10K Projects Explained

Bgcolor:	000000
Founder:	Elliot Grainge
Status:	Active
Country:	United States
Location:	Los Angeles, California

TenThousand Projects, LLC, doing business as 10K Projects, LLC, is an American record label founded in 2016.^[1]

History

TenThousand Projects was founded by Elliot Grainge in 2016^[2] Elliot Grainge is the son of Lucian Grainge, chairman and CEO of Universal Music Group. Until 2023 distribution was handled by Virgin Music, a division of Universal Music Group.^[3] This name was later shortened to 10K Projects.

In September 2023, it was announced that 10K Projects would move from Universal to Warner Music Group (WMG).^{[4] [5]}

Notable artists

• Trippie Redd
• Iann Dior
• Surfaces
• Coin
• Peach Tree Rascals
• Poorstacy
• Salem Ilese
• Leah Kate
• Ice Spice (Dolo Entertainment/10K Projects/Capitol)
• Summrs
• Rich Amiri
• Jessica Baio
• Jeleel
• Dro Kenji
• Internet Money
• 6ix9ine
• Forrest Frank
• WizTheMc
• Artemas
• 1600J

Notes and References

1. Trakin . Roy . Elliot Grainge, Son of Music Industry Titan Lucian Grainge, Is Forging His Own Path . June 27, 2022 . . December 4, 2019.
2. Elliot Grainge Expands His 10K Portfolio . . Cathy . Applefeld Olson . November 10, 2021 . July 30, 2022.
3. 10K Projects appoints Tony Talamo and Zach Friedman as co-presidents . . February 9, 2022 . Paine . Andre . July 29, 2022.
4. Web site: Communications . WMG . 2023-09-05 . WARNER MUSIC GROUP AND ELLIOT GRAINGE’S 10K PROJECTS ANNOUNCE JOINT VENTURE . 2023-10-02 . Warner Music Group . en-US.
5. News: Warner Music and Elliot Grainge’s 10K Projects Strike Joint Venture . Billboard . 5 September 2023 . Dan . Rhys . 2 October 2023.