THG plc explained

THG plc
Former Name:The Hut Group
Type:Public limited company
Isin:GB00BMTV7393
Industry:E-commerce
Predecessors:-->
Founded: in Manchester, England
Hq Location:Manchester Airport
Hq Location City:Manchester
Hq Location Country:England
Num Locations Year:2023
Area Served:Worldwide
Services:Ingenuity (e-commerce service)
Revenue: £2,045 million
Revenue Year:2023
Operating Income: £(185) million
Income Year:2023
Net Income: £(248) million
Net Income Year:2023
Assets: £2,781 million
Assets Year:2023
Equity: £1,022 million
Equity Year:2023
Num Employees:7,291
Num Employees Year:2023
Footnotes:[1] [2] [3] [4] [5] [6]

THG plc, formerly The Hut Group, is a British e-commerce retail company headquartered in Manchester, England. It sells own-brand and third-party cosmetics, dietary supplements and luxury goods online. It provides an end-to-end e-commerce service to third parties through its Ingenuity division.[5] As of 2024, the company operates 13 fulfilment centres, 9 production facilities and 32 data centres worldwide.[7]

History

The company was founded in Manchester in 2004 with a £500,000 investment by Matt Moulding and John Gallemore. The company sold CDs and DVDs online before creating white-label web stores for large physical retailers, including Asda, Argos Entertainment, Tesco and WHSmith.[8] It operated a warehouse in Guernsey, allowing customers to avoid paying VAT on items priced below £18.[9] [10] [11]

The creation of the iPhone in 2007 undermined this business model and The Hut Group began acquiring internet retailers and moving them into the group's existing systems and warehouses. The company purchased Zavvi in 2009, Lookfantastic in 2010 and Myprotein in 2011. The group focused on beauty and lifestyle products because of the large margins and potential for international scaling.[8]

Investors included Terry Leahy, a former chief executive of Tesco, and Stuart Rose, the chairman of Ocado. In 2014, the company sold a 19.2% stake to KKR, while Balderton Capital, a technology investor, held an identical stake.[12] BlackRock invested £138 million in February 2016, and Sofina announced an undisclosed equity stake in May 2016.[13] [14] In August 2017, Sky News reported that Old Mutual Global Investors had made their first private equity investment in The Hut Group.[15] [16] In 2017, The Hut Group was valued at more than £2.5 billion making it one of the most valuable private companies in the United Kingdom, and one of the UK's unicorn companies.[17] [18] [19]

On 16 September 2020, THG floated on the London Stock Exchange, the largest IPO on the LSE since 2013.[20] The share price rose in value by 25% on the first day of trading, generating £920m for the company and £961m for the company's owners.[21] After the flotation, Moulding received one of the biggest payouts in UK corporate history of at least £830m in shares.[22]

However, by early October 2021, THG's share price had fallen by more than 60% since the start of the year.[23] On 12 October 2021, the company held a capital markets day to unveil its sustainability strategy with investors. Afterwards, shares fell by 35%, wiping £1.8 billion off THG's value.[24]

Following criticism of the company's governance arrangements, Charles Allen replaced Moulding as chairman in March 2022, with Moulding remaining CEO.[25]

In July 2023, THG confirmed the sale of the OnDemand division to its existing leadership team, with financial backing from investment firm Gordon Brothers.[26] The division included the webstores IWOOT, My Geek Box, Pop In A Box, Very Neko and Zavvi.[3] ProBikeKit was sold separately to Frasers Group in the second quarter of 2023. The sales generated £4 million and THG announced that both would continue as clients of Ingenuity.[26] Arrow Films was retained by THG and moved into the Ingenuity division.[2]

Products and services

Beauty

THG Beauty sells own-brand and third party cosmetics, including skincare, haircare, makeup and fragrances.[3]

It both owns brands (Ameliorate, Biossance, Christophe Robin, ESPA, Eyeko, Grow Gorgeous, Illamasqua, Mio and Perricone MD) and its own web stores (Beauty Expert, Cult Beauty, Dermstore, HQhair, Lookfantastic, Mankind, RY, SkinCareRx and SkinStore). Each web store is localised to different territories, including localised pricing, promotions, content, marketing, influencers, customer service, couriers and payment options. It offers two subscription services through Lookfantastic and Glossybox which are designed to introduce consumers to new THG products.[3]

