Sway (Japanese rapper) explained

Sway
Birth Name:Shuhei Nogae
Native Name:野替 愁平
Native Name Lang:ja
Occupation:Rapper, lyricist, actor, producer
Years Active:2012 – present
Agent:LDH
Height Cm:180
Website:https://sway-official.jp/
Module:
Embed:yes
Genre:Rap, Hip hop music
Label:Toy's Factory (2014–2017)
Def Jam Recordings (2017–present)
Associated Acts:Gekidan EXILE, Doberman Infinity, Honest Boyz
Birth Place:Sapporo, Hokkaido Prefecture, Japan
Birth Date:9 June 1986

, better known with his stage name "SWAY" is a Japanese rapper, actor, lyricist and producer managed by LDH and signed to Def Jam Recordings. He is a member of the group Doberman Infinity, of EXILE's theater company (Gekidan EXILE) and is also a soloist.

Early life

Shuhei Nogae was born on June 9, 1986, in Sapporo, Hokkaido Prefecture, Japan. Growing up, Shuhei was a huge fan of basketball, especially the NBA. He would regularly buy the sports magazine Hoop and at one point, he read an article about Allen Iverson and Kobe Bryant doing some rapping. Since they were his idols during his junior high school years, he became interested in rap music and hip-hop culture.[1] For this reason he started singing and DJing as a hobby.[2] In the 3rd grade of junior high school, he started learning graphic design[3] [4] and break dance besides his other activities.[5] He also produced a dance track, wrote lyrics and started to rap.

At the age of 16, his mindset changed and he became serious about a career as a rapper after watching the movie 8 Mile.[6] The impact of the movie led him to choose a stage name by searching through an English-Japanese dictionary. The word 'sway' stuck with him since its sound was close to his birth name and he also liked the meaning. However, he faced a huge problem starting as a rapper: He didn't know what he should write about in his lyrics and felt like his experiences didn't matter since his life had been so different from the American rappers he listened to. He overcame this obstacle by realizing there were also famous rappers who talked about fairly normal things in their lyrics, such as Kanye West for example.

Sway formed a group called Wild Style with his close friend Shokichi when he was 17[7] [8] and they performed together during their late teens[9] until Sway moved to Toronto, Canada where he lived and studied for two years from 19 to 21 years old while doing various part-time jobs including waiting tables at a Japanese restaurant.

After returning to Hokkaido, he worked at a clothing store while rapping in the evenings. Despite enjoying both jobs, he envisioned his future differently. In his mid-twenties, he decided to move to Tokyo and perform there at clubs. During that time, Shokichi, who was now a member of famous J-Pop boygroup Exile, called him and stated he wanted to make music together again. Therefore they wrote three songs and Shokichi presented them to Exile leader Hiroyuki Igarashi who approved of their work.

Career

Subsequently, Sway signed with LDH, the company founded by Exile.

In August 2012, he debuted as an actor in the stage play Attack No. 1 and in September, he joined Gekidan Exile (Exile's theater company). Since then he started to work both in music and acting.

In June 2014, he joined the group Doberman Infinity. Two years later in April 2016, he also joined the hip-hop group Honest Boyz.[10]

On September 16, 2017, he announced his major solo debut with single "Manzana", which was released on November 1 under Universal Music Japan's sub-label Def Jam Recordings. On November 11, Sway formed the creative unit "N0IR (Noir)".[11]

On August 29, 2018, he released his debut album titled Unchained. On December 12, 2018, he announced that he would use "Sway" also during acting activities that used his real name.[12]

Participating groups

GroupPeriod
Gekidan Exile(September 2012 – present)
Doberman Infinity(June 2014 – present)
Honest Boyz(April 2016 – present)
N0IR(November 2017 – present)

Discography

Studio albums

YearTitleRelease dateChart positions
Oricon
Albums
Chart
2012The SJune 15
2018UnchainedAugust 2911

Digital singles

YearTitleRelease dateAlbumRef.
2018"Perfect Love"July 18Unchained
"Never Say Goodbye"August 22
2019February 14[15]
"On Fire"October 10
"Angels"December 18[16]

