Sunrise Productions Explained

Sunrise Productions
Type:Private company
Founder:Phil Cunningham
Jacqui Cunningham
Location City:Cape Town, South Africa
Key People:Brent Dawes
Industry:Animation
Area Served:5

Sunrise Productions is a South African computer animation studio based in Cape Town. Notable productions include Jungle Beat, a computer-animated series and its spin-off shows Munki and Trunk and The Explorers.

Sunrise is known for producing Africa's first animated feature film, The Legend of the Sky Kingdom.[1] While this debut feature was created using stop-motion, the studio has now moved exclusively into 3D CG and live action production. Sunrise's commercial division combines live action, animation and VFX.

History

Sunrise Productions was founded in 1998 in Zimbabwe by Phil Cunningham and Roger Hawkins.[2] In 2003, the company released the stop motion feature, Legend of the Sky Kingdom. It was Africa's first animated full-length feature. Produced during a period of political unrest and extreme shortages, The Legend of the Sky Kingdom was produced in a style that the film-makers dubbed "junkmation”, using puppets built from recycled materials and filmed on a motion camera rig improvised out of bicycle parts.[3]

In 2003, Sunrise stepped into the 3D CG space with their flagship series, Jungle Beat, which has run for 3 seasons and given rise to spin-off shows The Explorers and Munki and Trunk. In 2004, the studio consolidated their reputation for upbeat CG content with Once Upon a Stable, an animated television special.[4]

Sunrise's live-action division was launched in 2009, with the production of The Lazarus Effect for Bono's (RED) campaign. The HBO documentary, executive produced by Spike Jonze, follows the story of HIV positive people in Africa who undergo a remarkable transformation thanks to antiretroviral treatment.[5]

Sunrise has also pioneered a 3D animated character branding and marketing model for high-profile sports brands such as the Welsh Rugby Union and Juventus Football Club. In 2016, Sunrise produced a holiday-themed animated short featuring 'Jay', the Juventus club mascot, and an imaginative young boy.[6]

Television

Sunrise's flagship series, Jungle Beat (2003-)[7] is a CG-animated, non-dialogue, slapstick comedy series focusing on different animals and the bizarre situations in which they find themselves.[8] The series is sold by Monster Entertainment, and has been broadcast in more than 180 countries on channels including Cartoon Network, Boomerang, and Nickelodeon.[9]

In 2016, Sunrise expanded the Jungle Beat universe to include The Jungle Beat Explorers, which follows four clumsy, curious safari adventurers as they document the wild animals of the world. The 3D 13-episode series is broadcast exclusively on the Jungle Beat YouTube channel.[10]

The Jungle Beat franchise was further expanded with the development of Munki and Trunk, a 52 x 7 minute series aimed at kids aged 4–7. The “tree-crashing, rock smashing, water-splashing, fruit-mashing, knock-about comedy adventure” centres on two unlikely best friends: crafty Munki and caring Trunk. In 2017, Aardman’s Rights and Brand Development division partnered with Sunrise to represent global television distribution rights for the animated series.[11]

In 2013, Sunrise Productions’ live action department partnered with Okuhle Media to co-produce the 13-part cooking/lifestyle series Bitten Sarah Graham Cooks Cape Town[12]

Commercials

Sunrise Productions has produced commercials combining live action, animation and VFX elements for a number of clients.

Awards

Sunrise Productions has won the following awards:[18]

Participation in Academy Award qualifying festivals

Notes and References

  1. Book: Bendazzi, Giannalberto. Animation: A World History: Volume III: Contemporary Times.. FOCUS. 2016. 978-1138854826. 303.
  2. Web site: Zimarts, Phil Cunningham.. SPLA: South Planet. 26 July 2017.
  3. Web site: Studio Spotlight: The Secret of Sunrise.. 17 March 2016. Animation SA.. 26 July 2017.
  4. Web site: Once Upon a Stable. IMDB. 26 July 2017.
  5. Web site: Video Production And Animations. 15 September 2015.
  6. Web site: Aardman Brings Sunrise's Munki and Trunk to MIP. Milligan. Mercedes. 13 October 2016. Animation Magazine.. 20 July 2017.
  7. Web site: Jungle Beat. IMDB. 26 July 2017.
  8. Web site: Turner Plays to Monster's Jungle Beat. 11 April 2015. TBI Vision. 21 July 2017.
  9. Web site: Turner Forges Partnership with South Africa's Animation SA. Vourlias. Christopher. 30 October 2016. Variety. 26 July 2017.
  10. Web site: Youtube-exclusive series EXPLORERS from Sunrise joins the JUNGLE BEAT stable. 14 July 2016. Animation SA. 22 July 2016.
  11. Web site: Aardman Partners with Sunrise on 'Munki and Trunk'. AWN Staff Editor. 5 October 2016. Animation World Network.. 22 July 2017.
  12. Web site: Bitten: Sarah Graham Cooks Cape Town. DCD Rights. 26 July 2017.
  13. Web site: Give the Springboks #HomeGroundAdvantage. SA Celebrities get behind the Bokke. . 27 July 2017.
  14. Web site:
    1. HomeGroundAdvantage Launch Video 2015: HD Full version
    . . 27 July 2017.
  15. Web site: Green and Gold - 2015 Launch of #BokFriday #HomeGroundAdvantage. . 26 July 2017.
  16. Web site: 2013 CES Keynote Cat Video - Data Explosion. .
  17. Web site: Samsung Exynos OCTA-pella: Performance + Efficiency in Perfect Harmony. . 26 July 2017.
  18. Web site: Jungle Beat. 2 August 2017. Sunrise Productions.