The division has its own product development and manufacturing facilities (THG Labs in the UK and Bentley Laboratories in the USA) for both own-brands and third parties.[3]

Two smaller sections also report under the Beauty division. THG Luxury includes the designer clothing, accessories and homeware web stores, Allsole, Coggles, MyBag and The Hut.[3] THG Experience consists of three event spaces (King Street Townhouse Hotel, Great John Street Hotel, and Hale Country Club & Spa) for hosting influencer and brand events.[2]

Ingenuity

Ingenuity is a service targeted at consumer brand owners seeking to expand or transition from physical retail stores into direct-to-consumer e-commerce in one or more territories.

Ingenuity services[27]
ServiceBrandingDivision
E-commerce software and mobile app developmentCore Commerce PlatformTechnology
Cloud computingCloud ServicesTechnology
Warehouse management systemVoyagerTechnology
Courier managementDeliveredTechnology
Automated storage and retrieval systemFIR/STTechnology
Customer serviceOrbitTechnology
Order fulfilmentGlobal fulfilmentOperations
New product development and manufacturingManufacturingOperations
Climate action, waste minimisation, recycling, ESG data and reforestationEcoOperations
Advertising agencyStudiosMarketing
Influencer marketingSocietyMarketing
Language localisationFluentlyMarketing
Go to market consultancy, co-branding and performance marketingOtherMarketing

As of 2023, Ingenuity customers include Coca-Cola Europacific, Nestlé, Kraft Heinz, Homebase and Matalan.[2] [28]

Nutrition

Myprotein is a bodybuilding supplement brand which has developed into a family of brands; Myvitamins, Myvegan, MyPRO and MP Activewear. Command and BeNu launched in 2021 targeting the nootropics and meal replacement markets respectively. THG also owns Exante, a weight loss brand formerly called IdealShape.[3]

Like the Beauty division, THG Nutrition is vertically integrated with its own localised web stores, product development and manufacturing facilities which also service third parties.[3]

Facilities and locations

THG's head office is at the purpose built ICON Technology Campus at Manchester Airport which opened in 2021. THG Studios, the group's content creation unit, is also based there as well as offices and an automated warehouse which uses technology from AutoStore, a Norwegian robot technology company.[3] [29]

In 2020, THG exchanged contracts to build a new 1m sq ft global headquarters at Airport City Manchester to be called THQ. It was due for completion in 2022 but work had not yet begun by October 2022.[30] [31]

As of 2023, THG operates 13 fulfilment centres and 9 production facilities globally.[7] THG Ingenuity Cloud Services also operates over 35 data centres worldwide.[32]

Acquisitions

THG has pursued an acquisition strategy of mainly taking full ownership of e-commerce businesses in a variety of retail sectors and putting the websites onto its proprietary e-commerce platform, Ingenuity.