Participating works

YearRelease dateSongArtist and Album
2009December 2I Like It feat. SWAYHiromi "Hot Chocolate"
2013February 27Cazal feat. SWAY & YOU THE ROCK☆DJ Ken Watanabe "Cazal feat. SWAY & YOU THE ROCK☆"
August 7Summer Vacation feat. SWAYKlooz "Summer Vacation feat. SWAY"
2014March 5Signal Fire feat. SWAYExile The Second "HE II AGE"
March 5Movie Star feat. SWAYSuper Sonic "SCRATCH YOUR WORLD"
March 26S.A.K.U.R.A.Sandaime J Soul Brothers from EXILE TRIBE "S.A.K.U.R.A."
April 9Amazing Girl feat. SWAYKoudai Sato "Magic Carpet Ride"
June 4BACK TO THE FUTURE / EXILE Shokichi feat. VERBAL (M-Flo) & SWAYExile Shokichi "BACK TO THE FUTURE"
THE ANTHEM / EXILE SHOKICHI, DOBERMAN INC, SWAY, ELLY (Sandaime J Soul Brothers from EXILE TRIBE)
June 11LIGHTSSway × Hiyadam "LIGHTS"
June 18Organ Donor 〜OFF DA HOOK〜 / DJ Makidai feat. Generations from Exile Tribe & SWAYDJ Makidai from Exile "EXILE TRIBE PERFECT MIX"
August 6Pop!feat. SHUN, SWAY, KLOOZ / KEN THE 390V.A. "DREAM BOY BEST MIX vol.1- MIXED BY DJ HIRORON"
October 22Rock the party feat. SWAY, Staxx T(CREAM), APOLLO, Kotobuki-Kun, KIRAShimotaku "Rock the party feat. SWAY, Staxx T(CREAM), APOLLO, Kotobuki-Kun, KIRA"
December 10WANNA SAY feat. SWAY & MATT CABJolly-Tip a.k.a DJ Keizi "WANNA SAY feat. SWAY & MATT CAB"
2015January 14ONE feat. SWAY & Koudai SatoJolly-Tip a.k.a DJ Keizi "JOLLY-TIP STORY"
May 20Call Your Name feat. SWAYMatt Cab "Call Your Name feat. SWAY"
September 9
Orenojikan (feat. SWAY)MAD "Orenojikan (feat. SWAY)"
September 16REVOLUTION (PKCZ Remix feat. SWAY)Crystal Kay feat. Namie Amuro "REVOLUTION"
September 16Heart Breaker feat. SWAYThelma Aoyama "GRAY SMOKE"
2016April 27Rock City feat. SWAY & Crystal KayExile Shokichi "THE FUTURE"
June 15MIGHTY WARRIORS / PKCZ feat. CRAZYBOY, ANARCHY, SWAY, MIGHTY CROWN (MASTA SIMON & SAMI-TV.A. "HiGH&LOW ORIGINAL BEST ALBUM"
FUNK JUNGLE / ANARCHY, SWAY & CRAZYBOY
BBFL / SWAY & ANARCHY
2017February 24CLAPTIME feat. ANARCHY, VERBAL, SWAY, DABOCrazyboy "NEOTOKYO EP"
August 2Beauty Mark feat. Hiroomi Tosaka, SWAYPKCZ "360° ChamberZ"
Mighty Warriors (Album Ver) feat. Afrojack, Crazyboy, Anarchy, Sway, Mighty Warriors (MASTA SIMON&SAMI-T)
August 30Baby Baby Baby feat. SWAYKoudai Sato "Baby Baby Baby feat. SWAY"
October 25Dream BoysMighty Warriors "HiGH&LOW THE MIGHTY WARRIORS"
Good Life
2018January 19Alive feat. SWAYCrazyboy "NEOTOKYO III EP"
September 19Kissing Pt.2 feat. SWAYCream "Sounds Good"
2019January 19RUN 100 feat. Miliyah Kato & SwayRun The Floor "RUN 100 feat. Miliyah Kato & Sway"
November 6SuperstarV.A. "Another Voice -Full Of Harmony Tribute Album-"

