and launch partners included Burberry, Google, Lyft, and GLAAD.[8] [9]

Upon the website's launch, there was some controversy over its naming, which some considered to be "othering".[10] The name is derived from the singular them pronoun,[11] emphasizing a gender neutral approach including in its fashion coverage.[12] [13]

Picardi left Them and Condé Nast in the fall of 2018 to begin working as editor-in-chief of Out magazine.[14] [15] Whembley Sewell was named the new executive editor in 2019.[16] In October 2021, Sarah Burke became the new editor-in-chief of Them.[17]

In 2020, Them hosted two virtual Pride Month events, Themfest and Out Now Live.[18] [19] Out Now Live, its June 2020 virtual gay pride event, included speeches, LGBT history and musical performances.[20] It was produced in collaboration with Pitchfork.

See also

Notes and References

  1. News: Morrison. Cassidy. October 9, 2017. Condé Nast Launches LGBTQ Publication "Them". V Magazine. October 18, 2021.
  2. Web site: Wiedeman. Reeves. 2020-01-17. Hit by the changing media landscape, Condé Nast scrambles to stay in vogue. 2021-10-18. The Sydney Morning Herald. en. ...Them aspires to be a stylish destination for queer young people..
  3. News: II. Louis Lucero. 2020-06-13. Celebrate Pride With Town Halls and Club Beats. en-US. The New York Times. 2021-10-18. 0362-4331.
  4. Web site: 2017-10-27. コンデナストがLGBTQプラットフォーム「them」立ち上げ. 2021-10-18. FashionSnap.com. ja.
  5. Web site: Smith. Raven. 2018-06-29. 'What makes it Them is us.'. dead. https://web.archive.org/web/20191205053049/http://system-magazine.com/them-conde-nast-video/. 2019-12-05. 2019-12-05. System Magazine. en-GB.
  6. Web site: Them: the New, LGBTQ Publication at Condé Nast. Diamond. Amelia. 2017-12-15. Man Repeller. en-US. 2019-12-05.
  7. News: Brannigan. Maura. Condé Nast to Launch New LGBTQ-Focused Media Platform, 'Them'. 2019-12-05. Fashionista. en.
  8. Web site: Name of Conde Nast's New LGBTQ Publication Falls Flat. Morris. Chris. 2017-10-10. Fortune. en. 2019-12-05.
  9. News: Ember. Sydney. 2018-03-03. Condé Nast's 26-Year-Old Man of the Moment. en-US. The New York Times. 2021-10-18. 0362-4331.
  10. Web site: Finkelstein. Elaina. 2017-11-01. New Condé Nast 'Them.' website sparks controversy after launch. 2021-03-08. WJLA.
  11. News: Silva. Emma. October 26, 2017. Condé Nast Launches them, New LGBTQ Media Platform. Folio: Magazine.
  12. News: Anderson. Tre’vell. November 14, 2017.
    1. GayMediaSoWhite no more? Two new digital magazines signal a more diverse LGBTQ media
    . Los Angeles Times. October 18, 2021.
  13. Web site: 2017-10-05. Are you one of us? Condé Nast lança Them, publicação multiplataforma voltada para o público LGBTQ. 2021-10-18. Universo Online. pt-BR.
  14. News: Yar. Sanam. 2019-12-13. Out Magazine Sheds Top Editor and Staff. en-US. The New York Times. 2021-10-18. 0362-4331.
  15. Web site: Jerde. Sara. 2019-01-08. Condé Nast Names New Executive Editor for LGBTQ+ Brand, Them. 2019-12-05. Adweek. en-US.
  16. News: Drohan. Freya. October 4, 2021. Daily News: Meet Condé Nast's Newest EIC.... Daily Front Row. October 18, 2021.
  17. News: Hopkins. Kathryn. October 11, 2021. 2021 Media Moves: Layoffs at Genius Media and More. Women's Wear Daily. October 18, 2021.
  18. News: Salam. Maya. 2020-06-24. Your 2020 Virtual Pride Guide. en-US. The New York Times. 2021-10-18. 0362-4331.
  19. News: Shadel. JD. June 3, 2020. 10 Pride events you can attend from home, from underground Zoom parties to a virtual Pridemobile. The Washington Post. October 18, 2021.
  20. Web site: Assunção. Muri. Jun 13, 2020. Pride must go on: A virtual guide to celebrate LGBTQ Pride month. 2021-10-18. New York Daily News.

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