Acquisitions
CompanyYearPaidDescriptionRebrandedDivisionRef
Zavvi2009An online entertainment business that had gone into administration in 2008.Sold (2023)[33] [34]
IWOOT - I Want One of Those2010£0.6MBought from Findel Group as well as Confetti, a wedding accessories retailer.Sold (2023)[35] [36]
MyBag2010Designer handbags and accessories retailer.Luxury
Lookfantastic.com2010£19.4MBought from the Crown family, the business sold beauty, skincare and haircare products and operated beauty salons in the UK.Beauty[37]
Mankind2010£2.5MBought weeks after purchasing Lookfantastic Group, Mankind is a male-focused online grooming retailer. At the time, it reported £5M annual sales.Beauty[38]
HQhair2011Bought out of administration.Beauty[39]
Myprotein2011£60MThe deal was estimated at £60 million at the time of the announcement.Nutrition[40]
Coggles2013Bought from Administration. Originally a predominantly physical retailer based in York, it operated solely online until December 2017 when it launched a new flagship store in Alderley Edge, Cheshire.Luxury[41] [42]
Active Nutrition International2014A Finnish online sports nutrition retailer, Mass.fi, discontinued in 2017.Discontinued (2017)[43]
ProBikeKit2013Online UK cycling equipment and accessories retailer.Sold (2023)[44]
Preloved2014An online secondhand marketplace founded by Ian Buzer in 1998. It was one of the largest in the UK with over 6 million members.OnDemand[45] [46]
Pop In A Box2015Online retailer of Funko Pop! Vinyl figures and accessories.Sold (2023)[47]
My Geek Box2015Subscription box service for collectibles and toys.Sold (2023)
Mio Skincare2015£3.7MBritish skincare brand.Beauty
Grow Gorgeous2016Canadian haircare brand acquired from Deciem.Beauty
SkinStore2016£17.9MAn online-only beauty retailer in the USA and Australia, purchased from Walgreens Boots Alliance.Beauty[48] [49]
Hale Country Club & Spa2016£23.8MThe group's first physical retail acquisition.Experience[50]
IdealShape2016£30.7MA US-based dieting and nutrition brand based in American Fork, Utah.exanteNutrition[51]
SkinCareRx2016£4.4MUS based online skin care product store.Beauty
Hangar Seven2017£9.2MA UK-based digital content studio.THG StudiosIngenuity[52] [53]
UK2 Group2017£58MA web hosting firm with data centres around the world.THG Ingenuity Cloud ServicesIngenuity[54]
RY2017£6.8MAn Australian beauty online retailer. RY, which stands for 'Recreate Yourself', was established by James Patten and Brad Carr in 2005.Beauty[55]
Glossybox2017£17.5MA European provider of beauty box subscription services. It was bought from Rocket Internet and Kinnevik Online.Beauty[56]
ESPA2017£68.2MA UK firm with a presence in more than 700 spas in 60 countries.Beauty[57]
Illamasqua2017£16.9MA British make-up brand founded in 2006 by Julian Kynaston.Beauty[58]
Eyeko2018£16.5MA specialist eye cosmetic brand.Beauty[59] [60]
Language Connect2018£12.7MAn online translation company.THG FluentlyIngenuity[61]
Acheson & Acheson2018£52.8MA cosmetics developer and manufacturer based in Trowbridge and Frome. Purchase included Acheson's own skincare brand, Ameliorate.THG LabsBeauty
Christophe Robin2019£44.7MA French haircare brand established in 1999.Beauty[62] [63]
Eclectic Hotel Group2019£39.9MThe Manchester hotels, King Street Townhouse and Great John Street Hotel.Experience[64]
Perricone MD2020£51MUS prestige skincare brand.Beauty[65] [66]
David Berryman Limited2020£7.5MA fruit-based ingredients supplier and canned drinks manufacturer based in Luton.Nutrition
Claremont Ingredients Limited2020£61.1MA manufacturer of liquid and powder flavourings and colourings based in Silverdale, Staffordshire.Nutrition
Dermstore2020£260.9MUS skincare retailer acquired from Target Corporation.Beauty[67] [68]
Indigo Environmental Limited2021£6.3MA recycling facility in Widnes.THG EcoIngenuity
Arrow Films2021£18.5MA British film distributor. The purchase also included The Engine House Media Services, a subtitling and audio description company.Ingenuity
More Trees2021£3.2MA tree planting service.THG EcoIngenuity
Private Label Nutrition2021£2.7MA vitamin, mineral and supplement manufacturer based in Blackpool.Nutrition
Preston Plastics Limited2021£18.9MA plastic recycling facility in Preston, Lancashire.THG EcoIngenuity
Brighter Foods Limited2021£43.8MA manufacturer and developer of cold-pressed and cold form snack bars in Tywyn, Wales.Nutrition[69]
Bentley Laboratories LLC2021£180MA prestige skincare and haircare manufacturer in Edison, New Jersey.Beauty[70]
Morvélo2021£0.6MA British cycling apparel brand.Sold (2023)[71]
Cult Beauty2021£291.3MA UK-based online beauty retailer.Beauty[72]
Three Counties Reclamation Limited2021A plastic recycling facility in Ludlow.THG EcoIngenuity
City A.M.2023A business-focused newspaper distributed in and around London.Ingenuity[73]
Biossance2023Prestige skincare brand acquired at auction from Amyris, Inc.Beauty[74]