Lyrics

SongArtist
FUNK JUNGLEAnarchy, Sway & Crazyboy
HeartbreakerThelma Aoyama
REVOLUTION (PKCZ Remix feat. SWAY)Crystal Kay
24WORLDExile Tribe
BACK TO THE FUTUREEXILE Shokichi
  1. HOTLINE
Loveholic
Rock City
THE ANTHEM
Signal Fire feat. SWAYExile The Second
S.A.K.U.R.A.Sandaime Jsoul Brothers
Rock The Party feat. SWAY, Staxx T(CREAM), APOLLO, Kotobuki-kun, KIRAShimotaku
BBFLSway & Anarchy

Filmography

Movies

YearTitleRoleNotesDirectorRef.
2013AragureSatoshi YamagachiHajime Gonno
2014Aragure II ROPPONGI v.s. SHIBUYA
Crows ExplodeKenichi KadozumiToshiaki Toyoda
Hot RoadAkane Takahiro Miki
2016Road to High & Low PearlSigeaki Kubo
High & Low The Movie
2017High&Low The Movie 2 / End of Sky
High&Low The Movie 3 / Final Mission
2018JamMinatochuSabu
2019ManrikiYasuhiko Shimizu[18]
2021Struggling ManToshio Lee[19]
2024Silent LoveEiji Uchida[20]

TV Dramas

YearTitleRoleNetworkNotesRef.
2012SugarlessIsami MoritaNTV
2013Kamen TeacherJiro Inukami NTV(ep.10–12)
2015Senryokugai SousakanTeppei Tokui (Ponzara)NTV2 hours special
Wild HeroesNTVLead role
High & Low The Story of S.W.O.R.D.PearlNTV
2016High & Low Season 2PearlNTV
2018Kiss Shitai MatsugeToshimitsu SaijoFuji TVLead role[21]

Stage

YearTitleRef.
2012Hounangumi x Gekidan EXILE "Attack No. 1"
BS – TBS shūkaku-sai
2013Gekidan EXILE performance "SADAKO ~ birth sad story ~
GEKIDAN EXILE "Attack No.1"
2014Karuseoraria
Gekidan EXILE Attack No. 1 Spin-off reading play
Gekidan EXILE "THE mensetsu"
2016Hounangumi presents reading play "Aitakute..."
2020Gekidan Exile "Yusha no Tame ni Kane wa Naru / The Bell Rings for the Brave"

Commercials

YearTitleRef.
2017Vanilla air Hakodate PR poster[23]
Reebook[24]
AdamHavve by schopfung 2018 Spring / Summer "SUPERNATURAL POWER" Brand Promotion Video[25]
2019G-Star Raw Japan "G-Star Raw Elwood × N0IR" Promotion movie series

Music Videos

YearArtistTitleRef.
2014Sandaime J Soul BrothersS.A.K.U.R.A.
EXILE ShokichiBACK TO THE FUTURE
2016EXILE ShokichiRock City feat. SWAY & Crystal Kay
2017BigzamI Got a Dream
2018EXILE ShokichiUnderdog[26]
2019Noritake KinashiGG STAND UP!feat. Takahiro Matsumoto

