The Idea Factory Explained

The Idea Factory: Bell Labs and the Great Age of American Innovation
Author:Jon Gertner
Country:United States
Language:English
Subject:Bell Labs
Genre:Corporate history
Publisher:Penguin Press
Pub Date:March 15, 2012
Media Type:Print (hardcover), print (paperback), e-book, audiobook
Pages:432
Isbn:978-1594203282
Followed By:The Ice at the End of the World: An Epic Journey into Greenland's Buried Past and Our Perilous Future

The Idea Factory: Bell Labs and the Great Age of American Innovation is a 2012 book by Jon Gertner that describes the history of Bell Labs, the research and development wing of AT&T, as well as many of its eccentric personalities, such as Claude Shannon and William Shockley.[1] [2] [3] [4] It is Gertner's first published book.

Reception

The New York Times said that Mr. Gertner's "portraits of Kelly and the cadre of talented scientists who worked at Bell Labs are animated by a journalistic ability to make their discoveries and inventions utterly comprehensible — indeed, thrilling — to the lay reader".[5]

The Idea Factory was reviewed favorably by Foreign Policy, the New York Times, the Cleveland Plain-Dealer and others.[6] [7] Three adapted excerpts from the book were published in TIME.[8]

Facebook co-founder and chief executive officer Mark Zuckerberg recommended The Idea Factory to his book club in 2015, saying of the choice, "[he is] very interested in what causes innovation — what kinds of people, questions and environments."[9] [10]

Notes and References

  1. This new laboratory will explore how people can truly flourish at work . 14 August 2018 . 14 March 2019 . Fast Company . Rick Wartzman .
  2. Web site: Author says he could not imagine Bell Labs having a future . 20 November 2018 . 14 March 2019 . CentralJersey.com . Kelly Giuliano .
  3. Web site: The Idea Factory: How Bell Labs Created The Future . 27 April 2012 . 14 March 2019 . NPR .
  4. Google X and the Science of Radical Creativity . 1 November 2017 . 14 March 2019 . The Atlantic . Derek Thompson .
  5. Web site: 'The Idea Factory,' by Jon Gertner . The New York Times . March 19, 2012 . July 8, 2015.
  6. Book Review: Jon Gertner's "The Idea Factory" . 15 March 2012 . 14 March 2019 . Foreign Policy . Konstantin Kakaes .
  7. Web site: In 'The Idea Factory,' Jon Gertner paints Bell Labs astutely . 9 April 2012 . 14 March 2019 . Cleveland Plain-Dealer . Karen R. Long .
  8. How Bell Labs Invented the World We Live in Today . 21 March 2012 . 14 March 2019 . TIME . Jon Gertner .
  9. Web site: Why Mark Zuckerberg wants everyone to read about the lab that has won the most Nobel Prizes . 9 November 2015 . 14 March 2019 . Business Insider . Richard Feloni .
  10. Web site: 2 books that changed the way Mark Zuckerberg thinks about innovation . 11 April 2017 . 14 March 2019 . NBC . Marguerite Ward .