Controversies

Litigation

In 2014, The Hut Group sued Oliver Cookson for £15 million, alleging that he and his off-shore trust had overstated the profits of Myprotein prior to its acquisition by The Hut Group in 2011. Cookson counter sued for £12.7 million claiming a breach of warranty and fraudulent misrepresentation. The matter went to the High Court in London in October 2014 and, after a month-long trial, judgement was given by William Blair in November 2014 awarding Cookson an overall net result win of £6.5m in damages.[75] [76]

At the costs hearing in December 2014, the judge awarded a payment of just under £7.5 million to be made by The Hut Group to Cookson and the Trust in respect of all of the claims and counterclaims in the action and one third of the costs incurred by Cookson and the Trust.[77]

Cookson and the Trust appealed the court's decision to award The Hut Groups damages.[78] The court of appeal dismissed the appeal on 22 March 2016.[79]

Property ownership

In January 2021, investors raised questions over the company's property deal with its CEO and co-founder, Matt Moulding.[80] Moulding sold himself many of the company's property assets, which he then is reported to rent back to THG for £19m annually.[81] [80] In July 2023, it was reported that Moulding would sell the ICON campus, the site of THG's headquarters.[82]

Notes and References

  1. Web site: THG Annual Report 2023 . THG plc . 29 April 2024 . 30 April 2024.
  2. Web site: THG Annual Report 2022 . THG plc . 3 May 2023 . 21 July 2023.
  3. Web site: THG Annual Report 2021 . THG plc . 9 May 2022 . 25 September 2022.
  4. Web site: About Us - THG . THG plc . 25 September 2022.
  5. Web site: THG PLC THG Our story - London Stock Exchange . London Stock Exchange . 25 September 2022.
  6. Web site: Husain . Muhammed . 17 October 2022 . Japan's SoftBank agrees to sell stake in THG . Reuters.
  7. Web site: 30 April 2024 . THG Ingenuity - THG plc . THG plc .
  8. Web site: The inside story of "The Hut Group" and how it reached a USD-6b valuation . Gardt . Martin . Peterson . Scott . 23 September 2020 . OMR . 26 September 2022.
  9. Web site: Reed . Kevin . Hut Group flotation still on despite government's VAT plans . Accountancy Age . 13 November 2022 . 16 May 2011.
  10. Web site: Goldfingle . Gemma . The Hut will retain Channel Islands base despite VAT loophole closure . Retail Week . 13 November 2022 . en . 11 November 2011.
  11. Web site: Bowers . Simon . The Hut avoids VAT by shipping via US . The Guardian . 13 November 2022 . en . 16 November 2012.
  12. Web site: Hut Group Grows Beauty Arm With Canadian Deal . 23 February 2016. Sky News. 18 April 2016.
  13. Web site: The Hut Group secures extra funding as sales and profits jump. 16 February 2016. Retail Week. 18 April 2016.
  14. Web site: The Hut Group lands £138m investment. 16 February 2016. Drapers online. 29 January 2017.
  15. Web site: The Hut Group 'to sell £125m stake' which could see the company valued at £2.5bn. 14 August 2017. Manchester Evening News. 23 January 2018.
  16. Web site: Hut Group hits £2.5Bn valuation with £125M Old Mutual Investment. 13 August 2017. Sky News Online. 23 January 2018.
  17. Web site: Hut Group hits £2.5bn valuation with £125m Old Mutual investment. Sky News.
  18. Web site: Northern Tech 100 League Table 2017 - Reports. Tech Nation.
  19. Web site: Billion Dollar Britain: 13 Unicorns From the UK. David. Prosser. Forbes.
