The Moment (Ai song) explained

The Moment
Border:yes
Type:single
Artist:Ai featuring Yellow Bucks
Album:Dream
Recorded:2021
Length:3:22
Chronology:Ai
Prev Title:Not So Different
Prev Year:2020
Next Title:In the Middle
Next Year:2021

"The Moment" (stylized in capital letters) is a song recorded by Japanese-American singer-songwriter Ai, featuring Japanese rapper Yellow Bucks. Written by Ai and Yellow Bucks, it was released on June 28, 2021 by EMI Records and Universal Music Group.[1]

Background

Ai previously appeared on producer DJ Ryow's "Never Change" from his 2021 studio album, Still Dreamin. In mid-June, Ai shared photos of herself in a recording studio on various social media. She officially announced the single on June 21, 2021 and shared an excerpt of the song on her YouTube channel.[2]

Release and promotion

"The Moment" was released digitally as a single on June 28, 2021. Ai performed the song with Yellow Bucks and DJ Ryow on CDTV, a Japanese TV channel by TBS.[3] [4]

Music video

A music video for "The Moment" was released on July 5, 2021. Directed by Yue, it starred Ai, Yellow Bucks, DJ Ryow, Riehata, Thelma Aoyama, Luna, Sid, and Tee. Throughout the video, Ai and Yellow Bucks are seen singing and rapping throughout various locations in a city.[5]

Release history

Region! scope="col"
DateFormat(s)Label
VariousJune 28, 2021[6]

Notes and References

  1. Web site: Inc. Natasha. AIが¥ellow Bucksとコラボした新曲配信、「CDTVライブ!ライブ!」で披露(コメントあり / 動画あり). 2021-06-28. 音楽ナタリー. ja.
  2. News: AIが¥ellow Bucks迎えた新曲「THE MOMENT」"今この瞬間"どう生きるかを問う. 2021-06-28. www.fashion-press.net. ja.
  3. Web site: AI、¥ellow Bucksを迎えた新曲を6/28『CDTV!』で初披露(Billboard JAPAN). 2021-06-28. Yahoo!ニュース. ja.
  4. Web site: CDTV ライブ! ライブ!|TBSテレビ. live. https://web.archive.org/web/20210628002258/https://www.tbs.co.jp/cdtv_livelive/. 28 June 2021. 28 June 2021. TBS.
  5. Web site: ¥ellow Bucks(イエローバックス)、大人気ソングライターAI(アイ)とのトラック『AI - THE MOMENT (feat. ¥ellow Bucks)』をリリース....MVも公開!. 2021-08-03. iFLYER.
  6. Web site: 23 June 2021. AI、Yellow Bucksを迎えた新曲を6/28『CDTV!』で初披露. Billboard Japan.