| The Broken Oath | |
| Director: | Harry Solter |
| Producer: | Carl Laemmle |
| Starring: | Florence Lawrence |
| Studio: | IMP |
| Runtime: | 18 minutes |
| Country: | United States |
| Language: | English |
The Broken Oath is a 1910 silent short film starring Florence Lawrence, directed by Harry Solter, and produced by Carl Laemmle. It was the first film to marquee the name of an actor, Lawrence,[1] to promote a film.[2]
Laemmle arranged elaborate publicity for the film, planting a fake news story in newspapers that Lawrence had been killed in a street-car accident. When this was widely picked up by other publications, he published advertisements saying that the original story was a lie and that she was starring in a new film to be released shortly (although some ads misspelled the film title as The Broken Bath).[2] [3]