  20. News: Jolly. Jasper. Butler. Sarah. 2020-09-16. Hut Group shares jump in value by quarter on first stock market day. en-GB. The Guardian. 2020-09-16. 0261-3077.
  21. Web site: 2020-09-16. Hut Group shares jump in value by quarter on first stock market day. 2021-10-14. the Guardian. en.
  22. Web site: 2020-11-15. Hut Group CEO to get £830m in shares in one of UK's biggest payouts. 2021-10-14. the Guardian. en.
  23. Web site: 2021-10-11. Britain's online pandemic winners losing their lustre. 2021-10-14. the Guardian. en.
  24. Web site: Williams-Grut. Joanna Bourke, Oscar. 2021-10-13. THG fights back after 35% plunge in share price as Numis slashes target price. 2021-10-14. www.standard.co.uk. en.
  25. Web site: THG hires ex-ITV boss Lord Allen as first external chairman in push to repair relations with the City. 22 March 2022. 2 October 2022. Evening Standard.
  26. Web site: July 21, 2023 . 21 July 2023 . THG sells OnDemand division to management . Retail Gazette.
  27. Web site: THG Ingenuity - Services . THG Ingenuity . 30 September 2022.
  28. Web site: Homebase Casestudy - THG Ingenuity . THG Ingenuity . 30 September 2022.
  29. Web site: THG Studios . THG Studios . 30 September 2022.
  30. Web site: Pivotal Contract Exchanged for The Hut Group's Landmark 'THQ' Business Campus at Airport City Manchester . THG plc . 14 February 2020. 4 October 2022.
  31. Web site: The Subplot - THG campus mystery, Manchester resi, BTR . Place North West . 27 October 2022. 12 November 2022.
  32. Web site: THG Ingenuity Cloud Services . THG Ingenuity Cloud Services . 21 July 2023.
  33. News: Zavvi placed into administration . . . 2008-12-24 . 2009-01-06.
  34. Web site: The Hut swoops for Zavvi.co.uk . MCV . 2009-03-02 . 2009-03-02.
  35. Web site: The Hut Group makes double acquisition . Growth Business. 2010-08-12 . 2017-02-05.
  36. News: Rigby . Chloe . Confetti and I Want One of Those change hands . 29 January 2016 . Internet Retailing . 13 August 2010.
  37. Web site: The Hut Group buys Lookfantastic.com in £19.4m deal . Retail Week. 2010-11-09 . 2017-02-05.
  38. Web site: Mankind Direct acquired by The Hut Group . MEN. 2010-06-12 . 2017-02-05.
  39. Web site: The Hut Group buys collapsed beauty site . Retail Week. 2011-01-21 . 2017-02-05.
  40. Web site: Hut Group buys Myprotein in £60m deal . MEN. 2011-06-01 . 2017-02-05.
  41. Web site: The Hut Group buys Coggles from administration . Fashion United. 2013-06-19 . 2017-02-05.
  42. Web site: Luxury store opens in former bank - alderleyedge.com. www.alderleyedge.com. 2017-12-01.
  43. Web site: massfi.co.uk - About us .
  44. Web site: ProBikeKit UK . 2 October 2022.
  45. Web site: Retailing group the Hut Group buys Preloved.co.uk classified portal . Internet Retailing. 2014-03-28 . 2017-02-05.
  46. Web site: Preloved acquired by The Hut Group. March 2014. BCMS.
  47. Web site: THG Annual Report 2015. THG plc. 1 October 2022.
  48. News: Misiri. Talya. The Hut Group adds a competitor to its portfolio. 11 February 2017. 31 May 2017.
  49. Web site: THG Annual Report 2016. THG plc. 1 October 2022.
  50. Web site: Hale and The Hut Group Hale Country Club & Spa. www.halecountryclub.co.uk. 2016-10-10.
  51. Web site: Hut Group expansion goes on as tech firm gets into Ideal Shape . Sky News. 2016-09-18 . 2017-02-05.
  52. Web site: Hangar Seven Snapped up by Hut . Manchester Evening News. 2017-04-23 . 2018-01-23.
  53. Web site: THG Annual Report 2017. THG plc. 25 June 2018. 1 October 2022.