External links

Notes and References

  1. Web site: That Sway Style: The Rapper and Actor on Working With Pharrell Williams and Finding His Voice. 2019-09-06. Tokyo Weekender. en-US. 2019-12-21.
  2. Web site: SWAY「MANZANA」インタビュー|TuneGate.me. tunegate.me. 26 March 2019.
  3. Web site: SWAY BILLY'S Meet Tokyo Creator VOL.27|BILLY'S Online. www.billys-tokyo.net. 26 March 2019.
  4. Web site: 進路を親に反対されたら... DOBERMAN INFINITYのメンバー全員に高校生インタビュー. August 30, 2016. U-18 ウルトラ18 by ch FILES. ja. 26 March 2019.
  5. Web site: 自分自身をアンチェインし、強くしてくれた...SWAY 1stアルバム『UNCHAINED』インタビュー. mu-moステーション. 26 March 2019.
  6. Web site: ソロデビューのDOBERMAN INFINITY・SWAY"15年越しの夢"語る 1年半の肉体改造で「30代のエロス」表現<モデルプレスインタビュー> – モデルプレス. モデルプレス – ライフスタイル・ファッションエンタメニュース. ja. 26 March 2019.
  7. Web site: 【インタビュー】DOBERMAN INFINITYのSWAYがソロデビュー! 盟友・EXILE SHOKICHIも援護射撃. ライブドアニュース. ja. 26 March 2019.
  8. Web site: EXILE SHOKICHIが語る、音楽ルーツと変わらぬ情熱 「ストリートの空気を吸収できたのは大きな財産」. Real Sound|リアルサウンド. ja. 26 March 2019.
  9. Web site: 「攻めたものを作りたい」という想いを込め、違うスタイルのラップを披露したSWAYのソロデビュー. Men'sJOKER PREMIUM メンズファッション雑誌. ja. 26 March 2019.
  10. Web site: EXILENAOTO、ラップに初挑戦. ORICON NEWS. 26 March 2019.
  11. Web site: 【11/11(土)AM10:00より発売開始!】SWAY クリエイティブユニット『N0IR』結成!第一弾プロジェクト・コラボレーションシューズ「CLUB C 85 SWAY」 NEWS. LDH mobile. ja. 26 March 2019.
  12. Web site: 役者SWAYが斎藤工と共演で始動、野替愁平は封印 – シネマ : 日刊スポーツ. nikkansports.com. ja. 26 March 2019.
  13. Web site: Japanese Music: Top Japanese Songs Chart. Billboard. 26 March 2019.
  14. Web site: Billboard Japan Hot 100.The week of November 18, 2017. Billboard. 26 March 2019.
  15. Web site: 【Teaser Unveiled!!】SWAY will release his single "CHOCOLATE" on 2/14 (Thu.) NEWS (ALL) LDH – LOVE + DREAM + HAPPINESS TO THE WORLD -. www.ldh.co.jp. 26 March 2019.
  16. Web site: SWAY's new single "Angels" is available on digital music services from today!. www.ldh.co.jp. 2019-12-22.
  17. Web site: SWAY 'LIVE SHOWCASE 2018 UNCHAINED'開催決定!. LDH mobile. ja. 31 March 2019.
  18. Web site: SWAY appearing in the movie "MANRIKI" scheduled for release in 2019! LDH – LOVE + DREAM + HAPPINESS TO THE WORLD -. www.ldh.co.jp. 26 March 2019.
  19. Web site: 私はいったい、何と闘っているのか. July 24, 2021. eiga.com.
  20. Web site: サイレントラブ. November 14, 2023. eiga.com.
  21. Web site: 【Episode 3 on air from 23:30 on 3/20 (Tue.)】Shuhei Nogae / SWAY appearing in Fuji TV's "KISS Shitai Matsuge"! DOBERMAN INFINITY's new song "Harukaze" has been chosen as the background music! NEWS (ALL) LDH – LOVE + DREAM + HAPPINESS TO THE WORLD -. www.ldh.co.jp. 26 March 2019.
  22. Web site: EXILE SHOKICHI&DOBERMAN INFINITY・SWAY、洋服の青山CMで夏スーツ姿に. MUSIC(エムオンミュージック). 音楽WEBメディア M.-ON!. 音楽WEBメディア M-ON! MUSIC(エムオンミュージック). ja. 26 March 2019.
  23. Web site: 函館の魅力をSWAYが紹介!成田空港にてポスターを展示. バニラエア Vanilla Air – 国内 海外のLCC 格安航空券 飛行機の検索・予約. ja. 26 March 2019.
  24. Web site: We are D.I -DOBERMAN INFINITY OFFICIAL FAN CLUB-. LDH. We are D.I -DOBERMAN INFINITY OFFICIAL FAN CLUB-. 26 March 2019.
  25. Web site: 今旬のラップアーティスト、SWAY(DOBERMAN INFINITY),SALU,JP THE WAVY出演!「AdamHavve by schopfung」がブランド.... atpress.ne.jp. ja. 26 March 2019.
  26. Web site: ラッパーのBIGZAMが新曲を配信 MVにはEXILE SHOKICHI、Swayや豪華アスリートら出演 – CDJournal ニュース. cdjournal.com. ja. 26 March 2019.