  54. Web site: Hut Group spending spree goes on with UK2 Deal . Sky News. 2017-05-17 . 2018-01-23.
  55. Web site: Hut Group continues spending spree with Illamasqua cult beauty brand . Telegraph UK. 2017-08-24 . 2018-01-23.
  56. Web site: Online retailer The Hut adds to beauty brands with Glossybox deal . FT. 2017-08-14 . 2017-08-20.
  57. Web site: Hut Group takeover spree goes on with £100m-plus ESPA deal . Sky News. 2017-09-06 . 2017-09-06.
  58. News: Hut Group continues spending spree with Illamasqua cult beauty brand . The Telegraph . Telegraph UK. 2017-10-04 . 2018-01-23. Armstrong . Ashley .
  59. Web site: The Hut Group eyes up leading cosmetics brand Eyeko. 3 May 2018.
  60. Web site: THG Annual Report 2018. THG plc. 19 July 2019. 1 October 2022.
  61. News: Online health and beauty retailer The Hut Group acquire language translators. Greer. Stuart. 2018-07-17. men. 2018-08-14.
  62. Web site: The Hut Group adds Christophe Robin to growing stable . Retail Gazette. 2019-04-30 . 2019-05-03.
  63. Web site: THG Annual Report 2019. THG plc. 10 June 2020. 1 October 2022.
  64. Web site: The Hut Group acquires Manchester hotel chain . Prolific North. 2019-05-02 . 2019-05-03.
  65. Web site: THG Acquires Luxury Skincare Brand Perricone Md. 30 September 2020.
  66. Web site: THG Annual Report 2020. THG plc. 7 May 2021. 1 October 2022.
  67. Web site: THG Holdings PLC - Acquisitions.
  68. News: UK's Hut Group to buy online retailer Dermstore from Target for £259 million pounds. Reuters. 29 December 2020.
  69. News: Hodgson . Neil . THG devours Real Good Food snack bar subsidiary in £43m cash deal . 2021-05-27.
  70. News: Begum . Shelina . THG swoops for upmarket US beauty manufacturer in £180m deal . 2021-05-27.
  71. Web site: The Hut Group to acquire cycling apparel label Morvélo . 13 August 2021 . 9 October 2022 . Cycling Industry News.
  72. Web site: 2021-08-06 . The rise of THG: the next Farfetch of beauty? . 2022-03-20 . Vogue Business . en-GB.
  73. News: Cult Beauty owner THG buys City AM newspaper . . 26 July 2023 . 28 July 2023.
  74. News: Hargreaves . Rupert . 5 December 2023 . THG to acquire Biossance as it bulks up on beauty business . City A.M. . London . 6 December 2023.
  75. http://www.bailii.org/ew/cases/EWHC/QB/2014/3842.html "The judgment by The Hon Mr Justice Blair - The Hut Group Ltd v Cookson", England and Wales High Court (Queen's Bench Division) Decisions, 20 November 2014
  76. http://www.thebusinessdesk.com/northwest/news/696115-cookson-and-the-hut-both-claim-victory-after-high-court-row.html "Business Desk article - 21 November 2014
  77. https://www.dwf.law/MediaCentre/Press-Releases/2015/February/17-feb---Costs-awarded-in-the-Hut-Group-Ltd-v-Oliver-Cookson-Barclays-Private-Bank-Trust-Ltd "Costs awarded in The Hut Group vs Oliver Cookson & Barclays Private Bank & Trust Ltd - Press Release by DWF
  78. Web site: Permission to appeal granted in High Court case between The Hut Group Ltd and Oliver Cookson and others. DWF.LAW. 17 April 2016.
  79. Web site: Deals/Restructuring / Deals List / The Hut successfully defends court appeal by Cookson - TheBusinessDesk.com. 17 April 2016.
  80. Web site: 2021-01-11. Questions raised over The Hut Group boss's landlord role. 2021-10-14. the Guardian. en.
  81. News: Powell. Jamie. 2021-10-13. The cost of THG and Matt Moulding's cashless property deal. Financial Times. 2021-10-14.
  82. Web site: 5 July 2023. THG CEO Moulding to sell firm’s headquarters. 21 July 2023. Retail Gazette.